Dads (2013 TV series) Audience in United States

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Dads (2013 TV series) has an estimated audience of 4,702,826 people in United States. 58.8% are female, 41.2% are male, average age 38.3. Top regions: Florida, California, Texas. Top brand affinities: Reddit, Burger King, Houston Astros, Denver Nuggets, Los Angeles Dodgers.

The average Dads (2013 TV series) fan in United States is 38.3 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, California, Texas. Top brand affinities include Reddit, Burger King, Houston Astros, with strongest over-indexing on Reddit (1.63× the country average). Demographically, the Dads (2013 TV series) audience skews more female with an average age of 38.3, and over-indexes on personality traits such as Indulgence, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of Dads (2013 TV series) fans

Demographic split for Dads (2013 TV series) audience in United States
MetricValue
Female58.8%
Male41.2%
Average age38.3
Estimated audience size4,702,826

Audience persona

The typical Dads (2013 TV series) fan in United States is more female, around 38.3 years old, with strong Indulgence tendencies and a notable affinity for Reddit.

Top regions in United States

Top regions ranked by reach for Dads (2013 TV series) in United States
RegionReachAffinity
Florida748,1102.35×
California556,2981.08×
Texas444,5021.1×
Georgia244,1171.69×
New York231,9340.88×
Pennsylvania172,7701.09×
Illinois141,1030.9×
Ohio136,1740.94×
North Carolina130,5140.92×
Michigan122,4151×
Utah117,7582.8×
Virginia117,7491.03×
Washington110,3991.17×
New Jersey109,4070.91×
Kentucky92,9101.58×
Arizona91,2910.95×
Tennessee88,4400.94×
Massachusetts86,7180.94×
Indiana84,2170.98×
Missouri75,0880.99×
Maryland68,4980.85×
Alabama63,8230.97×
Louisiana63,5781.05×
Wisconsin62,5160.88×
South Carolina61,1910.86×
Colorado59,0900.8×
Minnesota56,9510.85×
Oklahoma52,3801×
Connecticut47,0911×
Oregon46,0150.85×
Mississippi41,1281.06×
Nevada40,8990.9×
Arkansas37,1600.96×
Iowa34,5510.89×
Kansas32,7870.88×
West Virginia22,0891.01×
Nebraska21,8690.93×
New Mexico20,2840.86×
Idaho19,7740.84×
Hawaii15,8690.79×
New Hampshire15,8160.85×
Maine12,7700.76×
Rhode Island11,8950.79×
Washington, District of Columbia10,2970.73×
Delaware9,7250.75×
Montana9,1880.7×
South Dakota8,5720.79×
Alaska8,3740.83×
North Dakota7,3790.76×
Wyoming6,0860.87×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Dads (2013 TV series) audience
BrandAffinityCategory
Reddit1.63×Internet & Social Media
Burger King1.53×Food & Beverages
Houston Astros2.98×Sports
Denver Nuggets1.73×Sports
Los Angeles Dodgers1.82×Sports
Tom Cruise1.51×Movies & TV
Film festival1.65×Movies & TV
Passive income1.79×Business & Career
Atlanta Hawks1.53×Sports
The Economist1.58×Business & Career
Sandra Bullock1.72×Movies & TV
Backstreet Boys3.01×Music & Radio
Kansas City Royals1.93×Sports
Royal family1.67×Politics & Society
Customer satisfaction1.64×Business & Career
Individualism1.56×Politics & Society
Babysitting2.67×Kids & Family
Coin Master1.56×Games
Moto Guzzi2.42×Cars & Mobility
Rip Curl2.05×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Dads (2013 TV series) audience
TraitClusterScore
IndulgenceJOY1.6
Family OrientationCONSERVATISM1.43
Convenience OrientationPREMIUM1.23
IndividualismJOY1.21
Urban LifestyleOPEN1.14
Social Media UsageJOY1.14

Worldwide distribution

Worldwide audience distribution share by country for Dads (2013 TV series)
CountryShare
United States34.6%
United Kingdom7.8%
Italy5.0%

See Dads (2013 TV series) audiences in other countries

More TV series audiences in United States

Frequently asked questions

How many fans does Dads (2013 TV series) have in United States?

Dads (2013 TV series) has an estimated audience of 4,702,826 people in United States, concentrated in Florida and California.

What is the gender split and age of Dads (2013 TV series) fans?

58.8% of Dads (2013 TV series) fans are female, 41.2% are male, with an average age of 38.3 years.

Which brands do Dads (2013 TV series) fans like most?

Dads (2013 TV series) fans show strongest brand affinity for Reddit (1.63×), Burger King (1.53×), and Houston Astros (2.98×) over the country average.

Where do Dads (2013 TV series) fans live in United States?

Dads (2013 TV series) fans in United States are most concentrated in Florida (reach 748,110), California (reach 556,298), and Texas (reach 444,502). These three regions account for the largest share of the active audience.

What other brands do Dads (2013 TV series) fans also like?

Beyond Dads (2013 TV series) itself, the audience over-indexes on Burger King (1.53×), Houston Astros (2.98×), Denver Nuggets (1.73×), and Los Angeles Dodgers (1.82×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Dads (2013 TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.