Crossover (automobile) Audience in United States

Crossover (automobile) logo

Crossover (automobile) has an estimated audience of 14,039,383 people in United States. 35.6% are female, 64.4% are male, average age 44.5. Top regions: California, Texas, Florida. Top brand affinities: Elsword, Vocal harmony, Hipster, Israel, Tipsy Elves.

The average Crossover (automobile) fan in United States is 44.5 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Elsword, Vocal harmony, Hipster, with strongest over-indexing on Elsword (34.78× the country average). Demographically, the Crossover (automobile) audience skews more male with an average age of 44.5, and over-indexes on personality traits such as Family Orientation, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Topic · Subtype: Car type

Demographics of Crossover (automobile) fans

Demographic split for Crossover (automobile) audience in United States
MetricValue
Female35.6%
Male64.4%
Average age44.5
Estimated audience size14,039,383

Audience persona

The typical Crossover (automobile) fan in United States is more male, around 44.5 years old, with strong Family Orientation tendencies and a notable affinity for Elsword.

Top regions in United States

Top regions ranked by reach for Crossover (automobile) in United States
RegionReachAffinity
California2,195,7751.42×
Texas1,978,9861.64×
Florida1,012,4301.07×
New York901,6001.15×
Virginia488,3061.43×
Georgia478,7791.11×
Illinois455,8390.97×
Pennsylvania425,4530.9×
North Carolina419,9980.99×
New Jersey378,2201.06×
Ohio362,5390.84×
Michigan346,0820.94×
Washington344,8011.22×
Arizona320,9681.12×
Massachusetts314,1491.14×
Wisconsin267,2951.27×
Tennessee261,8510.93×
Indiana247,5970.97×
Maryland240,2611×
Missouri213,9510.95×
Colorado201,4660.91×
Oklahoma200,1651.28×
South Carolina187,6960.89×
Alabama186,9980.95×
Louisiana186,0681.03×
Kentucky174,1920.99×
Minnesota167,1410.83×
Oregon154,0250.96×
Connecticut142,7851.01×
Nevada139,1101.02×
Utah136,8071.09×
Arkansas131,7621.14×
Mississippi112,5420.97×
Kansas106,6510.96×
Iowa96,7420.84×
Idaho67,2670.96×
Hawaii59,1320.98×
Nebraska58,2440.83×
New Mexico58,2290.83×
Washington, District of Columbia50,0231.19×
New Hampshire49,3090.89×
West Virginia49,1010.75×
Rhode Island43,1660.97×
Maine40,1920.8×
Delaware34,4140.89×
South Dakota28,4570.88×
Montana26,9800.69×
Alaska26,0750.87×
North Dakota25,9120.9×
Vermont21,0550.85×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Crossover (automobile) audience
BrandAffinityCategory
Elsword34.78×Games
Vocal harmony7.76×Music & Radio
Hipster15.13×Politics & Society
Israel3.29×Travel & Leisure
Tipsy Elves14.76×Shopping
Grinch5.02×Movies & TV
Historic site4.88×Arts & Culture
Governor of Michigan7.49×Politics & Society
No Escape (1994 film)9.93×Movies & TV
Urban horticulture3.14×Home & Garden
Goop4.18×Internet & Social Media
Mathcore6.16×Music & Radio
Wok4.57×Food & Beverages
Leverage (TV series)4.47×Movies & TV
Fairy godmother5.12×Literature
Life of Pi6.49×Movies & TV
Northrop Grumman4.21×Business & Career
Cherish (group)6.93×Music & Radio
Academy Award for Best Original Score10.92×Movies & TV
La Jolla5.67×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Crossover (automobile) audience
TraitClusterScore
Family OrientationCONSERVATISM1.52
TravellingTHRILL1.34
Quality AwarenessPREMIUM1.33
Luxury OrientationPREMIUM1.21
Convenience OrientationPREMIUM1.2
Need for SecurityCONSERVATISM1.16

Worldwide distribution

Worldwide audience distribution share by country for Crossover (automobile)
CountryShare
United States20.0%
Italy8.0%
Germany5.0%

See Crossover (automobile) audiences in other countries

More Car type audiences in United States

Frequently asked questions

How many fans does Crossover (automobile) have in United States?

Crossover (automobile) has an estimated audience of 14,039,383 people in United States, concentrated in California and Texas.

What is the gender split and age of Crossover (automobile) fans?

35.6% of Crossover (automobile) fans are female, 64.4% are male, with an average age of 44.5 years.

Which brands do Crossover (automobile) fans like most?

Crossover (automobile) fans show strongest brand affinity for Elsword (34.78×), Vocal harmony (7.76×), and Hipster (15.13×) over the country average.

Where do Crossover (automobile) fans live in United States?

Crossover (automobile) fans in United States are most concentrated in California (reach 2,195,775), Texas (reach 1,978,986), and Florida (reach 1,012,430). These three regions account for the largest share of the active audience.

What other brands do Crossover (automobile) fans also like?

Beyond Crossover (automobile) itself, the audience over-indexes on Vocal harmony (7.76×), Hipster (15.13×), Israel (3.29×), and Tipsy Elves (14.76×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Crossover (automobile). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.