Rascasse Audience Intelligence

El Mundo Deportivo (newspaper) Audience in United States

A data profile of the people who buy, follow and care about El Mundo Deportivo (newspaper) in United States — modelled from more than twelve digital signal sources. El Mundo Deportivo (newspaper) has an estimated audience of 713,560 people in United States.

#101among Newspaper in United States#938among Website / Newspaper / Magazine in United States#230in News

The average El Mundo Deportivo (newspaper) fan in United States is 37.0 years old, more male, and lives primarily in Florida.

The audience is concentrated in Florida, New York, California.

Top brand affinities include Wil Wheaton, FIFA Club World Cup, Paris Saint-Germain, with strongest over-indexing on Wil Wheaton (102.71× the country average).

Demographically, the El Mundo Deportivo (newspaper) audience skews more male with an average age of 37.0, and over-indexes on personality traits such as Need for Security, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical El Mundo Deportivo (newspaper) fan in United States is more male, around 37.0 years old, with strong Need for Security tendencies and a notable affinity for Wil Wheaton.

Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the El Mundo Deportivo (newspaper) profile in United States.

Audience size
714K
in United States
Gender
18.6%♀
81.4% male
Age
37.0
average years
Country rank
#29564
Website / Newspaper / Magazine in United States
Fig. 01

Search interest · 12-month trend

+18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of El Mundo Deportivo (newspaper)

18.6% are female, 81.4% are male, average age 37.0.

Fig. 02

Gender split

18.6%
Female
81.4%
Male
Demographic split for El Mundo Deportivo (newspaper) audience in United States
MetricValue
Female18.6%
Male81.4%
Average age37.0
Estimated audience size713,560
Fig. 03

Age distribution

Ø 37.0
average years
Age distribution of the El Mundo Deportivo (newspaper) audience in United States
Age bracketShare%
16-1920%
20-2925%
30-3922%
40-4918%
50+14%
Fig. 04

Worldwide distribution

5.2%

of the worldwide El Mundo Deportivo (newspaper) audience comes from United States.

Worldwide audience distribution share by country for El Mundo Deportivo (newspaper)
CountryShare
Spain78.9%
United States5.2%
France1.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the El Mundo Deportivo (newspaper) audience in United States is strongest.

Fig. 05

Top regions by affinity

El Mundo Deportivo (newspaper) fans by region: top regions in United States
#RegionReachAffinity×
01Florida~200K3.30×
02Washington, District of Columbia~7K3.17×
03Vermont~4K3.15×
04Maryland~30K2.31×
05New Jersey~40K2.28×
06Massachusetts~30K2.06×
07New York~80K2.02×
08Connecticut~10K1.70×
09Wyoming~1K1.38×
10Virginia~20K1.25×
11Alaska~2K1.06×
12Colorado~10K1.03×
13Georgia~20K1.02×
14California~80K1.01×
15New Hampshire~3K0.96×
16South Dakota~2K0.96×
17Kansas~5K0.95×
18Illinois~20K0.93×
19Idaho~3K0.93×
20Montana~2K0.92×
21Delaware~2K0.92×
22Pennsylvania~20K0.91×
23Alabama~9K0.91×
24Utah~6K0.91×
25Texas~50K0.90×
26Hawaii~3K0.89×
27Rhode Island~2K0.89×
28West Virginia~3K0.88×
29Maine~2K0.88×
30Ohio~20K0.87×
31North Carolina~20K0.86×
32Mississippi~5K0.85×
33Nebraska~3K0.85×
34New Mexico~3K0.85×
35Arkansas~5K0.84×
36Indiana~10K0.83×
37Nevada~6K0.83×
38Iowa~5K0.81×
39Kentucky~7K0.78×
40Oklahoma~6K0.78×
41Arizona~10K0.77×
42South Carolina~8K0.77×
43Louisiana~7K0.77×
44Oregon~6K0.76×
45Wisconsin~8K0.75×
46Tennessee~10K0.72×
47Washington~10K0.71×
48Minnesota~7K0.71×
49Missouri~8K0.70×
50Michigan~10K0.66×
Fig. 06

Affinity by region

Affinity by region — El Mundo Deportivo (newspaper), United States
0.66×1.00×3.30×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the El Mundo Deportivo (newspaper) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for El Mundo Deportivo (newspaper) audience
#·InterestCategoryAffinity×
01Wil WheatonMovies & TV102.71×
02Marc-André ter StegenSports91.59×
03Johan CruyffSports74.04×
04La Gazzetta dello SportSports59.38×
05Real BetisSports47.37×
06FIFA Club World CupSports43.90×
07World BankPolitics & Society39.87×
08UEFA European ChampionshipSports39.53×
09Christian PulisicSports28.81×
10Prison BreakMovies & TV25.59×
11Paris Saint-GermainSports23.92×
12Atlético MadridSports23.34×
13MadridTravel & Leisure23.33×
14BarcelonaTravel & Leisure21.43×
15Cruz AzulSports17.20×
16La LigaSports12.68×
17Liga MXSports11.81×
18FC BarcelonaSports8.25×
19Las VegasTravel & Leisure6.14×
20FIFA World CupSports4.28×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the El Mundo Deportivo (newspaper) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by El Mundo Deportivo (newspaper) audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM2.00×
Convenience OrientationPREMIUM1.78×
SpiritualityBALANCE1.63×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by El Mundo Deportivo (newspaper) audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.50×
CreativityOPEN0.52×
IndividualismJOY0.64×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does El Mundo Deportivo (newspaper) have in United States?

El Mundo Deportivo (newspaper) has an estimated audience of 713,560 people in United States, concentrated in Florida and New York.

02

What is the gender split and age of El Mundo Deportivo (newspaper) fans?

18.6% of El Mundo Deportivo (newspaper) fans are female, 81.4% are male, with an average age of 37.0 years.

03

Which brands do El Mundo Deportivo (newspaper) fans like most?

El Mundo Deportivo (newspaper) fans show strongest brand affinity for Wil Wheaton (102.71×), FIFA Club World Cup (43.9×), and Paris Saint-Germain (23.92×) over the country average.

04

Where do El Mundo Deportivo (newspaper) fans live in United States?

El Mundo Deportivo (newspaper) fans in United States are most concentrated in Florida (reach ~200K), New York (reach ~80K), and California (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do El Mundo Deportivo (newspaper) fans also like?

Beyond El Mundo Deportivo (newspaper) itself, the audience over-indexes on FIFA Club World Cup (43.9×), Paris Saint-Germain (23.92×), La Gazzetta dello Sport (59.38×), and Madrid (23.33×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for El Mundo Deportivo (newspaper). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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