Crop protection Audience in United States

Crop protection logo

Crop protection has an estimated audience of 411,192 people in United States. 24.6% are female, 75.4% are male, average age 46.9. Top regions: California, New York, Texas. Top brand affinities: Keene, New Hampshire, Who Wants to Be a Millionaire?, Governor of Michigan, Tech News, HispanicTV.

The average Crop protection fan in United States is 46.9 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Keene, New Hampshire, Who Wants to Be a Millionaire?, Governor of Michigan, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Crop protection audience skews more male with an average age of 46.9, and over-indexes on personality traits such as Need for Security, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Crop protection fans

Demographic split for Crop protection audience in United States
MetricValue
Female24.6%
Male75.4%
Average age46.9
Estimated audience size411,192

Audience persona

The typical Crop protection fan in United States is more male, around 46.9 years old, with strong Need for Security tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Crop protection in United States
RegionReachAffinity
California18,5540.41×
New York10,4480.45×
Texas8,2620.23×
Florida7,5970.27×
New Jersey5,3830.51×
Illinois4,6860.34×
North Carolina4,5940.37×
Georgia4,5570.36×
Michigan4,3270.4×
Mississippi3,8871.15×
Indiana3,7060.49×
Tennessee3,5750.43×
Virginia3,5460.35×
Pennsylvania3,4750.25×
Louisiana3,4560.65×
Arkansas3,4531.02×
Oklahoma3,3770.74×
Kentucky3,3230.64×
Alabama3,2170.56×
Kansas3,2110.99×
West Virginia3,2091.68×
Ohio3,2030.25×
South Carolina3,0430.49×
Idaho2,9631.44×
Missouri2,8710.43×
Minnesota2,8340.48×
Hawaii2,8311.6×
Iowa2,8140.83×
Nebraska2,8051.36×
Montana2,7912.45×
South Dakota2,7552.9×
Washington2,7380.33×
Wisconsin2,7180.44×
Maryland2,6980.38×
North Dakota2,6833.18×
New Hampshire2,6441.63×
Arizona2,6180.31×
Wyoming2,5964.26×
Connecticut2,5850.63×
New Mexico2,5751.25×
Nevada2,5670.65×
Rhode Island2,5531.95×
Maine2,5511.73×
Oregon2,5340.54×
Utah2,5190.68×
Vermont2,5113.48×
Massachusetts2,4040.3×
Colorado2,3400.36×
Delaware2,2862.02×
Washington, District of Columbia1,6511.34×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Crop protection audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Who Wants to Be a Millionaire?20×Movies & TV
Governor of Michigan12.51×Politics & Society
Tech News14.29×Technology & Electronics
HispanicTV43.94×Movies & TV
Historic site5.77×Arts & Culture
El Paso County, Colorado16.08×Travel & Leisure
Hibachi9.54×Food & Beverages
Cherish (group)11.99×Music & Radio
Vocal harmony4.7×Music & Radio
Wok6.79×Food & Beverages
Google Home6.45×Technology & Electronics
Pillow2.02×Home & Garden
Grinch3.73×Movies & TV
Grace Slick8.03×Music & Radio
headspace8.36×Health
Hipster8.4×Politics & Society
La Jolla7.79×Travel & Leisure
Israel1.71×Travel & Leisure
Goop4.23×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Crop protection audience
TraitClusterScore
Need for SecurityCONSERVATISM1.89
Quality AwarenessPREMIUM1.49
Risk AppetiteTHRILL1.4
Career OrientationPOWER1.4
DIY MentalityTHRILL1.34
PatriotismCONSERVATISM1.34

Worldwide distribution

Worldwide audience distribution share by country for Crop protection
CountryShare
United States26.1%
India22.7%
Romania7.0%

See Crop protection audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Crop protection have in United States?

Crop protection has an estimated audience of 411,192 people in United States, concentrated in California and New York.

What is the gender split and age of Crop protection fans?

24.6% of Crop protection fans are female, 75.4% are male, with an average age of 46.9 years.

Which brands do Crop protection fans like most?

Crop protection fans show strongest brand affinity for Keene, New Hampshire (675×), Who Wants to Be a Millionaire? (20×), and Governor of Michigan (12.51×) over the country average.

Where do Crop protection fans live in United States?

Crop protection fans in United States are most concentrated in California (reach 18,554), New York (reach 10,448), and Texas (reach 8,262). These three regions account for the largest share of the active audience.

What other brands do Crop protection fans also like?

Beyond Crop protection itself, the audience over-indexes on Who Wants to Be a Millionaire? (20×), Governor of Michigan (12.51×), Tech News (14.29×), and HispanicTV (43.94×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Crop protection. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.