A data profile of the people who buy, follow and care about Crested Butte Mountain Resort in United States — modelled from more than twelve digital signal sources. Crested Butte Mountain Resort has an estimated audience of 378,790 people in United States.
The average Crested Butte Mountain Resort fan in United States is 39.4 years old, balanced, and lives primarily in Colorado.
The audience is concentrated in Colorado, Texas, California.
Top brand affinities include Exxon, Sledding, Hot air balloon, with strongest over-indexing on Exxon (15.44× the country average).
Demographically, the Crested Butte Mountain Resort audience skews balanced with an average age of 39.4, and over-indexes on personality traits such as Sustainability, Indulgence.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Crested Butte Mountain Resort fan in United States is balanced, around 39.4 years old, with strong Sustainability tendencies and a notable affinity for Exxon.
The key figures that characterise the Crested Butte Mountain Resort profile in United States.
47.2% are female, 52.8% are male, average age 39.4.
| Metric | Value |
|---|---|
| Female | 47.2% |
| Male | 52.8% |
| Average age | 39.4 |
| Estimated audience size | 378,790 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 22% | |
| 20-29 | 16% | |
| 30-39 | 18% | |
| 40-49 | 23% | |
| 50+ | 21% |
Where the Crested Butte Mountain Resort audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Colorado | ~100K | 18.64× | |
| 02 | Oklahoma | ~7K | 1.77× | |
| 03 | Kansas | ~5K | 1.61× | |
| 04 | Arkansas | ~5K | 1.46× | |
| 05 | Texas | ~50K | 1.45× | |
| 06 | Wyoming | <1K | 1.34× | |
| 07 | New Mexico | ~2K | 1.28× | |
| 08 | Montana | ~1K | 1.09× | |
| 09 | Utah | ~3K | 0.97× | |
| 10 | Alaska | <1K | 0.92× | |
| 11 | South Dakota | <1K | 0.91× | |
| 12 | Nebraska | ~2K | 0.90× | |
| 13 | North Dakota | <1K | 0.89× | |
| 14 | Missouri | ~5K | 0.88× | |
| 15 | Louisiana | ~4K | 0.88× | |
| 16 | Washington, District of Columbia | <1K | 0.85× | |
| 17 | Delaware | <1K | 0.85× | |
| 18 | New Hampshire | ~1K | 0.84× | |
| 19 | Rhode Island | ~1K | 0.84× | |
| 20 | West Virginia | ~1K | 0.83× | |
| 21 | Maine | ~1K | 0.82× | |
| 22 | Idaho | ~2K | 0.81× | |
| 23 | Hawaii | ~1K | 0.81× | |
| 24 | Iowa | ~2K | 0.78× | |
| 25 | Mississippi | ~2K | 0.77× | |
| 26 | Minnesota | ~4K | 0.67× | |
| 27 | Alabama | ~4K | 0.67× | |
| 28 | Kentucky | ~3K | 0.67× | |
| 29 | Connecticut | ~3K | 0.67× | |
| 30 | Nevada | ~2K | 0.67× | |
| 31 | Arizona | ~5K | 0.66× | |
| 32 | South Carolina | ~4K | 0.66× | |
| 33 | Wisconsin | ~4K | 0.64× | |
| 34 | Oregon | ~3K | 0.64× | |
| 35 | Tennessee | ~5K | 0.62× | |
| 36 | Massachusetts | ~4K | 0.59× | |
| 37 | Illinois | ~7K | 0.58× | |
| 38 | Virginia | ~5K | 0.58× | |
| 39 | Indiana | ~4K | 0.58× | |
| 40 | Maryland | ~4K | 0.58× | |
| 41 | Georgia | ~6K | 0.54× | |
| 42 | Washington | ~4K | 0.54× | |
| 43 | North Carolina | ~6K | 0.53× | |
| 44 | Michigan | ~5K | 0.53× | |
| 45 | Ohio | ~6K | 0.52× | |
| 46 | Pennsylvania | ~6K | 0.50× | |
| 47 | New Jersey | ~5K | 0.50× | |
| 48 | Florida | ~10K | 0.49× | |
| 49 | New York | ~9K | 0.44× | |
| 50 | California | ~10K | 0.36× |
The strongest cross-interests of the Crested Butte Mountain Resort audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Hot air balloon | Home & Garden | 28.73× | ||
| 02 | Sledding | Sports | 26.60× | ||
| 03 | Helly Hansen | Fashion & Accessoires | 25.75× | ||
| 04 | Exxon | Cars & Mobility | 15.44× | ||
| 05 | Gore-Tex | Fashion & Accessoires | 13.08× | ||
| 06 | Burton Snowboards | Sports | 11.67× | ||
| 07 | Arc'teryx | Fashion & Accessoires | 10.46× | ||
| 08 | Jackson Hole | Travel & Leisure | 9.99× | ||
| 09 | Costa Rica | Travel & Leisure | 8.20× | ||
| 10 | Pretty Woman | Movies & TV | 7.10× | ||
| 11 | Colorado Avalanche | Sports | 6.44× | ||
| 12 | Lindsey Vonn | Sports | 6.33× | ||
| 13 | Standup paddleboarding | Sports | 6.25× | ||
| 14 | Ski resort | Travel & Leisure | 5.62× | ||
| 15 | Alpine skiing | Sports | 5.52× | ||
| 16 | Backpacking (travel) | Travel & Leisure | 4.00× | ||
| 17 | Rocky Mountains | Travel & Leisure | 3.78× | ||
| 18 | Buffalo Wild Wings | Food & Beverages | 2.84× | ||
| 19 | Wingstop | Food & Beverages | 2.63× | ||
| 20 | National park | Travel & Leisure | 2.46× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 6.21× | |
| Indulgence | JOY | 2.67× | |
| Sports Activity | POWER | 1.92× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 0.74× | |
| Social Media Usage | JOY | 0.81× | |
| Healthy Lifestyle | BALANCE | 0.85× |
Crested Butte Mountain Resort has an estimated audience of 378,790 people in United States, concentrated in Colorado and Texas.
47.2% of Crested Butte Mountain Resort fans are female, 52.8% are male, with an average age of 39.4 years.
Crested Butte Mountain Resort fans show strongest brand affinity for Exxon (15.44×), Sledding (26.6×), and Hot air balloon (28.73×) over the country average.
Crested Butte Mountain Resort fans in United States are most concentrated in Colorado (reach ~100K), Texas (reach ~50K), and California (reach ~10K). These three regions account for the largest share of the active audience.
Beyond Crested Butte Mountain Resort itself, the audience over-indexes on Sledding (26.6×), Hot air balloon (28.73×), Helly Hansen (25.75×), and Ski resort (5.62×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Crested Butte Mountain Resort. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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