Deep diving Audience in United States

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Deep diving has an estimated audience of 756,613 people in United States. 50.5% are female, 49.5% are male, average age 40.9. Top regions: Washington, New York, California. Top brand affinities: Voter registration, Electrolyte, Historic site, Nebraska Cornhuskers football, JDSU.

The average Deep diving fan in United States is 40.9 years old, balanced, and lives primarily in Washington. The audience is concentrated in Washington, New York, California. Top brand affinities include Voter registration, Electrolyte, Historic site, with strongest over-indexing on Voter registration (18.69× the country average). Demographically, the Deep diving audience skews balanced with an average age of 40.9, and over-indexes on personality traits such as Community Orientation, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Topic · Subtype: Sport

Demographics of Deep diving fans

Demographic split for Deep diving audience in United States
MetricValue
Female50.5%
Male49.5%
Average age40.9
Estimated audience size756,613

Audience persona

The typical Deep diving fan in United States is balanced, around 40.9 years old, with strong Community Orientation tendencies and a notable affinity for Voter registration.

Top regions in United States

Top regions ranked by reach for Deep diving in United States
RegionReachAffinity
Washington223,51414.73×
New York94,3842.23×
California87,1841.05×
Texas51,1160.79×
Florida47,6530.93×
Virginia21,6391.17×
Illinois19,4990.77×
Pennsylvania17,8420.7×
Georgia17,4580.75×
Massachusetts16,1541.08×
New Jersey15,9660.83×
North Carolina15,0610.66×
Ohio14,4250.62×
Michigan13,1020.66×
Oregon10,3451.19×
Arizona9,9200.64×
Maryland9,9050.76×
Tennessee8,9820.59×
Colorado8,9650.75×
Minnesota8,2880.76×
Indiana7,5710.55×
Missouri7,2720.6×
Wisconsin6,8860.6×
South Carolina6,3690.56×
Alabama5,7910.55×
Connecticut5,5740.73×
Louisiana5,2090.53×
Oklahoma5,0190.6×
Kentucky4,7310.5×
Utah4,5350.67×
Nevada4,5140.62×
Washington, District of Columbia3,7321.64×
Iowa3,4160.55×
Arkansas3,3250.53×
Kansas3,2880.55×
Mississippi2,8480.46×
Hawaii2,6660.82×
Idaho2,4190.64×
New Mexico2,2640.6×
New Hampshire2,1580.72×
Nebraska1,8970.5×
Maine1,7090.63×
Rhode Island1,4430.6×
West Virginia1,3430.38×
Montana1,2270.58×
Delaware9570.46×
Vermont8940.67×
South Dakota8070.46×
North Dakota6740.43×
Wyoming6520.58×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Deep diving audience
BrandAffinityCategory
Voter registration18.69×Politics & Society
Electrolyte13.06×Health
Historic site5.82×Arts & Culture
Nebraska Cornhuskers football3.51×Sports
JDSU2.91×Business & Career
edureka32.09×Business & Career
Jesse Plemons2.9×Movies & TV
Stamp collecting3.97×Home & Garden
Home equity1.63×Home & Garden
Edvard Grieg20×Literature
Elsword12.61×Games
Home staging3.76×Home & Garden
Embroidery Library10.73×Home & Garden
Jaws3.58×Movies & TV
Certified diabetes educator8.71×Business & Career
Staycation2.06×Home & Garden
UK garage3.31×Music & Radio
Charlamagne Tha God5.7×Movies & TV
Urban horticulture1.88×Home & Garden
Khulna University14.22×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Deep diving audience
TraitClusterScore
Community OrientationOPEN4.91
Pet OwnershipJOY3.56
LGBTQ+ IdentityOPEN2.67
Risk AppetiteTHRILL2.27
TravellingTHRILL1.88
Design AffinityPREMIUM1.71

Worldwide distribution

Worldwide audience distribution share by country for Deep diving
CountryShare
United States24.2%
Japan13.6%
Italy6.1%

See Deep diving audiences in other countries

More Sport audiences in United States

Frequently asked questions

How many fans does Deep diving have in United States?

Deep diving has an estimated audience of 756,613 people in United States, concentrated in Washington and New York.

What is the gender split and age of Deep diving fans?

50.5% of Deep diving fans are female, 49.5% are male, with an average age of 40.9 years.

Which brands do Deep diving fans like most?

Deep diving fans show strongest brand affinity for Voter registration (18.69×), Electrolyte (13.06×), and Historic site (5.82×) over the country average.

Where do Deep diving fans live in United States?

Deep diving fans in United States are most concentrated in Washington (reach 223,514), New York (reach 94,384), and California (reach 87,184). These three regions account for the largest share of the active audience.

What other brands do Deep diving fans also like?

Beyond Deep diving itself, the audience over-indexes on Electrolyte (13.06×), Historic site (5.82×), Nebraska Cornhuskers football (3.51×), and JDSU (2.91×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Deep diving. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.