A data profile of the people who buy, follow and care about Electromagnetic radiation in United States — modelled from more than twelve digital signal sources. Electromagnetic radiation has an estimated audience of 7,858,129 people in United States.
The average Electromagnetic radiation fan in United States is 42.7 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Non-alcoholic beverage, Radio, Genetics, with strongest over-indexing on Non-alcoholic beverage (3.29× the country average).
Demographically, the Electromagnetic radiation audience skews balanced with an average age of 42.7, and over-indexes on personality traits such as Patriotism, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Electromagnetic radiation fan in United States is balanced, around 42.7 years old, with strong Patriotism tendencies and a notable affinity for Non-alcoholic beverage.
The key figures that characterise the Electromagnetic radiation profile in United States.
51.0% are female, 49.0% are male, average age 42.7.
| Metric | Value |
|---|---|
| Female | 51.0% |
| Male | 49.0% |
| Average age | 42.7 |
| Estimated audience size | 7,858,129 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 16% | |
| 30-39 | 20% | |
| 40-49 | 24% | |
| 50+ | 27% |
Where the Electromagnetic radiation audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Georgia | ~400K | 1.68× | |
| 02 | South Carolina | ~200K | 1.44× | |
| 03 | New Mexico | ~60K | 1.44× | |
| 04 | Mississippi | ~80K | 1.25× | |
| 05 | Florida | ~700K | 1.24× | |
| 06 | California | ~1M | 1.22× | |
| 07 | Texas | ~800K | 1.21× | |
| 08 | Tennessee | ~200K | 1.21× | |
| 09 | Virginia | ~200K | 1.18× | |
| 10 | Indiana | ~200K | 1.16× | |
| 11 | Washington | ~200K | 1.13× | |
| 12 | Kansas | ~70K | 1.11× | |
| 13 | Arizona | ~200K | 1.10× | |
| 14 | Oklahoma | ~100K | 1.10× | |
| 15 | Montana | ~20K | 1.08× | |
| 16 | Oregon | ~100K | 1.07× | |
| 17 | Maryland | ~100K | 1.06× | |
| 18 | Colorado | ~100K | 1.05× | |
| 19 | Utah | ~70K | 1.03× | |
| 20 | North Carolina | ~200K | 1.02× | |
| 21 | Massachusetts | ~200K | 1.02× | |
| 22 | Missouri | ~100K | 1.00× | |
| 23 | Alabama | ~100K | 0.99× | |
| 24 | Kentucky | ~100K | 0.99× | |
| 25 | Connecticut | ~80K | 0.99× | |
| 26 | Hawaii | ~30K | 0.99× | |
| 27 | Alaska | ~20K | 0.99× | |
| 28 | North Dakota | ~20K | 0.98× | |
| 29 | Nebraska | ~40K | 0.96× | |
| 30 | South Dakota | ~20K | 0.96× | |
| 31 | Michigan | ~200K | 0.95× | |
| 32 | Idaho | ~40K | 0.95× | |
| 33 | West Virginia | ~30K | 0.95× | |
| 34 | Maine | ~30K | 0.94× | |
| 35 | Arkansas | ~60K | 0.93× | |
| 36 | Pennsylvania | ~200K | 0.92× | |
| 37 | New Hampshire | ~30K | 0.92× | |
| 38 | Washington, District of Columbia | ~20K | 0.92× | |
| 39 | New Jersey | ~200K | 0.89× | |
| 40 | Louisiana | ~90K | 0.89× | |
| 41 | Rhode Island | ~20K | 0.89× | |
| 42 | Iowa | ~60K | 0.88× | |
| 43 | Vermont | ~10K | 0.87× | |
| 44 | New York | ~400K | 0.84× | |
| 45 | Illinois | ~200K | 0.84× | |
| 46 | Minnesota | ~90K | 0.84× | |
| 47 | Ohio | ~200K | 0.83× | |
| 48 | Wisconsin | ~100K | 0.82× | |
| 49 | Nevada | ~60K | 0.82× | |
| 50 | Delaware | ~20K | 0.81× |
The strongest cross-interests of the Electromagnetic radiation audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Berlin Wall | Travel & Leisure | 5.09× | ||
| 02 | Non-alcoholic beverage | Food & Beverages | 3.29× | ||
| 03 | Mineral water | Food & Beverages | 2.74× | ||
| 04 | Web server | Technology & Electronics | 2.57× | ||
| 05 | Microwave oven | Home & Garden | 2.42× | ||
| 06 | Master of Business Administration | Business & Career | 2.13× | ||
| 07 | Real property | Home & Garden | 2.12× | ||
| 08 | Rail transport | Travel & Leisure | 2.11× | ||
| 09 | Britney Spears | Music & Radio | 2.00× | ||
| 10 | Innovation | Business & Career | 1.98× | ||
| 11 | Radio | Technology & Electronics | 1.92× | ||
| 12 | Genetics | Kids & Family | 1.92× | ||
| 13 | Detroit Tigers | Sports | 1.91× | ||
| 14 | Subscription business model | Shopping | 1.78× | ||
| 15 | Ace Hardware | Home & Garden | 1.73× | ||
| 16 | Pharmacy | Business & Career | 1.62× | ||
| 17 | Hardware store | Home & Garden | 1.59× | ||
| 18 | Charitable organization | Politics & Society | 1.57× | ||
| 19 | Tradition | Politics & Society | 1.53× | ||
| 20 | United Parcel Service | Business & Career | 1.53× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.06× | |
| Community Orientation | OPEN | 1.49× | |
| Individualism | JOY | 1.48× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.68× | |
| Social Media Usage | JOY | 0.71× | |
| Healthy Lifestyle | BALANCE | 0.86× |
Electromagnetic radiation has an estimated audience of 7,858,129 people in United States, concentrated in California and Texas.
51.0% of Electromagnetic radiation fans are female, 49.0% are male, with an average age of 42.7 years.
Electromagnetic radiation fans show strongest brand affinity for Non-alcoholic beverage (3.29×), Radio (1.92×), and Genetics (1.92×) over the country average.
Electromagnetic radiation fans in United States are most concentrated in California (reach ~1M), Texas (reach ~800K), and Florida (reach ~700K). These three regions account for the largest share of the active audience.
Beyond Electromagnetic radiation itself, the audience over-indexes on Radio (1.92×), Genetics (1.92×), Real property (2.12×), and Microwave oven (2.42×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Electromagnetic radiation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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