Cobia Audience in United States

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Cobia has an estimated audience of 352,802 people in United States. 23.2% are female, 76.8% are male, average age 46.3. Top regions: Florida, Texas, North Carolina. Top brand affinities: Bomberman, Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter.

The average Cobia fan in United States is 46.3 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, Texas, North Carolina. Top brand affinities include Bomberman, Autism Awareness, Diabetes mellitus awareness, with strongest over-indexing on Bomberman (311× the country average). Demographically, the Cobia audience skews more male with an average age of 46.3, and over-indexes on personality traits such as Patriotism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic

Demographics of Cobia fans

Demographic split for Cobia audience in United States
MetricValue
Female23.2%
Male76.8%
Average age46.3
Estimated audience size352,802

Audience persona

The typical Cobia fan in United States is more male, around 46.3 years old, with strong Patriotism tendencies and a notable affinity for Bomberman.

Top regions in United States

Top regions ranked by reach for Cobia in United States
RegionReachAffinity
Florida108,5244.54×
Texas25,6340.85×
North Carolina24,9282.35×
Virginia20,8672.43×
California17,9040.46×
Georgia16,1451.49×
New York13,4160.68×
South Carolina12,7622.4×
Pennsylvania12,1281.02×
Alabama12,0782.45×
Louisiana9,8152.16×
Tennessee9,5491.35×
Maryland8,9581.48×
Ohio7,0830.65×
New Jersey7,0470.79×
Michigan6,4810.7×
Illinois6,4330.55×
Massachusetts5,9400.85×
Kentucky4,8101.09×
Colorado4,6330.83×
Mississippi4,4531.53×
Missouri4,3300.76×
Indiana4,2050.65×
Washington3,9690.56×
Wisconsin3,1410.59×
Arizona2,8820.4×
Minnesota2,6190.52×
Washington, District of Columbia2,3042.17×
Connecticut2,2980.65×
Arkansas2,2940.79×
Oklahoma2,1890.56×
Oregon1,7490.43×
Kansas1,5790.57×
Delaware1,4751.52×
Iowa1,4720.51×
Utah1,4550.46×
Hawaii1,2810.84×
West Virginia1,2670.77×
Nevada1,2360.36×
Nebraska1,1050.62×
Alaska9251.23×
Maine9010.71×
Rhode Island8680.77×
New Hampshire7380.53×
Idaho7130.4×
New Mexico6280.36×
Montana6270.64×
South Dakota4160.51×
Vermont3140.51×
North Dakota3010.42×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cobia audience
BrandAffinityCategory
Bomberman311×Games
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Mahi-mahi62.66×Pets & Animals
Income tax13.19×Business & Career
Brooklyn Nets8.78×Sports
Motorboat8.67×Cars & Mobility
Boat show13.29×Travel & Leisure
Shutterfly7.6×Technology & Electronics
Charles, Prince of Wales18.87×Politics & Society
Shellfish6.92×Food & Beverages
Jet ski7.69×Sports
Wahoo22.38×Sports
Fox News Channel1.72×Movies & TV
AutoZone2.34×Cars & Mobility
Orvis12.41×Sports
Fly fishing3.88×Sports
Livemusic2.63×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cobia audience
TraitClusterScore
PatriotismCONSERVATISM2
Risk AppetiteTHRILL1.86
Career OrientationPOWER1.55
Luxury OrientationPREMIUM1.5
Quality AwarenessPREMIUM1.49
TravellingTHRILL1.42

Worldwide distribution

Worldwide audience distribution share by country for Cobia
CountryShare
United States43.2%
Japan22.2%
Thailand6.1%

See Cobia audiences in other countries

More Pets & Animals audiences in United States

Frequently asked questions

How many fans does Cobia have in United States?

Cobia has an estimated audience of 352,802 people in United States, concentrated in Florida and Texas.

What is the gender split and age of Cobia fans?

23.2% of Cobia fans are female, 76.8% are male, with an average age of 46.3 years.

Which brands do Cobia fans like most?

Cobia fans show strongest brand affinity for Bomberman (311×), Autism Awareness (19.03×), and Diabetes mellitus awareness (12.48×) over the country average.

Where do Cobia fans live in United States?

Cobia fans in United States are most concentrated in Florida (reach 108,524), Texas (reach 25,634), and North Carolina (reach 24,928). These three regions account for the largest share of the active audience.

What other brands do Cobia fans also like?

Beyond Cobia itself, the audience over-indexes on Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), Microblogging (12.67×), and Singer-songwriter (5.51×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cobia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.