Rascasse Audience Intelligence

DRAIN Audience in United States

A data profile of the people who buy, follow and care about DRAIN in United States — modelled from more than twelve digital signal sources. DRAIN has an estimated audience of 541,392 people in United States.

#94among Punk in United States#8430among Person in United States#4867in Music & Radio

The average DRAIN fan in United States is 43.2 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Sustainable energy, Renewable energy, FedEx, with strongest over-indexing on Sustainable energy (12.66× the country average).

Demographically, the DRAIN audience skews balanced with an average age of 43.2, and over-indexes on personality traits such as Patriotism, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical DRAIN fan in United States is balanced, around 43.2 years old, with strong Patriotism tendencies and a notable affinity for Sustainable energy.

Category: Music & Radio · Type: Person · Subtype: Punk

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the DRAIN profile in United States.

Audience size
541K
in United States
Gender
52.4%♀
47.6% male
Age
43.2
average years
Country rank
#34978
Person in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of DRAIN fans

52.4% are female, 47.6% are male, average age 43.2.

Fig. 02

Gender split

52.4%
Female
47.6%
Male
Demographic split for DRAIN audience in United States
MetricValue
Female52.4%
Male47.6%
Average age43.2
Estimated audience size541,392
Fig. 03

Age distribution

Ø 43.2
average years
Age distribution of the DRAIN audience in United States
Age bracketShare%
16-1913%
20-2917%
30-3918%
40-4920%
50+32%
Fig. 04

Worldwide distribution

19.9%

of the worldwide DRAIN audience comes from United States.

Worldwide audience distribution share by country for DRAIN
CountryShare
United States19.9%
India18.7%
Japan8.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the DRAIN audience in United States is strongest.

Fig. 05

Top regions by affinity

DRAIN fans by region: top regions in United States
#RegionReachAffinity×
01Oregon~20K3.66×
02California~80K1.31×
03New York~40K1.24×
04Kansas~5K1.22×
05Texas~50K1.16×
06Arizona~10K1.15×
07Mississippi~5K1.12×
08Louisiana~8K1.10×
09Maryland~10K1.09×
10Florida~40K1.07×
11Illinois~20K1.07×
12Hawaii~2K1.07×
13Alabama~8K1.05×
14Georgia~20K1.04×
15Washington~10K1.02×
16Massachusetts~10K1.02×
17Kentucky~7K1.02×
18Tennessee~10K1.00×
19New Mexico~3K1.00×
20Nevada~5K0.99×
21Arkansas~4K0.99×
22North Carolina~20K0.98×
23New Jersey~10K0.98×
24Virginia~10K0.98×
25Missouri~8K0.98×
26South Carolina~8K0.98×
27Oklahoma~6K0.98×
28Pennsylvania~20K0.97×
29Connecticut~5K0.95×
30Utah~5K0.95×
31West Virginia~2K0.95×
32Michigan~10K0.94×
33Indiana~9K0.94×
34Alaska~1K0.94×
35Washington, District of Columbia~2K0.93×
36Ohio~10K0.90×
37Iowa~4K0.90×
38Nebraska~2K0.89×
39Minnesota~7K0.88×
40Delaware~1K0.88×
41North Dakota<1K0.88×
42Colorado~7K0.87×
43Rhode Island~1K0.87×
44Idaho~2K0.84×
45Vermont<1K0.83×
46Wisconsin~7K0.82×
47South Dakota~1K0.82×
48New Hampshire~2K0.81×
49Montana~1K0.81×
50Maine~2K0.80×
Fig. 06

Affinity by region

Affinity by region — DRAIN, United States
0.80×1.00×3.66×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the DRAIN audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for DRAIN audience
#·InterestCategoryAffinity×
01Café BusteloFood & Beverages21.15×
02ExxonMobilCars & Mobility13.57×
03Porto's BakeryFood & Beverages13.56×
04Sustainable energyHome & Garden12.66×
05Elderly careHealth8.90×
06Renewable energyBusiness & Career8.58×
07FedExBusiness & Career6.29×
08LotteryGames5.11×
09Political scienceBusiness & Career5.06×
10WhataburgerFood & Beverages4.55×
11Weather forecastingHome & Garden4.46×
12Solar energyHome & Garden3.79×
13First class travelTravel & Leisure3.66×
14Mortgage loansBusiness & Career3.41×
15InnovationBusiness & Career3.29×
16Vehicle insuranceCars & Mobility3.04×
17Discount storesShopping2.73×
18McDonald'sFood & Beverages2.44×
19SubwayFood & Beverages2.33×
20PinterestInternet & Social Media2.00×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the DRAIN audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by DRAIN audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.39×
SustainabilityBALANCE3.25×
Family OrientationCONSERVATISM2.60×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by DRAIN audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.75×
Healthy LifestyleBALANCE0.80×
Luxury OrientationPREMIUM0.83×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does DRAIN have in United States?

DRAIN has an estimated audience of 541,392 people in United States, concentrated in California and Texas.

02

What is the gender split and age of DRAIN fans?

52.4% of DRAIN fans are female, 47.6% are male, with an average age of 43.2 years.

03

Which brands do DRAIN fans like most?

DRAIN fans show strongest brand affinity for Sustainable energy (12.66×), Renewable energy (8.58×), and FedEx (6.29×) over the country average.

04

Where do DRAIN fans live in United States?

DRAIN fans in United States are most concentrated in California (reach ~80K), Texas (reach ~50K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do DRAIN fans also like?

Beyond DRAIN itself, the audience over-indexes on Renewable energy (8.58×), FedEx (6.29×), Porto's Bakery (13.56×), and Mortgage loans (3.41×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See DRAIN audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for DRAIN. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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