Electric fireplace Audience in United States

Electric fireplace has an estimated audience of 539,518 people in United States. 62.0% are female, 38.0% are male, average age 45.4. Top regions: Texas, California, Florida. Top brand affinities: Capital One, Google Maps, Indeed.com, CarGurus, Enterprise Rent-A-Car.

The average Electric fireplace fan in United States is 45.4 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Capital One, Google Maps, Indeed.com, with strongest over-indexing on Capital One (7.07× the country average). Demographically, the Electric fireplace audience skews more female with an average age of 45.4, and over-indexes on personality traits such as Family Orientation, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic

Demographics of Electric fireplace fans

Demographic split for Electric fireplace audience in United States
MetricValue
Female62.0%
Male38.0%
Average age45.4
Estimated audience size539,518

Audience persona

The typical Electric fireplace fan in United States is more female, around 45.4 years old, with strong Family Orientation tendencies and a notable affinity for Capital One.

Top regions in United States

Top regions ranked by reach for Electric fireplace in United States
RegionReachAffinity
Texas36,4440.79×
California35,6450.6×
Florida28,4770.78×
New York24,7780.82×
Pennsylvania19,8961.1×
Ohio19,7541.19×
Michigan17,6771.25×
Illinois17,5140.97×
North Carolina16,8811.04×
Georgia16,0810.97×
New Jersey13,2900.97×
Tennessee13,2301.22×
Virginia11,9210.91×
Missouri11,6541.34×
Indiana11,3381.15×
Washington10,4610.97×
Massachusetts10,3590.97×
Arizona9,8480.89×
Alabama9,5351.27×
Minnesota9,4791.23×
South Carolina9,4231.16×
Wisconsin9,3971.16×
Kentucky8,4991.26×
Colorado8,3640.98×
Maryland8,1020.87×
Louisiana7,1081.02×
Oklahoma5,8950.98×
Arkansas5,3961.21×
Oregon5,3320.86×
Iowa5,3251.2×
Mississippi4,9121.11×
Connecticut4,9090.91×
Utah4,4330.92×
Kansas4,2841.01×
Nevada3,5300.68×
West Virginia3,1751.26×
Idaho3,1151.15×
Nebraska2,7311.01×
New Hampshire2,7271.28×
Maine2,2691.17×
New Mexico1,8150.67×
Montana1,7951.2×
Rhode Island1,6030.93×
Delaware1,5631.05×
South Dakota1,4501.16×
North Dakota1,1581.04×
Vermont9821.04×
Washington, District of Columbia8640.53×
Alaska7990.69×
Wyoming6880.86×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Electric fireplace audience
BrandAffinityCategory
Capital One7.07×Business & Career
Google Maps6.46×Internet & Social Media
Indeed.com6.48×Business & Career
CarGurus7.38×Cars & Mobility
Enterprise Rent-A-Car5.03×Cars & Mobility
Bruce Willis5.79×Movies & TV
Holiday Park, Germany42.53×Travel & Leisure
AccuWeather5.11×Home & Garden
Google News4.64×News
Circle K5.34×Shopping
Aaron Rodgers4.76×Sports
DeviantArt5.02×Internet & Social Media
MSN2.79×News
Staples (Canada)3.58×Business & Career
Apple Store5.38×Shopping
Menards3.31×Home & Garden
Jeff Bezos7.25×Business & Career
ICloud5.83×Technology & Electronics
Real property3.32×Home & Garden
Property finder3.69×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Electric fireplace audience
TraitClusterScore
Family OrientationCONSERVATISM1.56
Design AffinityPREMIUM1.54
Price SensitivityPREMIUM1.51
IndulgenceJOY1.5
Quality AwarenessPREMIUM1.46
DIY MentalityTHRILL1.42

Worldwide distribution

Worldwide audience distribution share by country for Electric fireplace
CountryShare
United States47.9%
United Kingdom15.3%
Canada13.5%

See Electric fireplace audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Electric fireplace have in United States?

Electric fireplace has an estimated audience of 539,518 people in United States, concentrated in Texas and California.

What is the gender split and age of Electric fireplace fans?

62.0% of Electric fireplace fans are female, 38.0% are male, with an average age of 45.4 years.

Which brands do Electric fireplace fans like most?

Electric fireplace fans show strongest brand affinity for Capital One (7.07×), Google Maps (6.46×), and Indeed.com (6.48×) over the country average.

Where do Electric fireplace fans live in United States?

Electric fireplace fans in United States are most concentrated in Texas (reach 36,444), California (reach 35,645), and Florida (reach 28,477). These three regions account for the largest share of the active audience.

What other brands do Electric fireplace fans also like?

Beyond Electric fireplace itself, the audience over-indexes on Google Maps (6.46×), Indeed.com (6.48×), CarGurus (7.38×), and Enterprise Rent-A-Car (5.03×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Electric fireplace. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.