Devil Audience in United States

Devil logo

Devil has an estimated audience of 2,457,613 people in United States. 51.1% are female, 48.9% are male, average age 34.8. Top regions: New Jersey, New York, California. Top brand affinities: Nationality, Progressive rock, Combat sport, Bank account, Panama.

The average Devil fan in United States is 34.8 years old, balanced, and lives primarily in New Jersey. The audience is concentrated in New Jersey, New York, California. Top brand affinities include Nationality, Progressive rock, Combat sport, with strongest over-indexing on Nationality (5.3× the country average). Demographically, the Devil audience skews balanced with an average age of 34.8, and over-indexes on personality traits such as Extroversion, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Devil fans

Demographic split for Devil audience in United States
MetricValue
Female51.1%
Male48.9%
Average age34.8
Estimated audience size2,457,613

Audience persona

The typical Devil fan in United States is balanced, around 34.8 years old, with strong Extroversion tendencies and a notable affinity for Nationality.

Top regions in United States

Top regions ranked by reach for Devil in United States
RegionReachAffinity
New Jersey736,78411.79×
New York295,0962.15×
California176,1100.65×
Texas134,7550.64×
Florida134,3930.81×
Pennsylvania125,3841.52×
North Carolina61,2360.83×
Illinois57,2730.7×
Ohio50,3330.66×
Georgia50,0990.66×
Massachusetts47,7500.99×
Virginia47,1880.79×
Michigan43,7440.68×
Arizona35,9350.72×
Maryland34,3620.81×
Tennessee33,3650.68×
South Carolina32,7860.89×
Indiana30,3380.68×
Colorado28,0010.72×
Washington27,9410.57×
Connecticut26,8071.09×
Wisconsin23,6940.64×
Missouri23,6080.6×
Louisiana21,9460.69×
Nevada20,8500.88×
Alabama20,8230.61×
Kentucky19,6930.64×
Minnesota18,4630.52×
Oklahoma16,5490.61×
Oregon15,8010.56×
Mississippi14,1600.7×
Utah13,7230.62×
Kansas13,6890.71×
Arkansas11,4540.57×
Iowa11,4530.57×
Alaska10,8822.07×
West Virginia9,4510.83×
Delaware9,1381.35×
New Mexico8,0620.65×
Rhode Island7,9221.01×
New Hampshire7,6040.79×
Nebraska7,1770.58×
Maine6,6940.76×
Washington, District of Columbia6,6090.89×
Idaho5,9130.48×
Hawaii5,8100.55×
Vermont4,8571.13×
Montana3,6520.54×
North Dakota3,1880.63×
South Dakota2,9930.53×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Devil audience
BrandAffinityCategory
Nationality5.3×Politics & Society
Progressive rock3×Music & Radio
Combat sport1.67×Sports
Bank account2.42×Business & Career
Panama2.33×Travel & Leisure
Buying and Selling Real Estate3.95×Home & Garden
Winemaking2.11×Food & Beverages
James Madison University4.4×Business & Career
Buying a House2.06×Home & Garden
Stucco1.83×Home & Garden
EShakti3.07×Shopping
Spinal muscular atrophy2.67×Health
Pot roast2.67×Food & Beverages
Casely1.72×Shopping
Julius Caesar (play)1.74×
Graham Greene1.63×Literature
Hebe1.69×Home & Garden
Hauptschule3.64×Kids & Family
Magazine (band)1.64×Music & Radio
Hypertext1.51×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Devil audience
TraitClusterScore
ExtroversionTHRILL1.45
SpiritualityBALANCE1.39
LGBTQ+ IdentityOPEN1.37
PatriotismCONSERVATISM1.29
Risk AppetiteTHRILL1.25
Urban LifestyleOPEN1.18

Worldwide distribution

Worldwide audience distribution share by country for Devil
CountryShare
United States17.5%
Mexico13.7%
Germany12.6%

See Devil audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Devil have in United States?

Devil has an estimated audience of 2,457,613 people in United States, concentrated in New Jersey and New York.

What is the gender split and age of Devil fans?

51.1% of Devil fans are female, 48.9% are male, with an average age of 34.8 years.

Which brands do Devil fans like most?

Devil fans show strongest brand affinity for Nationality (5.3×), Progressive rock (3×), and Combat sport (1.67×) over the country average.

Where do Devil fans live in United States?

Devil fans in United States are most concentrated in New Jersey (reach 736,784), New York (reach 295,096), and California (reach 176,110). These three regions account for the largest share of the active audience.

What other brands do Devil fans also like?

Beyond Devil itself, the audience over-indexes on Progressive rock (3×), Combat sport (1.67×), Bank account (2.42×), and Panama (2.33×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Devil. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.