Rascasse Audience Intelligence

Corelle Target Market in United States

A data profile of the people who buy, follow and care about Corelle in United States — modelled from more than twelve digital signal sources. Corelle has an estimated audience of 806,339 people in United States.

#13among Home accessories in United States#2817among Brand in United States#1232in Home & Garden

The average Corelle fan in United States is 33.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include ghd, QVC, Swagbucks, with strongest over-indexing on ghd (95.44× the country average).

Demographically, the Corelle audience skews more female with an average age of 33.9, and over-indexes on personality traits such as Family Orientation, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Corelle fan in United States is more female, around 33.9 years old, with strong Family Orientation tendencies and a notable affinity for ghd.

Category: Home & Garden · Type: Brand · Subtype: Home accessories

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Corelle profile in United States.

Audience size
806K
in United States
Gender
65.6%♀
34.4% male
Age
33.9
average years
Country rank
#27328
Brand in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Corelle

65.6% are female, 34.4% are male, average age 33.9.

Fig. 02

Gender split

65.6%
Female
34.4%
Male
Demographic split for Corelle audience in United States
MetricValue
Female65.6%
Male34.4%
Average age33.9
Estimated audience size806,339
Fig. 03

Age distribution

Ø 33.9
average years
Age distribution of the Corelle audience in United States
Age bracketShare%
16-1934%
20-2921%
30-3918%
40-4914%
50+12%
Fig. 04

Worldwide distribution

66.3%

of the worldwide Corelle audience comes from United States.

Worldwide audience distribution share by country for Corelle
CountryShare
United States66.3%
Canada6.9%
United Kingdom6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Corelle audience in United States is strongest.

Fig. 05

Top regions by affinity

Corelle customers by region in United States
#RegionReachAffinity×
01New Jersey~30K1.42×
02California~100K1.40×
03Minnesota~20K1.40×
04Washington~20K1.28×
05New York~60K1.25×
06Wisconsin~10K1.23×
07Illinois~30K1.22×
08Virginia~20K1.22×
09Pennsylvania~30K1.21×
10Massachusetts~20K1.19×
11New Hampshire~4K1.16×
12Michigan~20K1.13×
13Oregon~10K1.13×
14Maryland~20K1.12×
15Iowa~7K1.11×
16North Dakota~2K1.09×
17Delaware~2K1.07×
18Connecticut~9K1.06×
19Ohio~30K1.05×
20West Virginia~4K1.05×
21South Dakota~2K1.04×
22Maine~3K1.03×
23North Carolina~20K1.00×
24Nebraska~4K1.00×
25Idaho~4K0.98×
26Indiana~10K0.97×
27Rhode Island~2K0.97×
28Alaska~2K0.97×
29Missouri~10K0.95×
30Vermont~1K0.95×
31Texas~70K0.94×
32Tennessee~20K0.94×
33Utah~7K0.94×
34Kansas~6K0.94×
35Montana~2K0.94×
36Kentucky~9K0.93×
37Hawaii~3K0.92×
38Georgia~20K0.91×
39Florida~50K0.87×
40Arkansas~6K0.87×
41Arizona~10K0.86×
42Colorado~10K0.86×
43Oklahoma~8K0.85×
44South Carolina~10K0.83×
45Nevada~6K0.82×
46Alabama~9K0.79×
47Washington, District of Columbia~2K0.78×
48Louisiana~7K0.70×
49Mississippi~5K0.70×
50New Mexico~3K0.70×
Fig. 06

Affinity by region

Affinity by region — Corelle, United States
0.70×1.00×1.42×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Corelle audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Corelle audience
#·InterestCategoryAffinity×
01ghdBeauty & Wellness95.44×
02SwagbucksShopping40.23×
03Trend MicroTechnology & Electronics38.97×
04PersilHome & Garden35.21×
05OnStarCars & Mobility33.41×
06ZipcarCars & Mobility28.83×
07LongchampFashion & Accessoires28.28×
08RubbermaidHome & Garden27.68×
09TwilioTechnology & Electronics26.94×
10Paul StanleyMusic & Radio25.31×
11Microsoft StoreTechnology & Electronics25.08×
12Stanley SteemerHome & Garden24.67×
13TissotFashion & Accessoires22.22×
14TransUnionTechnology & Electronics21.56×
15FedEx OfficeBusiness & Career13.04×
16QVCMovies & TV13.03×
17The UPS StoreShopping7.74×
18Discount storesShopping6.03×
19FedExBusiness & Career5.87×
20PinterestInternet & Social Media3.34×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Corelle audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Corelle audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM2.72×
IndulgenceJOY2.65×
Convenience OrientationPREMIUM2.54×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Corelle audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.68×
Luxury OrientationPREMIUM0.92×
IndividualismJOY0.94×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Corelle's target market in United States?

Corelle's target market in United States covers an estimated 806,339 people, concentrated in California and Texas.

02

What is the gender split and age of Corelle customers?

65.6% of the Corelle audience are female, 34.4% are male, with an average age of 33.9 years.

03

Which brands do Corelle fans like most?

Corelle fans show strongest brand affinity for ghd (95.44×), QVC (13.03×), and Swagbucks (40.23×) over the country average.

04

Where do Corelle fans live in United States?

Corelle fans in United States are most concentrated in California (reach ~100K), Texas (reach ~70K), and New York (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Corelle fans also like?

Beyond Corelle itself, the audience over-indexes on QVC (13.03×), Swagbucks (40.23×), The UPS Store (7.74×), and TransUnion (21.56×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Home accessories audiences in United States

See Corelle audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Corelle. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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