Rascasse Audience Intelligence

Daiquiri Audience in United States

A data profile of the people who buy, follow and care about Daiquiri in United States — modelled from more than twelve digital signal sources. Daiquiri has an estimated audience of 1,088,169 people in United States.

#56among Alcohol in United States#8382among Topic in United States#1255in Food & Beverages

The average Daiquiri fan in United States is 36.6 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, California, Louisiana.

Top brand affinities include Edible Arrangements, Specialty coffee, Shellfish, with strongest over-indexing on Edible Arrangements (62.77× the country average).

Demographically, the Daiquiri audience skews more female with an average age of 36.6, and over-indexes on personality traits such as Career Orientation, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Daiquiri fan in United States is more female, around 36.6 years old, with strong Career Orientation tendencies and a notable affinity for Edible Arrangements.

Category: Food & Beverages · Type: Topic · Subtype: Alcohol

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Daiquiri profile in United States.

Audience size
1.1M
in United States
Gender
70.5%♀
29.5% male
Age
36.6
average years
Country rank
#22357
Topic in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Daiquiri fans

70.5% are female, 29.5% are male, average age 36.6.

Fig. 02

Gender split

70.5%
Female
29.5%
Male
Demographic split for Daiquiri audience in United States
MetricValue
Female70.5%
Male29.5%
Average age36.6
Estimated audience size1,088,169
Fig. 03

Age distribution

Ø 36.6
average years
Age distribution of the Daiquiri audience in United States
Age bracketShare%
16-1921%
20-2924%
30-3924%
40-4921%
50+11%
Fig. 04

Worldwide distribution

53.4%

of the worldwide Daiquiri audience comes from United States.

Worldwide audience distribution share by country for Daiquiri
CountryShare
United States53.4%
Poland8.6%
United Kingdom3.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Daiquiri audience in United States is strongest.

Fig. 05

Top regions by affinity

Daiquiri fans by region: top regions in United States
#RegionReachAffinity×
01Louisiana~100K6.94×
02Mississippi~20K2.40×
03Texas~200K2.08×
04Hawaii~7K1.39×
05Washington, District of Columbia~4K1.28×
06Alabama~20K1.17×
07Nevada~10K1.15×
08Oklahoma~10K1.10×
09Florida~80K1.06×
10Georgia~30K1.02×
11Washington~20K0.98×
12Oregon~10K0.98×
13Arkansas~9K0.98×
14Alaska~2K0.94×
15New York~50K0.89×
16Vermont~2K0.87×
17Missouri~20K0.86×
18Illinois~30K0.85×
19Wisconsin~10K0.85×
20Connecticut~9K0.85×
21Maine~3K0.85×
22Tennessee~20K0.84×
23South Carolina~10K0.83×
24Kansas~7K0.83×
25California~100K0.81×
26Colorado~10K0.81×
27Massachusetts~20K0.80×
28Minnesota~10K0.80×
29Montana~2K0.80×
30Maryland~10K0.79×
31Nebraska~4K0.79×
32Iowa~7K0.78×
33North Dakota~2K0.78×
34Virginia~20K0.77×
35Rhode Island~3K0.77×
36Idaho~4K0.76×
37North Carolina~20K0.75×
38Michigan~20K0.71×
39New Hampshire~3K0.71×
40South Dakota~2K0.71×
41Kentucky~10K0.70×
42Arizona~20K0.69×
43New Mexico~4K0.69×
44Indiana~10K0.68×
45Ohio~20K0.67×
46Utah~7K0.67×
47Delaware~2K0.67×
48Pennsylvania~20K0.64×
49New Jersey~20K0.61×
50West Virginia~3K0.61×
Fig. 06

Affinity by region

Affinity by region — Daiquiri, United States
0.61×1.00×6.94×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Daiquiri audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Daiquiri audience
#·InterestCategoryAffinity×
01Edible ArrangementsFood & Beverages62.77×
02KahlúaFood & Beverages16.12×
03Protein ShakeFood & Beverages10.25×
04Specialty coffeeFood & Beverages9.70×
05Iced coffeeFood & Beverages7.01×
06ShellfishFood & Beverages6.90×
07RumFood & Beverages4.73×
08CheesecakeFood & Beverages4.70×
09StrawberryFood & Beverages4.18×
10Teyana TaylorMovies & TV4.02×
11Obsessed (2009 film)Movies & TV3.85×
12Mineral waterFood & Beverages3.67×
13WhataburgerFood & Beverages3.20×
14Internet celebrityInternet & Social Media2.76×
15United AirlinesTravel & Leisure2.44×
16CocktailFood & Beverages2.31×
17Pizza HutFood & Beverages2.22×
18Credit (finance)Business & Career2.20×
19TMZInternet & Social Media2.14×
20GrillingFood & Beverages1.69×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Daiquiri audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Daiquiri audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.54×
IndulgenceJOY1.51×
Convenience OrientationPREMIUM1.43×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Daiquiri audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.73×
Early Adopter MentalityPOWER0.82×
Risk AppetiteTHRILL0.86×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Daiquiri have in United States?

Daiquiri has an estimated audience of 1,088,169 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Daiquiri fans?

70.5% of Daiquiri fans are female, 29.5% are male, with an average age of 36.6 years.

03

Which brands do Daiquiri fans like most?

Daiquiri fans show strongest brand affinity for Edible Arrangements (62.77×), Specialty coffee (9.7×), and Shellfish (6.9×) over the country average.

04

Where do Daiquiri fans live in United States?

Daiquiri fans in United States are most concentrated in Texas (reach ~200K), California (reach ~100K), and Louisiana (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Daiquiri fans also like?

Beyond Daiquiri itself, the audience over-indexes on Specialty coffee (9.7×), Shellfish (6.9×), Iced coffee (7.01×), and Rum (4.73×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Alcohol audiences in United States

See Daiquiri audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Daiquiri. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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