A data profile of the people who buy, follow and care about Collie in United States — modelled from more than twelve digital signal sources. Collie has an estimated audience of 829,923 people in United States.
The average Collie fan in United States is 42.1 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Dog agility, Veterinary medicine, Pinterest, with strongest over-indexing on Dog agility (7.88× the country average).
Demographically, the Collie audience skews more female with an average age of 42.1, and over-indexes on personality traits such as Patriotism, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Collie fan in United States is more female, around 42.1 years old, with strong Patriotism tendencies and a notable affinity for Dog agility.
The key figures that characterise the Collie profile in United States.
77.8% are female, 22.2% are male, average age 42.1.
| Metric | Value |
|---|---|
| Female | 77.8% |
| Male | 22.2% |
| Average age | 42.1 |
| Estimated audience size | 829,923 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 15% | |
| 30-39 | 14% | |
| 40-49 | 22% | |
| 50+ | 30% |
of the worldwide Collie audience comes from United States.
| Country | Share |
|---|---|
| United States | 42.2% |
| United Kingdom | 10.5% |
| Japan | 7.3% |
Where the Collie audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | West Virginia | ~6K | 1.43× | |
| 02 | Utah | ~10K | 1.30× | |
| 03 | Kentucky | ~10K | 1.19× | |
| 04 | Iowa | ~8K | 1.17× | |
| 05 | Wisconsin | ~10K | 1.15× | |
| 06 | North Dakota | ~2K | 1.15× | |
| 07 | Minnesota | ~10K | 1.14× | |
| 08 | Ohio | ~30K | 1.12× | |
| 09 | Indiana | ~20K | 1.12× | |
| 10 | Nebraska | ~5K | 1.12× | |
| 11 | South Dakota | ~2K | 1.12× | |
| 12 | Idaho | ~5K | 1.11× | |
| 13 | Maine | ~3K | 1.11× | |
| 14 | Montana | ~3K | 1.11× | |
| 15 | Tennessee | ~20K | 1.08× | |
| 16 | Arkansas | ~7K | 1.08× | |
| 17 | Alaska | ~2K | 1.08× | |
| 18 | Michigan | ~20K | 1.07× | |
| 19 | Oklahoma | ~10K | 1.07× | |
| 20 | New Hampshire | ~4K | 1.07× | |
| 21 | Missouri | ~10K | 1.06× | |
| 22 | Kansas | ~7K | 1.06× | |
| 23 | Pennsylvania | ~30K | 1.05× | |
| 24 | North Carolina | ~30K | 1.03× | |
| 25 | Oregon | ~10K | 1.03× | |
| 26 | Alabama | ~10K | 1.01× | |
| 27 | Vermont | ~1K | 1.00× | |
| 28 | Virginia | ~20K | 0.98× | |
| 29 | Colorado | ~10K | 0.97× | |
| 30 | Washington | ~20K | 0.96× | |
| 31 | Mississippi | ~7K | 0.96× | |
| 32 | Texas | ~70K | 0.95× | |
| 33 | South Carolina | ~10K | 0.94× | |
| 34 | Illinois | ~30K | 0.93× | |
| 35 | Connecticut | ~8K | 0.92× | |
| 36 | Georgia | ~20K | 0.88× | |
| 37 | Rhode Island | ~2K | 0.88× | |
| 38 | Louisiana | ~9K | 0.87× | |
| 39 | Massachusetts | ~10K | 0.85× | |
| 40 | New Mexico | ~4K | 0.85× | |
| 41 | Delaware | ~2K | 0.84× | |
| 42 | Arizona | ~10K | 0.83× | |
| 43 | Maryland | ~10K | 0.83× | |
| 44 | Florida | ~50K | 0.82× | |
| 45 | New York | ~40K | 0.81× | |
| 46 | Hawaii | ~3K | 0.81× | |
| 47 | Washington, District of Columbia | ~2K | 0.79× | |
| 48 | California | ~70K | 0.76× | |
| 49 | New Jersey | ~20K | 0.73× | |
| 50 | Nevada | ~6K | 0.72× |
The strongest cross-interests of the Collie audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Dog agility | Pets & Animals | 7.88× | ||
| 02 | Animal testing | Politics & Society | 4.89× | ||
| 03 | Weather forecasting | Home & Garden | 3.60× | ||
| 04 | Crime fiction | Literature | 3.55× | ||
| 05 | Pet sitting | Pets & Animals | 3.44× | ||
| 06 | Renewable energy | Business & Career | 2.95× | ||
| 07 | QVC | Movies & TV | 2.94× | ||
| 08 | Veterinary medicine | Business & Career | 2.87× | ||
| 09 | Microwave oven | Home & Garden | 2.83× | ||
| 10 | Sustainable energy | Home & Garden | 2.83× | ||
| 11 | Petco | Shopping | 2.76× | ||
| 12 | FedEx | Business & Career | 2.64× | ||
| 13 | Discount stores | Shopping | 2.11× | ||
| 14 | Genetics | Kids & Family | 2.03× | ||
| 15 | Trader Joe's | Shopping | 1.87× | ||
| 16 | Pet food | Pets & Animals | 1.87× | ||
| 17 | Nonprofit organization | Politics & Society | 1.77× | ||
| 18 | Internet & Social Media | 1.76× | |||
| 19 | Livestock | Pets & Animals | 1.62× | ||
| 20 | Texas Roadhouse | Food & Beverages | 1.59× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.67× | |
| Convenience Orientation | PREMIUM | 1.67× | |
| Individualism | JOY | 1.65× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.80× | |
| Risk Appetite | THRILL | 0.92× | |
| Healthy Lifestyle | BALANCE | 0.96× |
Collie has an estimated audience of 829,923 people in United States, concentrated in California and Texas.
77.8% of Collie fans are female, 22.2% are male, with an average age of 42.1 years.
Collie fans show strongest brand affinity for Dog agility (7.88×), Veterinary medicine (2.87×), and Pinterest (1.76×) over the country average.
Collie fans in United States are most concentrated in California (reach ~70K), Texas (reach ~70K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Collie itself, the audience over-indexes on Veterinary medicine (2.87×), Pinterest (1.76×), Animal testing (4.89×), and Petco (2.76×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Collie. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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