EL FINANCIERO Audience in United States
EL FINANCIERO has an estimated audience of 318,286 people in United States. 28.9% are female, 71.1% are male, average age 41.2. Top regions: Texas, California, Arizona. Top brand affinities: Nationality, James Madison University, Home construction, Minnesota, Panama.
The average EL FINANCIERO fan in United States is 41.2 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Arizona. Top brand affinities include Nationality, James Madison University, Home construction, with strongest over-indexing on Nationality (6.3× the country average). Demographically, the EL FINANCIERO audience skews more male with an average age of 41.2, and over-indexes on personality traits such as Sustainability, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: Website / Newspaper / Magazine
Demographics of EL FINANCIERO fans
| Metric | Value |
|---|---|
| Female | 28.9% |
| Male | 71.1% |
| Average age | 41.2 |
| Estimated audience size | 318,286 |
Audience persona
The typical EL FINANCIERO fan in United States is more male, around 41.2 years old, with strong Sustainability tendencies and a notable affinity for Nationality.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 161,373 | 5.9× |
| California | 139,558 | 3.99× |
| Arizona | 25,534 | 3.93× |
| Florida | 18,332 | 0.85× |
| Illinois | 16,727 | 1.58× |
| Georgia | 14,648 | 1.49× |
| New York | 13,829 | 0.78× |
| Nevada | 7,848 | 2.55× |
| North Carolina | 7,785 | 0.81× |
| Colorado | 7,177 | 1.43× |
| Utah | 7,163 | 2.51× |
| Indiana | 7,049 | 1.21× |
| Minnesota | 6,270 | 1.37× |
| Michigan | 6,127 | 0.74× |
| Washington | 5,602 | 0.88× |
| Ohio | 5,315 | 0.54× |
| South Carolina | 5,064 | 1.06× |
| Virginia | 4,506 | 0.58× |
| New Mexico | 4,224 | 2.65× |
| Maryland | 3,770 | 0.69× |
| Missouri | 3,678 | 0.72× |
| Tennessee | 3,168 | 0.5× |
| Pennsylvania | 2,846 | 0.27× |
| New Jersey | 2,736 | 0.34× |
| Iowa | 2,485 | 0.95× |
| Massachusetts | 2,391 | 0.38× |
| Oregon | 2,226 | 0.61× |
| Kansas | 2,200 | 0.88× |
| Arkansas | 2,145 | 0.82× |
| Wisconsin | 2,018 | 0.42× |
| Idaho | 1,510 | 0.95× |
| Kentucky | 1,500 | 0.38× |
| Washington, District of Columbia | 1,490 | 1.56× |
| Nebraska | 1,470 | 0.92× |
| Oklahoma | 1,426 | 0.4× |
| Louisiana | 1,258 | 0.31× |
| Connecticut | 1,116 | 0.35× |
| Alabama | 1,108 | 0.25× |
| New Hampshire | 718 | 0.57× |
| Montana | 664 | 0.75× |
| West Virginia | 467 | 0.32× |
| Hawaii | 412 | 0.3× |
| Mississippi | 339 | 0.13× |
| North Dakota | 312 | 0.48× |
| Alaska | 295 | 0.43× |
| Wyoming | 214 | 0.45× |
| Delaware | 211 | 0.24× |
| Maine | 186 | 0.16× |
| South Dakota | 174 | 0.24× |
| Rhode Island | 149 | 0.15× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Nationality | 6.3× | Politics & Society |
| James Madison University | 25× | Business & Career |
| Home construction | 2.41× | Home & Garden |
| Minnesota | 2.27× | Travel & Leisure |
| Panama | 4.61× | Travel & Leisure |
| Sears | 3.17× | Shopping |
| Isabela (province) | 9.61× | |
| Buying and Selling Real Estate | 5.46× | Home & Garden |
| Justice | 1.83× | Politics & Society |
| FOX 10 Phoenix | 15.09× | Movies & TV |
| Grand Prairie, Texas | 4.63× | Travel & Leisure |
| JTV (Indonesia) | 2.8× | |
| Stucco | 3.27× | Home & Garden |
| Dental hygienist | 3.52× | Health |
| Facejacker | 44.76× | Movies & TV |
| Elmhurst College | 15.06× | Business & Career |
| Winemaking | 2.08× | Food & Beverages |
| Toros de Tijuana | 11.07× | Sports |
| EShakti | 4.35× | Shopping |
| Warning sign | 4.89× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.59 |
| Need for Security | CONSERVATISM | 1.53 |
| Urban Lifestyle | OPEN | 1.51 |
| Quality Awareness | PREMIUM | 1.48 |
| Risk Appetite | THRILL | 1.45 |
| Luxury Orientation | PREMIUM | 1.42 |
Worldwide distribution
| Country | Share |
|---|---|
| Mexico | 85.5% |
| United States | 6.5% |
| Costa Rica | 2.3% |
See EL FINANCIERO audiences in other countries
More Business & Career audiences in United States
Frequently asked questions
How many fans does EL FINANCIERO have in United States?
EL FINANCIERO has an estimated audience of 318,286 people in United States, concentrated in Texas and California.
What is the gender split and age of EL FINANCIERO fans?
28.9% of EL FINANCIERO fans are female, 71.1% are male, with an average age of 41.2 years.
Which brands do EL FINANCIERO fans like most?
EL FINANCIERO fans show strongest brand affinity for Nationality (6.3×), James Madison University (25×), and Home construction (2.41×) over the country average.
Where do EL FINANCIERO fans live in United States?
EL FINANCIERO fans in United States are most concentrated in Texas (reach 161,373), California (reach 139,558), and Arizona (reach 25,534). These three regions account for the largest share of the active audience.
What other brands do EL FINANCIERO fans also like?
Beyond EL FINANCIERO itself, the audience over-indexes on James Madison University (25×), Home construction (2.41×), Minnesota (2.27×), and Panama (4.61×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for EL FINANCIERO. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.