Cocktail sauce Audience in United States

Cocktail sauce has an estimated audience of 274,969 people in United States. 65.2% are female, 34.8% are male, average age 43.9. Top regions: California, Texas, Florida. Top brand affinities: Capital One, Shellfish, Google Maps, Indeed.com, AccuWeather.

The average Cocktail sauce fan in United States is 43.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Capital One, Shellfish, Google Maps, with strongest over-indexing on Capital One (5.44× the country average). Demographically, the Cocktail sauce audience skews more female with an average age of 43.9, and over-indexes on personality traits such as Healthy Lifestyle, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic · Subtype: Spice

Demographics of Cocktail sauce fans

Demographic split for Cocktail sauce audience in United States
MetricValue
Female65.2%
Male34.8%
Average age43.9
Estimated audience size274,969

Audience persona

The typical Cocktail sauce fan in United States is more female, around 43.9 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Capital One.

Top regions in United States

Top regions ranked by reach for Cocktail sauce in United States
RegionReachAffinity
California24,6960.82×
Texas19,1130.81×
Florida18,7191.01×
New York14,8470.97×
Pennsylvania10,1531.1×
North Carolina8,9501.08×
Georgia8,0880.95×
Illinois7,8230.85×
Ohio7,1990.85×
Michigan6,9730.97×
Washington6,4161.16×
Virginia6,4080.96×
New Jersey6,2510.89×
Massachusetts5,4251×
Maryland5,0041.06×
Tennessee4,9750.9×
Arizona4,9210.88×
South Carolina4,7781.16×
Oregon4,2941.36×
Indiana4,2890.85×
Missouri4,2130.95×
Alabama4,1041.07×
Colorado3,9990.92×
Minnesota3,8930.99×
Louisiana3,8901.1×
Wisconsin3,8290.93×
Oklahoma2,9350.96×
Kentucky2,8690.83×
Connecticut2,8561.04×
Nevada2,4810.93×
Mississippi2,2561×
Arkansas2,1570.95×
Utah2,1520.87×
Kansas1,9390.89×
Iowa1,8900.83×
Idaho1,6761.22×
Hawaii1,3681.16×
Maine1,2701.29×
Nebraska1,2050.87×
Montana1,0771.41×
West Virginia1,0590.83×
New Hampshire1,0130.93×
New Mexico9940.72×
Alaska9721.65×
Delaware8151.07×
Rhode Island7970.91×
Washington, District of Columbia7540.91×
Vermont6441.33×
South Dakota6010.95×
North Dakota4820.85×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cocktail sauce audience
BrandAffinityCategory
Capital One5.44×Business & Career
Shellfish13.46×Food & Beverages
Google Maps4.65×Internet & Social Media
Indeed.com4.36×Business & Career
AccuWeather5.08×Home & Garden
CarGurus4.47×Cars & Mobility
Diane Keaton4.73×Movies & TV
Google News4.46×News
Enterprise Rent-A-Car4.42×Cars & Mobility
Circle K5×Shopping
Autism Awareness6.52×Health
Diabetes mellitus awareness4.63×Health
MSN2.7×News
Kendra Scott6.89×Fashion & Accessoires
Singer-songwriter2.49×Music & Radio
Billy Bob Thornton5.21×Movies & TV
DeviantArt4.21×Internet & Social Media
Khan Academy4.93×Business & Career
Beetlejuice2.82×Movies & TV
Take-out2.82×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cocktail sauce audience
TraitClusterScore
Healthy LifestyleBALANCE1.92
Urban LifestyleOPEN1.76
IndulgenceJOY1.72
DIY MentalityTHRILL1.6
TravellingTHRILL1.4
Career OrientationPOWER1.38

Worldwide distribution

Worldwide audience distribution share by country for Cocktail sauce
CountryShare
United States42.8%
Egypt14.0%
Taiwan10.7%

See Cocktail sauce audiences in other countries

More Spice audiences in United States

Frequently asked questions

How many fans does Cocktail sauce have in United States?

Cocktail sauce has an estimated audience of 274,969 people in United States, concentrated in California and Texas.

What is the gender split and age of Cocktail sauce fans?

65.2% of Cocktail sauce fans are female, 34.8% are male, with an average age of 43.9 years.

Which brands do Cocktail sauce fans like most?

Cocktail sauce fans show strongest brand affinity for Capital One (5.44×), Shellfish (13.46×), and Google Maps (4.65×) over the country average.

Where do Cocktail sauce fans live in United States?

Cocktail sauce fans in United States are most concentrated in California (reach 24,696), Texas (reach 19,113), and Florida (reach 18,719). These three regions account for the largest share of the active audience.

What other brands do Cocktail sauce fans also like?

Beyond Cocktail sauce itself, the audience over-indexes on Shellfish (13.46×), Google Maps (4.65×), Indeed.com (4.36×), and AccuWeather (5.08×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cocktail sauce. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.