Rascasse Audience Intelligence

Cobia Audience in United States

A data profile of the people who buy, follow and care about Cobia in United States — modelled from more than twelve digital signal sources. Cobia has an estimated audience of 352,802 people in United States.

#12822among Topic in United States#624in Pets & Animals

The average Cobia fan in United States is 46.3 years old, more male, and lives primarily in Florida.

The audience is concentrated in Florida, Texas, North Carolina.

Top brand affinities include Mahi-mahi, Shutterfly, Motorboat, with strongest over-indexing on Mahi-mahi (104.43× the country average).

Demographically, the Cobia audience skews more male with an average age of 46.3, and over-indexes on personality traits such as Patriotism, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Cobia fan in United States is more male, around 46.3 years old, with strong Patriotism tendencies and a notable affinity for Mahi-mahi.

Category: Pets & Animals · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Cobia profile in United States.

Audience size
353K
in United States
Gender
23.2%♀
76.8% male
Age
46.3
average years
Country rank
#44428
Topic in United States
Fig. 01

Search interest · 12-month trend

-11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Cobia fans

23.2% are female, 76.8% are male, average age 46.3.

Fig. 02

Gender split

23.2%
Female
76.8%
Male
Demographic split for Cobia audience in United States
MetricValue
Female23.2%
Male76.8%
Average age46.3
Estimated audience size352,802
Fig. 03

Age distribution

Ø 46.3
average years
Age distribution of the Cobia audience in United States
Age bracketShare%
16-198%
20-2912%
30-3918%
40-4925%
50+38%
Fig. 04

Worldwide distribution

43.2%

of the worldwide Cobia audience comes from United States.

Worldwide audience distribution share by country for Cobia
CountryShare
United States43.2%
Japan22.2%
Thailand6.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Cobia audience in United States is strongest.

Fig. 05

Top regions by affinity

Cobia fans by region: top regions in United States
#RegionReachAffinity×
01Florida~100K4.34×
02Alabama~10K2.61×
03South Carolina~10K2.27×
04Louisiana~10K2.21×
05Virginia~20K2.20×
06North Carolina~20K2.08×
07Washington, District of Columbia~2K1.99×
08Alaska~1K1.80×
09Mississippi~5K1.56×
10Maryland~9K1.46×
11Delaware~1K1.37×
12Georgia~10K1.29×
13Tennessee~9K1.22×
14Kentucky~4K0.97×
15Pennsylvania~10K0.91×
16Hawaii~1K0.91×
17Texas~30K0.88×
18Colorado~5K0.87×
19New Jersey~8K0.86×
20West Virginia~1K0.86×
21Arkansas~2K0.84×
22Maine~1K0.82×
23Rhode Island<1K0.81×
24Vermont<1K0.79×
25Montana<1K0.78×
26North Dakota<1K0.77×
27Massachusetts~5K0.76×
28South Dakota<1K0.76×
29Missouri~4K0.75×
30Nebraska~1K0.74×
31Ohio~8K0.71×
32Connecticut~3K0.71×
33New Hampshire<1K0.71×
34Indiana~4K0.68×
35Oklahoma~3K0.68×
36New York~10K0.67×
37Michigan~6K0.67×
38Wisconsin~4K0.66×
39Utah~2K0.66×
40Kansas~2K0.66×
41Idaho~1K0.65×
42Iowa~2K0.62×
43New Mexico~1K0.62×
44Minnesota~3K0.58×
45Oregon~2K0.58×
46Washington~4K0.56×
47Illinois~6K0.54×
48Nevada~2K0.52×
49California~20K0.49×
50Arizona~3K0.47×
Fig. 06

Affinity by region

Affinity by region — Cobia, United States
0.47×1.00×4.34×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Cobia audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Cobia audience
#·InterestCategoryAffinity×
01Mahi-mahiPets & Animals104.43×
02BombermanGames70.41×
03OrvisSports16.86×
04Boat showTravel & Leisure11.87×
05Weber GrillsHome & Garden10.48×
06ShutterflyTechnology & Electronics9.76×
07MotorboatCars & Mobility9.44×
08Brooklyn NetsSports7.14×
09Sustainable energyHome & Garden6.44×
10Sportsman's WarehouseShopping5.56×
11Weather forecastingHome & Garden5.14×
12Renewable energyBusiness & Career5.13×
13FedExBusiness & Career4.67×
14First class travelTravel & Leisure4.32×
15Solar energyHome & Garden3.95×
16Mortgage loansBusiness & Career3.43×
17Vehicle insuranceCars & Mobility3.07×
18BarbecueFood & Beverages2.09×
19McDonald'sFood & Beverages2.00×
20PinterestInternet & Social Media1.82×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Cobia audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Cobia audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.76×
SustainabilityBALANCE2.37×
Convenience OrientationPREMIUM2.29×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Cobia audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.63×
CreativityOPEN0.72×
Early Adopter MentalityPOWER0.73×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Cobia have in United States?

Cobia has an estimated audience of 352,802 people in United States, concentrated in Florida and Texas.

02

What is the gender split and age of Cobia fans?

23.2% of Cobia fans are female, 76.8% are male, with an average age of 46.3 years.

03

Which brands do Cobia fans like most?

Cobia fans show strongest brand affinity for Mahi-mahi (104.43×), Shutterfly (9.76×), and Motorboat (9.44×) over the country average.

04

Where do Cobia fans live in United States?

Cobia fans in United States are most concentrated in Florida (reach ~100K), Texas (reach ~30K), and North Carolina (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Cobia fans also like?

Beyond Cobia itself, the audience over-indexes on Shutterfly (9.76×), Motorboat (9.44×), Sustainable energy (6.44×), and FedEx (4.67×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Pets & Animals audiences in United States

See Cobia audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Cobia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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