Data mining Audience in United States

Demographics of Data mining fans

Audience persona

The typical Data mining fan in United States is more male, around 36.8 years old, with strong Need for Security tendencies and a notable affinity for Business intelligence.

Top regions in United States

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Worldwide distribution

See Data mining audiences in other countries

• Data mining — Germany
• Data mining — United Kingdom
• Data mining — France
• Data mining — Italy
• Data mining — Spain
• Data mining — Brazil
• Data mining — Japan
• Data mining — South Korea
• Data mining — India

More Technology & Electronics audiences in United States

• Food and drink (182,612,063)
• Music (181,108,961)
• Shopping and fashion (177,150,005)
• Sports and outdoors (173,827,889)
• Sports (173,190,295)

Frequently asked questions

How many fans does Data mining have in United States?

Data mining has an estimated audience of 1,859,263 people in United States, concentrated in California and Texas.

What is the gender split and age of Data mining fans?

41.3% of Data mining fans are female, 58.7% are male, with an average age of 36.8 years.

Which brands do Data mining fans like most?

Data mining fans show strongest brand affinity for Business intelligence (174.57×), Data visualization (132.06×), and Autism Awareness (19.03×) over the country average.

Where do Data mining fans live in United States?

Data mining fans in United States are most concentrated in California (reach 256,760), Texas (reach 180,541), and New York (reach 148,277). These three regions account for the largest share of the active audience.

What other brands do Data mining fans also like?

Beyond Data mining itself, the audience over-indexes on Data visualization (132.06×), Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Kaggle (72.43×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Data mining. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.