Rascasse Audience Intelligence

Emergency vehicle lighting Audience in United States

A data profile of the people who buy, follow and care about Emergency vehicle lighting in United States — modelled from more than twelve digital signal sources. Emergency vehicle lighting has an estimated audience of 948,696 people in United States.

The average Emergency vehicle lighting fan in United States is 38.4 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include LED lamp, Discount Tire, AutoZone, with strongest over-indexing on LED lamp (9.44× the country average).

Demographically, the Emergency vehicle lighting audience skews more male with an average age of 38.4, and over-indexes on personality traits such as Patriotism, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Emergency vehicle lighting fan in United States is more male, around 38.4 years old, with strong Patriotism tendencies and a notable affinity for LED lamp.

Category: Cars & Mobility · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Emergency vehicle lighting profile in United States.

Audience size
949K
in United States
Gender
15.6%
84.4% male
Age
38.4
average years
Country rank
#24513
Topic in United States
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Emergency vehicle lighting fans

15.6% are female, 84.4% are male, average age 38.4.

Fig. 02

Gender split

15.6%
Female
84.4%
Male
Demographic split for Emergency vehicle lighting audience in United States
MetricValue
Female15.6%
Male84.4%
Average age38.4
Estimated audience size948,696
Fig. 03

Age distribution

Ø 38.4
average years
Age distribution of the Emergency vehicle lighting audience in United States
Age bracketShare%
16-1923%
20-2918%
30-3920%
40-4921%
50+18%
Fig. 04

Worldwide distribution

27.5%

of the worldwide Emergency vehicle lighting audience comes from United States.

Worldwide audience distribution share by country for Emergency vehicle lighting
CountryShare
Germany37.1%
United States27.5%
Australia9.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Emergency vehicle lighting audience in United States is strongest.

Fig. 05

Top regions by affinity

Emergency vehicle lighting fans by region: top regions in United States
#RegionReachAffinity×
01Arkansas~10K1.60×
02West Virginia~6K1.46×
03Vermont~2K1.31×
04Mississippi~10K1.26×
05Tennessee~20K1.24×
06Kentucky~10K1.21×
07Pennsylvania~40K1.12×
08Louisiana~10K1.12×
09New Hampshire~4K1.12×
10New York~60K1.11×
11Missouri~20K1.10×
12Maine~4K1.10×
13Delaware~3K1.06×
14North Carolina~30K1.05×
15Montana~3K1.05×
16North Dakota~2K1.05×
17Nebraska~5K1.04×
18South Carolina~10K1.01×
19Alabama~10K1.01×
20Indiana~20K1.00×
21Kansas~7K1.00×
22South Dakota~2K1.00×
23Alaska~2K1.00×
24California~100K0.99×
25Texas~80K0.99×
26Oklahoma~10K0.99×
27Idaho~5K0.98×
28Iowa~8K0.96×
29Michigan~20K0.94×
30New Mexico~4K0.94×
31Wisconsin~10K0.93×
32New Jersey~20K0.92×
33Rhode Island~3K0.92×
34Illinois~30K0.91×
35Connecticut~8K0.89×
36Hawaii~4K0.89×
37Washington, District of Columbia~3K0.88×
38Maryland~10K0.87×
39Georgia~30K0.86×
40Minnesota~10K0.85×
41Ohio~20K0.83×
42Virginia~20K0.83×
43Arizona~20K0.82×
44Massachusetts~20K0.81×
45Colorado~10K0.80×
46Utah~7K0.80×
47Nevada~7K0.79×
48Oregon~9K0.78×
49Florida~50K0.75×
50Washington~10K0.74×
Fig. 06

Affinity by region

Affinity by region — Emergency vehicle lighting, United States
0.74×1.00×1.60×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Emergency vehicle lighting audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Emergency vehicle lighting audience
#·InterestCategoryAffinity×
01Hyundai ElantraCars & Mobility13.33×
02LED lampHome & Garden9.44×
03Automotive lightingCars & Mobility7.24×
04MotorboatCars & Mobility6.14×
05Motorcycle accessoriesCars & Mobility5.65×
06Discount TireShopping5.45×
07Lawn mowerHome & Garden5.19×
08Automobile repair shopCars & Mobility5.00×
09Touring motorcycleCars & Mobility4.92×
10Off-road vehicleCars & Mobility4.89×
11Diesel engineCars & Mobility4.68×
12Custom motorcycleCars & Mobility4.44×
13Racing gamesGames4.13×
14O'Reilly Auto PartsCars & Mobility3.82×
15Advance Auto PartsCars & Mobility3.80×
16AutoZoneCars & Mobility3.56×
17Enterprise Rent-A-CarCars & Mobility3.28×
18Solar energyHome & Garden3.26×
19Hardware storeHome & Garden3.17×
20Used carCars & Mobility2.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Emergency vehicle lighting audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Emergency vehicle lighting audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.49×
Need for SecurityCONSERVATISM2.59×
Career OrientationPOWER1.93×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Emergency vehicle lighting audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.65×
Design AffinityPREMIUM0.66×
CreativityOPEN0.69×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Emergency vehicle lighting have in United States?

Emergency vehicle lighting has an estimated audience of 948,696 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Emergency vehicle lighting fans?

15.6% of Emergency vehicle lighting fans are female, 84.4% are male, with an average age of 38.4 years.

03

Which brands do Emergency vehicle lighting fans like most?

Emergency vehicle lighting fans show strongest brand affinity for LED lamp (9.44×), Discount Tire (5.45×), and AutoZone (3.56×) over the country average.

04

Where do Emergency vehicle lighting fans live in United States?

Emergency vehicle lighting fans in United States are most concentrated in California (reach ~100K), Texas (reach ~80K), and New York (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Emergency vehicle lighting fans also like?

Beyond Emergency vehicle lighting itself, the audience over-indexes on Discount Tire (5.45×), AutoZone (3.56×), Lawn mower (5.19×), and Motorcycle accessories (5.65×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Emergency vehicle lighting. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →