Rascasse Audience Intelligence

Derrick Henry Audience in United States

A data profile of the people who buy, follow and care about Derrick Henry in United States — modelled from more than twelve digital signal sources. Derrick Henry has an estimated audience of 5,465,406 people in United States.

#84among American football in United States#605among Person in United States#530in Sports

The average Derrick Henry fan in United States is 37.0 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Aaron Rodgers, Russell Wilson, Buffalo Bills, with strongest over-indexing on Aaron Rodgers (9.6× the country average).

Demographically, the Derrick Henry audience skews more male with an average age of 37.0, and over-indexes on personality traits such as Patriotism, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Derrick Henry fan in United States is more male, around 37.0 years old, with strong Patriotism tendencies and a notable affinity for Aaron Rodgers.

Category: Sports · Type: Person · Subtype: American football

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Derrick Henry profile in United States.

Audience size
5.5M
in United States
Gender
33.2%♀
66.8% male
Age
37.0
average years
Country rank
#6174
Person in United States
Fig. 01

Search interest · 12-month trend

-17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Derrick Henry fans

33.2% are female, 66.8% are male, average age 37.0.

Fig. 02

Gender split

33.2%
Female
66.8%
Male
Demographic split for Derrick Henry audience in United States
MetricValue
Female33.2%
Male66.8%
Average age37.0
Estimated audience size5,465,406
Fig. 03

Age distribution

Ø 37.0
average years
Age distribution of the Derrick Henry audience in United States
Age bracketShare%
16-1926%
20-2919%
30-3919%
40-4918%
50+17%
Fig. 04

Worldwide distribution

86.9%

of the worldwide Derrick Henry audience comes from United States.

Worldwide audience distribution share by country for Derrick Henry
CountryShare
United States86.9%
Canada3.8%
Mexico1.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Derrick Henry audience in United States is strongest.

Fig. 05

Top regions by affinity

Derrick Henry fans by region: top regions in United States
#RegionReachAffinity×
01Maryland~300K2.66×
02Alabama~200K2.17×
03Tennessee~200K1.89×
04Delaware~20K1.30×
05Mississippi~60K1.28×
06Pennsylvania~200K1.26×
07Louisiana~90K1.23×
08Washington, District of Columbia~20K1.22×
09Kentucky~80K1.18×
10Virginia~200K1.16×
11West Virginia~30K1.13×
12Kansas~50K1.12×
13Ohio~200K1.10×
14Georgia~200K1.07×
15Missouri~90K1.06×
16South Carolina~90K1.06×
17Michigan~100K1.02×
18Florida~400K1.01×
19North Carolina~200K1.01×
20Iowa~50K1.01×
21Arkansas~50K0.99×
22Indiana~100K0.98×
23Illinois~200K0.96×
24Wisconsin~80K0.95×
25Massachusetts~100K0.94×
26New Jersey~100K0.93×
27Colorado~80K0.93×
28North Dakota~10K0.93×
29Texas~400K0.90×
30Minnesota~70K0.90×
31Connecticut~50K0.90×
32New York~300K0.88×
33Arizona~100K0.87×
34Rhode Island~20K0.87×
35South Dakota~10K0.87×
36Nebraska~20K0.85×
37New Hampshire~20K0.83×
38Maine~20K0.80×
39Montana~10K0.79×
40Oklahoma~50K0.77×
41Nevada~40K0.74×
42Hawaii~20K0.72×
43Washington~80K0.70×
44Idaho~20K0.70×
45New Mexico~20K0.68×
46Vermont~7K0.68×
47Oregon~40K0.64×
48California~400K0.63×
49Utah~30K0.61×
50Alaska~7K0.61×
Fig. 06

Affinity by region

Affinity by region — Derrick Henry, United States
0.61×1.00×2.66×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Derrick Henry audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Derrick Henry audience
#·InterestCategoryAffinity×
01Eli ManningSports10.55×
02Aaron RodgersSports9.60×
03Russell WilsonSports8.59×
04Tennessee TitansSports6.79×
05Dak PrescottSports6.47×
06San Francisco 49ersSports4.64×
07Indianapolis ColtsSports4.62×
08Cincinnati BengalsSports4.52×
09Tampa Bay BuccaneersSports4.40×
10Los Angeles RamsSports4.28×
11Miami DolphinsSports4.21×
12New York GiantsSports4.17×
13Buffalo BillsSports4.08×
14Minnesota VikingsSports4.03×
15Cleveland BrownsSports3.94×
16Seattle SeahawksSports3.89×
17Denver BroncosSports3.78×
18Green Bay PackersSports3.41×
19Pittsburgh SteelersSports3.33×
20Detroit LionsSports3.08×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Derrick Henry audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Derrick Henry audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.66×
Career OrientationPOWER1.28×
Risk AppetiteTHRILL1.18×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Derrick Henry audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.78×
MindfulnessBALANCE0.81×
Pet OwnershipJOY0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Derrick Henry have in United States?

Derrick Henry has an estimated audience of 5,465,406 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Derrick Henry fans?

33.2% of Derrick Henry fans are female, 66.8% are male, with an average age of 37.0 years.

03

Which brands do Derrick Henry fans like most?

Derrick Henry fans show strongest brand affinity for Aaron Rodgers (9.6×), Russell Wilson (8.59×), and Buffalo Bills (4.08×) over the country average.

04

Where do Derrick Henry fans live in United States?

Derrick Henry fans in United States are most concentrated in Texas (reach ~400K), California (reach ~400K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Derrick Henry fans also like?

Beyond Derrick Henry itself, the audience over-indexes on Russell Wilson (8.59×), Buffalo Bills (4.08×), Tennessee Titans (6.79×), and San Francisco 49ers (4.64×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More American football audiences in United States

See Derrick Henry audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Derrick Henry. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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