A data profile of the people who buy, follow and care about Dorado, Puerto Rico in United States — modelled from more than twelve digital signal sources. Dorado, Puerto Rico has an estimated audience of 459,285 people in United States.
The average Dorado, Puerto Rico fan in United States is 34.4 years old, more female, and lives primarily in California.
The audience is concentrated in California, New York, Texas.
Top brand affinities include Project Runway, Married At First Sight, Volaris, with strongest over-indexing on Project Runway (68.46× the country average).
Demographically, the Dorado, Puerto Rico audience skews more female with an average age of 34.4, and over-indexes on personality traits such as Price Sensitivity, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Dorado, Puerto Rico fan in United States is more female, around 34.4 years old, with strong Price Sensitivity tendencies and a notable affinity for Project Runway.
The key figures that characterise the Dorado, Puerto Rico profile in United States.
65.0% are female, 35.0% are male, average age 34.4.
| Metric | Value |
|---|---|
| Female | 65.0% |
| Male | 35.0% |
| Average age | 34.4 |
| Estimated audience size | 459,285 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 33% | |
| 20-29 | 21% | |
| 30-39 | 17% | |
| 40-49 | 16% | |
| 50+ | 12% |
Where the Dorado, Puerto Rico audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New York | ~50K | 2.14× | |
| 02 | Connecticut | ~9K | 2.05× | |
| 03 | Florida | ~50K | 1.70× | |
| 04 | Massachusetts | ~10K | 1.62× | |
| 05 | Michigan | ~20K | 1.57× | |
| 06 | New Jersey | ~20K | 1.56× | |
| 07 | Rhode Island | ~2K | 1.50× | |
| 08 | Washington, District of Columbia | ~2K | 1.39× | |
| 09 | Texas | ~50K | 1.38× | |
| 10 | Maryland | ~10K | 1.35× | |
| 11 | Delaware | ~2K | 1.33× | |
| 12 | Georgia | ~20K | 1.27× | |
| 13 | South Carolina | ~9K | 1.25× | |
| 14 | Pennsylvania | ~20K | 1.20× | |
| 15 | Virginia | ~10K | 1.19× | |
| 16 | North Carolina | ~20K | 1.18× | |
| 17 | Hawaii | ~2K | 1.18× | |
| 18 | Illinois | ~20K | 1.12× | |
| 19 | California | ~50K | 1.09× | |
| 20 | Louisiana | ~6K | 1.09× | |
| 21 | Mississippi | ~4K | 1.06× | |
| 22 | Nevada | ~5K | 1.02× | |
| 23 | New Hampshire | ~2K | 1.01× | |
| 24 | Arizona | ~9K | 0.99× | |
| 25 | New Mexico | ~2K | 0.96× | |
| 26 | Vermont | <1K | 0.93× | |
| 27 | Colorado | ~7K | 0.90× | |
| 28 | Montana | ~1K | 0.90× | |
| 29 | Alaska | <1K | 0.89× | |
| 30 | Maine | ~1K | 0.87× | |
| 31 | Utah | ~3K | 0.84× | |
| 32 | Tennessee | ~8K | 0.83× | |
| 33 | Indiana | ~7K | 0.83× | |
| 34 | Washington | ~8K | 0.82× | |
| 35 | Wisconsin | ~6K | 0.82× | |
| 36 | Minnesota | ~5K | 0.82× | |
| 37 | Alabama | ~5K | 0.82× | |
| 38 | Oklahoma | ~4K | 0.82× | |
| 39 | North Dakota | <1K | 0.82× | |
| 40 | Oregon | ~4K | 0.81× | |
| 41 | Arkansas | ~3K | 0.81× | |
| 42 | Kansas | ~3K | 0.79× | |
| 43 | South Dakota | <1K | 0.79× | |
| 44 | Nebraska | ~2K | 0.77× | |
| 45 | Ohio | ~10K | 0.76× | |
| 46 | Idaho | ~2K | 0.75× | |
| 47 | Kentucky | ~4K | 0.71× | |
| 48 | West Virginia | ~2K | 0.71× | |
| 49 | Iowa | ~3K | 0.68× | |
| 50 | Missouri | ~5K | 0.66× |
The strongest cross-interests of the Dorado, Puerto Rico audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Project Runway | Movies & TV | 68.46× | ||
| 02 | Married At First Sight | Movies & TV | 54.25× | ||
| 03 | Diego Rivera | Arts & Culture | 33.77× | ||
| 04 | Stampin' Up! | Shopping | 32.10× | ||
| 05 | Campeonato Brasileiro Série B | Sports | 30.82× | ||
| 06 | Elvis Crespo | Music & Radio | 23.71× | ||
| 07 | Volaris | Travel & Leisure | 22.57× | ||
| 08 | Debbie Harry | Music & Radio | 20.00× | ||
| 09 | Akame ga Kill! | Literature | 20.00× | ||
| 10 | America First Credit Union | Business & Career | 16.53× | ||
| 11 | Rembrandt | Arts & Culture | 16.16× | ||
| 12 | Luis Fonsi | Music & Radio | 15.93× | ||
| 13 | Cuban cuisine | Food & Beverages | 15.82× | ||
| 14 | Aeroméxico | Travel & Leisure | 12.10× | ||
| 15 | El País | News | 11.13× | ||
| 16 | Pollo Tropical | Food & Beverages | 9.41× | ||
| 17 | Web server | Technology & Electronics | 6.79× | ||
| 18 | Las Vegas | Travel & Leisure | 2.82× | ||
| 19 | Discount stores | Shopping | 2.65× | ||
| 20 | Internet & Social Media | 1.71× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 1.71× | |
| Convenience Orientation | PREMIUM | 1.49× | |
| Urban Lifestyle | OPEN | 1.46× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.74× | |
| Tradition | CONSERVATISM | 0.75× | |
| Early Adopter Mentality | POWER | 0.80× |
Dorado, Puerto Rico has an estimated audience of 459,285 people in United States, concentrated in California and New York.
65.0% of Dorado, Puerto Rico fans are female, 35.0% are male, with an average age of 34.4 years.
Dorado, Puerto Rico fans show strongest brand affinity for Project Runway (68.46×), Married At First Sight (54.25×), and Volaris (22.57×) over the country average.
Dorado, Puerto Rico fans in United States are most concentrated in California (reach ~50K), New York (reach ~50K), and Texas (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Dorado, Puerto Rico itself, the audience over-indexes on Married At First Sight (54.25×), Volaris (22.57×), Diego Rivera (33.77×), and Stampin' Up! (32.1×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Dorado, Puerto Rico. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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