Rascasse Audience Intelligence

Deathwish Audience in United States

A data profile of the people who buy, follow and care about Deathwish in United States — modelled from more than twelve digital signal sources. Deathwish has an estimated audience of 654,819 people in United States.

#113among Metal in United States#7337among Person in United States#4250in Music & Radio

The average Deathwish fan in United States is 40.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Weather forecasting, Non-alcoholic beverage, Hardware store, with strongest over-indexing on Weather forecasting (4.31× the country average).

Demographically, the Deathwish audience skews more female with an average age of 40.4, and over-indexes on personality traits such as Career Orientation, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Deathwish fan in United States is more female, around 40.4 years old, with strong Career Orientation tendencies and a notable affinity for Weather forecasting.

Category: Music & Radio · Type: Person · Subtype: Metal

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Deathwish profile in United States.

Audience size
655K
in United States
Gender
61.0%♀
39.0% male
Age
40.4
average years
Country rank
#31122
Person in United States
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Deathwish fans

61.0% are female, 39.0% are male, average age 40.4.

Fig. 02

Gender split

61.0%
Female
39.0%
Male
Demographic split for Deathwish audience in United States
MetricValue
Female61.0%
Male39.0%
Average age40.4
Estimated audience size654,819
Fig. 03

Age distribution

Ø 40.4
average years
Age distribution of the Deathwish audience in United States
Age bracketShare%
16-1913%
20-2920%
30-3924%
40-4925%
50+18%
Fig. 04

Worldwide distribution

26.9%

of the worldwide Deathwish audience comes from United States.

Worldwide audience distribution share by country for Deathwish
CountryShare
United States26.9%
Germany17.8%
France12.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Deathwish audience in United States is strongest.

Fig. 05

Top regions by affinity

Deathwish fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~6K1.19×
02West Virginia~4K1.17×
03Oklahoma~8K1.16×
04Texas~60K1.13×
05Kentucky~9K1.12×
06Iowa~6K1.12×
07New Mexico~4K1.12×
08Arkansas~6K1.11×
09Louisiana~9K1.10×
10Arizona~10K1.09×
11Indiana~10K1.09×
12Tennessee~10K1.08×
13Kansas~5K1.06×
14Pennsylvania~20K1.05×
15Missouri~10K1.05×
16Alabama~10K1.05×
17Illinois~20K1.04×
18Ohio~20K1.03×
19Michigan~20K1.03×
20Nevada~6K1.03×
21Idaho~3K1.03×
22North Dakota~1K1.02×
23North Carolina~20K1.01×
24Wisconsin~10K1.01×
25Connecticut~7K1.01×
26Montana~2K1.01×
27Alaska~1K1.01×
28South Carolina~10K1.00×
29Oregon~7K1.00×
30Nebraska~3K1.00×
31South Dakota~2K1.00×
32California~70K0.97×
33Maine~2K0.97×
34New York~30K0.96×
35Georgia~20K0.95×
36Minnesota~9K0.95×
37New Hampshire~2K0.94×
38Delaware~2K0.94×
39Washington~10K0.93×
40Florida~40K0.92×
41Virginia~10K0.92×
42Utah~5K0.92×
43Vermont~1K0.91×
44New Jersey~10K0.90×
45Maryland~10K0.90×
46Rhode Island~2K0.90×
47Colorado~9K0.88×
48Hawaii~2K0.88×
49Massachusetts~10K0.83×
50Washington, District of Columbia~1K0.75×
Fig. 06

Affinity by region

Affinity by region — Deathwish, United States
0.75×1.00×1.19×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Deathwish audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Deathwish audience
#·InterestCategoryAffinity×
01Weather forecastingHome & Garden4.31×
02Non-alcoholic beverageFood & Beverages4.00×
03Baltimore OriolesSports3.40×
04Pittsburgh PiratesSports2.83×
05Milwaukee BrewersSports2.57×
06Hardware storeHome & Garden2.53×
07Rail transportTravel & Leisure2.53×
08Atlanta BravesSports2.48×
09Detroit TigersSports2.30×
10Sports clubSports2.30×
11HypermarketShopping2.29×
12Britney SpearsMusic & Radio2.13×
13Microwave ovenHome & Garden2.12×
14Public transportCars & Mobility2.01×
15Discount TireShopping1.93×
16PharmacyBusiness & Career1.90×
17WhataburgerFood & Beverages1.79×
18United Parcel ServiceBusiness & Career1.77×
19Charitable organizationPolitics & Society1.63×
20Discount storesShopping1.60×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Deathwish audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Deathwish audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER2.29×
Community OrientationOPEN1.63×
Convenience OrientationPREMIUM1.60×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Deathwish audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.60×
Pet OwnershipJOY0.75×
Risk AppetiteTHRILL0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Deathwish have in United States?

Deathwish has an estimated audience of 654,819 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Deathwish fans?

61.0% of Deathwish fans are female, 39.0% are male, with an average age of 40.4 years.

03

Which brands do Deathwish fans like most?

Deathwish fans show strongest brand affinity for Weather forecasting (4.31×), Non-alcoholic beverage (4×), and Hardware store (2.53×) over the country average.

04

Where do Deathwish fans live in United States?

Deathwish fans in United States are most concentrated in California (reach ~70K), Texas (reach ~60K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Deathwish fans also like?

Beyond Deathwish itself, the audience over-indexes on Non-alcoholic beverage (4×), Hardware store (2.53×), Rail transport (2.53×), and Britney Spears (2.13×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

More Metal audiences in United States

See Deathwish audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Deathwish. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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