Class (education) Audience in United States

Class (education) has an estimated audience of 3,230,524 people in United States. 65.5% are female, 34.5% are male, average age 37.9. Top regions: California, New York, Texas. Top brand affinities: Keene, New Hampshire, Goop, Governor of Michigan, headspace, Wok.
The average Class (education) fan in United States is 37.9 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Keene, New Hampshire, Goop, Governor of Michigan, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Class (education) audience skews more female with an average age of 37.9, and over-indexes on personality traits such as Urban Lifestyle, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Class (education) fans
| Metric | Value |
|---|---|
| Female | 65.5% |
| Male | 34.5% |
| Average age | 37.9 |
| Estimated audience size | 3,230,524 |
Audience persona
The typical Class (education) fan in United States is more female, around 37.9 years old, with strong Urban Lifestyle tendencies and a notable affinity for Keene, New Hampshire.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 475,374 | 1.34× |
| New York | 367,002 | 2.03× |
| Texas | 336,514 | 1.21× |
| Florida | 246,961 | 1.13× |
| New Jersey | 136,731 | 1.66× |
| Georgia | 131,590 | 1.32× |
| Illinois | 123,973 | 1.15× |
| Pennsylvania | 109,857 | 1.01× |
| Ohio | 94,400 | 0.95× |
| North Carolina | 93,718 | 0.96× |
| Massachusetts | 83,276 | 1.31× |
| Michigan | 78,934 | 0.93× |
| Arizona | 78,603 | 1.19× |
| Washington | 70,398 | 1.09× |
| Virginia | 70,140 | 0.89× |
| Tennessee | 63,177 | 0.97× |
| Alabama | 51,846 | 1.15× |
| Indiana | 51,397 | 0.87× |
| South Carolina | 50,764 | 1.04× |
| Louisiana | 49,729 | 1.19× |
| Maryland | 48,011 | 0.86× |
| Colorado | 46,880 | 0.92× |
| Missouri | 45,298 | 0.87× |
| Kentucky | 43,704 | 1.08× |
| Wisconsin | 43,277 | 0.89× |
| Connecticut | 38,861 | 1.2× |
| Oregon | 36,988 | 1× |
| Minnesota | 35,502 | 0.77× |
| Arkansas | 30,822 | 1.16× |
| Oklahoma | 30,467 | 0.85× |
| Kansas | 25,891 | 1.02× |
| Iowa | 25,188 | 0.95× |
| Nevada | 22,869 | 0.73× |
| Utah | 21,764 | 0.75× |
| Mississippi | 21,556 | 0.81× |
| Hawaii | 19,837 | 1.43× |
| Nebraska | 17,533 | 1.08× |
| New Mexico | 15,349 | 0.95× |
| West Virginia | 12,858 | 0.85× |
| Idaho | 12,144 | 0.75× |
| New Hampshire | 11,226 | 0.88× |
| Maine | 9,989 | 0.86× |
| Rhode Island | 9,905 | 0.96× |
| Washington, District of Columbia | 8,508 | 0.88× |
| Montana | 6,795 | 0.76× |
| Delaware | 6,392 | 0.72× |
| Alaska | 6,154 | 0.89× |
| South Dakota | 5,447 | 0.73× |
| North Dakota | 4,582 | 0.69× |
| Vermont | 4,181 | 0.74× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Keene, New Hampshire | 675× | Travel & Leisure |
| Goop | 13.27× | Internet & Social Media |
| Governor of Michigan | 16.07× | Politics & Society |
| headspace | 19.84× | Health |
| Wok | 12.74× | Food & Beverages |
| Grace Slick | 15.4× | Music & Radio |
| Google Home | 10.51× | Technology & Electronics |
| Grinch | 6.17× | Movies & TV |
| Vocal harmony | 6.8× | Music & Radio |
| Cherish (group) | 15.77× | Music & Radio |
| Hibachi | 11.07× | Food & Beverages |
| Guitarist (magazine) | 14.81× | Music & Radio |
| El Paso County, Colorado | 15.42× | Travel & Leisure |
| Ira Glass | 19.26× | Music & Radio |
| Fairy godmother | 7.71× | Literature |
| TV Fanatic | 10.9× | Movies & TV |
| Cryptic crossword | 14.83× | Technology & Electronics |
| Hipster | 8.97× | Politics & Society |
| Kikar HaShabbat | 14.85× | News |
| Hardik Pandya | 13.22× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Urban Lifestyle | OPEN | 1.96 |
| Need for Security | CONSERVATISM | 1.34 |
| Social Media Usage | JOY | 1.28 |
| Travelling | THRILL | 1.28 |
| Career Orientation | POWER | 1.28 |
| Indulgence | JOY | 1.25 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 26.5% |
| United Kingdom | 5.6% |
| India | 4.6% |
See Class (education) audiences in other countries
More Business & Career audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Class (education) have in United States?
Class (education) has an estimated audience of 3,230,524 people in United States, concentrated in California and New York.
What is the gender split and age of Class (education) fans?
65.5% of Class (education) fans are female, 34.5% are male, with an average age of 37.9 years.
Which brands do Class (education) fans like most?
Class (education) fans show strongest brand affinity for Keene, New Hampshire (675×), Goop (13.27×), and Governor of Michigan (16.07×) over the country average.
Where do Class (education) fans live in United States?
Class (education) fans in United States are most concentrated in California (reach 475,374), New York (reach 367,002), and Texas (reach 336,514). These three regions account for the largest share of the active audience.
What other brands do Class (education) fans also like?
Beyond Class (education) itself, the audience over-indexes on Goop (13.27×), Governor of Michigan (16.07×), headspace (19.84×), and Wok (12.74×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Class (education). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.