Deep frying Audience in United States

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Deep frying has an estimated audience of 3,249,783 people in United States. 58.3% are female, 41.7% are male, average age 39.2. Top regions: California, Texas, Florida. Top brand affinities: Dog breed, Hibachi, Grinch, Urban horticulture, Goop.

The average Deep frying fan in United States is 39.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Dog breed, Hibachi, Grinch, with strongest over-indexing on Dog breed (1.52× the country average). Demographically, the Deep frying audience skews more female with an average age of 39.2, and over-indexes on personality traits such as Urban Lifestyle, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic

Demographics of Deep frying fans

Demographic split for Deep frying audience in United States
MetricValue
Female58.3%
Male41.7%
Average age39.2
Estimated audience size3,249,783

Audience persona

The typical Deep frying fan in United States is more female, around 39.2 years old, with strong Urban Lifestyle tendencies and a notable affinity for Dog breed.

Top regions in United States

Top regions ranked by reach for Deep frying in United States
RegionReachAffinity
California412,4531.15×
Texas275,1970.99×
Florida235,8441.07×
New York209,8371.16×
Georgia110,1271.1×
Pennsylvania104,4540.95×
Illinois102,4250.95×
North Carolina98,1951×
Ohio93,9070.94×
Virginia93,2101.18×
Louisiana89,5302.14×
Michigan89,0581.05×
Washington75,9931.17×
Tennessee70,0901.08×
New Jersey69,8910.85×
Arizona67,8231.02×
Missouri56,9481.09×
Indiana56,4020.95×
Massachusetts52,5470.82×
Maryland52,4190.94×
Minnesota51,6171.11×
Wisconsin47,3180.97×
Alabama46,8781.03×
South Carolina46,8030.96×
Kentucky46,4121.14×
Colorado39,7850.78×
Oregon39,4961.06×
Mississippi35,4001.32×
Nevada32,2131.02×
Oklahoma32,1230.89×
Connecticut30,3450.93×
Arkansas25,1590.94×
Utah23,4540.81×
Kansas22,1950.87×
Iowa19,9320.74×
Nebraska17,8161.09×
Hawaii14,3221.03×
West Virginia12,9890.86×
New Mexico12,5100.77×
Maine11,3610.98×
Idaho10,1950.63×
New Hampshire9,0970.71×
Washington, District of Columbia9,0210.92×
North Dakota8,1441.22×
Montana7,9090.88×
Alaska7,7771.12×
South Dakota7,2490.97×
Rhode Island7,2340.7×
Wyoming6,3041.31×
Vermont6,0991.07×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Deep frying audience
BrandAffinityCategory
Dog breed1.52×Pets & Animals
Hibachi7.95×Food & Beverages
Grinch3.59×Movies & TV
Urban horticulture3.15×Home & Garden
Goop4.46×Internet & Social Media
3D printing1.95×Technology & Electronics
Governor of Michigan5.58×Politics & Society
Regional styles of Mexican music1.92×Music & Radio
Historic site2.87×Arts & Culture
Unique Gifts1.6×Shopping
Birthday Gifts2.11×Kids & Family
Fairy godmother4.86×Literature
Vocal harmony2.85×Music & Radio
Mathcore4.98×Music & Radio
Wok3.76×Food & Beverages
Hipster5.49×Politics & Society
Google Home3.65×Technology & Electronics
Lulu 黃路梓茵1.51×Movies & TV
JDSU1.64×Business & Career
La Jolla4.81×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Deep frying audience
TraitClusterScore
Urban LifestyleOPEN1.68
IndulgenceJOY1.62
Convenience OrientationPREMIUM1.53
Price SensitivityPREMIUM1.25
LGBTQ+ IdentityOPEN1.23
Healthy LifestyleBALANCE1.22

Worldwide distribution

Worldwide audience distribution share by country for Deep frying
CountryShare
United States29.8%
Germany5.0%
Japan4.5%

See Deep frying audiences in other countries

More Food & Beverages audiences in United States

Frequently asked questions

How many fans does Deep frying have in United States?

Deep frying has an estimated audience of 3,249,783 people in United States, concentrated in California and Texas.

What is the gender split and age of Deep frying fans?

58.3% of Deep frying fans are female, 41.7% are male, with an average age of 39.2 years.

Which brands do Deep frying fans like most?

Deep frying fans show strongest brand affinity for Dog breed (1.52×), Hibachi (7.95×), and Grinch (3.59×) over the country average.

Where do Deep frying fans live in United States?

Deep frying fans in United States are most concentrated in California (reach 412,453), Texas (reach 275,197), and Florida (reach 235,844). These three regions account for the largest share of the active audience.

What other brands do Deep frying fans also like?

Beyond Deep frying itself, the audience over-indexes on Hibachi (7.95×), Grinch (3.59×), Urban horticulture (3.15×), and Goop (4.46×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Deep frying. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.