A data profile of the people who buy, follow and care about Emergency vehicle lighting in United States — modelled from more than twelve digital signal sources. Emergency vehicle lighting has an estimated audience of 948,696 people in United States.
The average Emergency vehicle lighting fan in United States is 38.4 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include LED lamp, Discount Tire, AutoZone, with strongest over-indexing on LED lamp (9.44× the country average).
Demographically, the Emergency vehicle lighting audience skews more male with an average age of 38.4, and over-indexes on personality traits such as Patriotism, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Emergency vehicle lighting fan in United States is more male, around 38.4 years old, with strong Patriotism tendencies and a notable affinity for LED lamp.
The key figures that characterise the Emergency vehicle lighting profile in United States.
15.6% are female, 84.4% are male, average age 38.4.
| Metric | Value |
|---|---|
| Female | 15.6% |
| Male | 84.4% |
| Average age | 38.4 |
| Estimated audience size | 948,696 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 23% | |
| 20-29 | 18% | |
| 30-39 | 20% | |
| 40-49 | 21% | |
| 50+ | 18% |
of the worldwide Emergency vehicle lighting audience comes from United States.
| Country | Share |
|---|---|
| Germany | 37.1% |
| United States | 27.5% |
| Australia | 9.7% |
Where the Emergency vehicle lighting audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Arkansas | ~10K | 1.60× | |
| 02 | West Virginia | ~6K | 1.46× | |
| 03 | Vermont | ~2K | 1.31× | |
| 04 | Mississippi | ~10K | 1.26× | |
| 05 | Tennessee | ~20K | 1.24× | |
| 06 | Kentucky | ~10K | 1.21× | |
| 07 | Pennsylvania | ~40K | 1.12× | |
| 08 | Louisiana | ~10K | 1.12× | |
| 09 | New Hampshire | ~4K | 1.12× | |
| 10 | New York | ~60K | 1.11× | |
| 11 | Missouri | ~20K | 1.10× | |
| 12 | Maine | ~4K | 1.10× | |
| 13 | Delaware | ~3K | 1.06× | |
| 14 | North Carolina | ~30K | 1.05× | |
| 15 | Montana | ~3K | 1.05× | |
| 16 | North Dakota | ~2K | 1.05× | |
| 17 | Nebraska | ~5K | 1.04× | |
| 18 | South Carolina | ~10K | 1.01× | |
| 19 | Alabama | ~10K | 1.01× | |
| 20 | Indiana | ~20K | 1.00× | |
| 21 | Kansas | ~7K | 1.00× | |
| 22 | South Dakota | ~2K | 1.00× | |
| 23 | Alaska | ~2K | 1.00× | |
| 24 | California | ~100K | 0.99× | |
| 25 | Texas | ~80K | 0.99× | |
| 26 | Oklahoma | ~10K | 0.99× | |
| 27 | Idaho | ~5K | 0.98× | |
| 28 | Iowa | ~8K | 0.96× | |
| 29 | Michigan | ~20K | 0.94× | |
| 30 | New Mexico | ~4K | 0.94× | |
| 31 | Wisconsin | ~10K | 0.93× | |
| 32 | New Jersey | ~20K | 0.92× | |
| 33 | Rhode Island | ~3K | 0.92× | |
| 34 | Illinois | ~30K | 0.91× | |
| 35 | Connecticut | ~8K | 0.89× | |
| 36 | Hawaii | ~4K | 0.89× | |
| 37 | Washington, District of Columbia | ~3K | 0.88× | |
| 38 | Maryland | ~10K | 0.87× | |
| 39 | Georgia | ~30K | 0.86× | |
| 40 | Minnesota | ~10K | 0.85× | |
| 41 | Ohio | ~20K | 0.83× | |
| 42 | Virginia | ~20K | 0.83× | |
| 43 | Arizona | ~20K | 0.82× | |
| 44 | Massachusetts | ~20K | 0.81× | |
| 45 | Colorado | ~10K | 0.80× | |
| 46 | Utah | ~7K | 0.80× | |
| 47 | Nevada | ~7K | 0.79× | |
| 48 | Oregon | ~9K | 0.78× | |
| 49 | Florida | ~50K | 0.75× | |
| 50 | Washington | ~10K | 0.74× |
The strongest cross-interests of the Emergency vehicle lighting audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Hyundai Elantra | Cars & Mobility | 13.33× | ||
| 02 | LED lamp | Home & Garden | 9.44× | ||
| 03 | Automotive lighting | Cars & Mobility | 7.24× | ||
| 04 | Motorboat | Cars & Mobility | 6.14× | ||
| 05 | Motorcycle accessories | Cars & Mobility | 5.65× | ||
| 06 | Discount Tire | Shopping | 5.45× | ||
| 07 | Lawn mower | Home & Garden | 5.19× | ||
| 08 | Automobile repair shop | Cars & Mobility | 5.00× | ||
| 09 | Touring motorcycle | Cars & Mobility | 4.92× | ||
| 10 | Off-road vehicle | Cars & Mobility | 4.89× | ||
| 11 | Diesel engine | Cars & Mobility | 4.68× | ||
| 12 | Custom motorcycle | Cars & Mobility | 4.44× | ||
| 13 | Racing games | Games | 4.13× | ||
| 14 | O'Reilly Auto Parts | Cars & Mobility | 3.82× | ||
| 15 | Advance Auto Parts | Cars & Mobility | 3.80× | ||
| 16 | AutoZone | Cars & Mobility | 3.56× | ||
| 17 | Enterprise Rent-A-Car | Cars & Mobility | 3.28× | ||
| 18 | Solar energy | Home & Garden | 3.26× | ||
| 19 | Hardware store | Home & Garden | 3.17× | ||
| 20 | Used car | Cars & Mobility | 2.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 3.49× | |
| Need for Security | CONSERVATISM | 2.59× | |
| Career Orientation | POWER | 1.93× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 0.65× | |
| Design Affinity | PREMIUM | 0.66× | |
| Creativity | OPEN | 0.69× |
Emergency vehicle lighting has an estimated audience of 948,696 people in United States, concentrated in California and Texas.
15.6% of Emergency vehicle lighting fans are female, 84.4% are male, with an average age of 38.4 years.
Emergency vehicle lighting fans show strongest brand affinity for LED lamp (9.44×), Discount Tire (5.45×), and AutoZone (3.56×) over the country average.
Emergency vehicle lighting fans in United States are most concentrated in California (reach ~100K), Texas (reach ~80K), and New York (reach ~60K). These three regions account for the largest share of the active audience.
Beyond Emergency vehicle lighting itself, the audience over-indexes on Discount Tire (5.45×), AutoZone (3.56×), Lawn mower (5.19×), and Motorcycle accessories (5.65×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Emergency vehicle lighting. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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