Emission standard Audience in United States

Emission standard logo

Emission standard has an estimated audience of 373,017 people in United States. 24.1% are female, 75.9% are male, average age 44.4. Top regions: California, Texas, New York. Top brand affinities: Vehicle emissions control, Engine tuning, Fuel economy in automobiles, Used Cars, Fossil fuel.

The average Emission standard fan in United States is 44.4 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Vehicle emissions control, Engine tuning, Fuel economy in automobiles, with strongest over-indexing on Vehicle emissions control (175.74× the country average). Demographically, the Emission standard audience skews more male with an average age of 44.4, and over-indexes on personality traits such as Sustainability, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 49 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Topic

Demographics of Emission standard fans

Demographic split for Emission standard audience in United States
MetricValue
Female24.1%
Male75.9%
Average age44.4
Estimated audience size373,017

Audience persona

The typical Emission standard fan in United States is more male, around 44.4 years old, with strong Sustainability tendencies and a notable affinity for Vehicle emissions control.

Top regions in United States

Top regions ranked by reach for Emission standard in United States
RegionReachAffinity
California11,5170.28×
Texas6,7940.21×
New York4,8190.23×
Florida4,1000.16×
Mississippi3,7291.21×
Louisiana3,3150.69×
Arkansas3,3131.08×
Ohio3,2920.29×
Michigan3,2770.34×
Oklahoma3,2400.78×
Kentucky3,1880.68×
Tennessee3,1850.43×
Illinois3,1270.25×
Pennsylvania3,1260.25×
Alabama3,0860.59×
Indiana3,0810.45×
West Virginia3,0781.77×
Virginia3,0010.33×
South Carolina2,9190.52×
North Carolina2,8650.26×
Kansas2,8430.97×
Idaho2,8431.52×
Georgia2,8420.25×
Missouri2,7540.46×
Hawaii2,7151.69×
Iowa2,6990.88×
Montana2,6782.59×
South Dakota2,6433.07×
Wisconsin2,6080.46×
New Jersey2,5820.27×
North Dakota2,5743.36×
New Hampshire2,5361.73×
Arizona2,5120.33×
Massachusetts2,4980.34×
Wyoming2,4904.5×
Nebraska2,4841.33×
Connecticut2,4800.66×
New Mexico2,4711.32×
Nevada2,4630.68×
Rhode Island2,4492.06×
Maine2,4481.83×
Washington2,4390.33×
Oregon2,4310.57×
Utah2,4170.72×
Vermont2,4093.68×
Maryland2,3890.37×
Minnesota2,3300.44×
Colorado2,2450.38×
Washington, District of Columbia1,5841.41×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Emission standard audience
BrandAffinityCategory
Vehicle emissions control175.74×Cars & Mobility
Engine tuning22.37×Cars & Mobility
Fuel economy in automobiles12.1×Cars & Mobility
Used Cars5.59×Cars & Mobility
Fossil fuel12.54×Politics & Society
BMW Z440.71×Cars & Mobility
AutoZone3.38×Cars & Mobility
Haul truck6.38×Cars & Mobility
Hand tool4.38×Home & Garden
Planned maintenance5.81×Business & Career
Cummins14.94×Business & Career
Dump truck5.35×Cars & Mobility
Throttle15.26×Cars & Mobility
Diesel engine6.67×Cars & Mobility
Solar panel5.71×Home & Garden
Freight transport3.48×Cars & Mobility
Owner-operator14.3×Business & Career
Online shopping1.75×Shopping
BMW M415.06×Cars & Mobility
Prime9.11×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Emission standard audience
TraitClusterScore
SustainabilityBALANCE2.69
Need for SecurityCONSERVATISM1.98
IndividualismJOY1.3
Quality AwarenessPREMIUM1.27
Early Adopter MentalityPOWER1.26
Risk AppetiteTHRILL1.23

Worldwide distribution

Worldwide audience distribution share by country for Emission standard
CountryShare
Germany23.2%
United Kingdom20.5%
United States16.9%

See Emission standard audiences in other countries

More Cars & Mobility audiences in United States

Frequently asked questions

How many fans does Emission standard have in United States?

Emission standard has an estimated audience of 373,017 people in United States, concentrated in California and Texas.

What is the gender split and age of Emission standard fans?

24.1% of Emission standard fans are female, 75.9% are male, with an average age of 44.4 years.

Which brands do Emission standard fans like most?

Emission standard fans show strongest brand affinity for Vehicle emissions control (175.74×), Engine tuning (22.37×), and Fuel economy in automobiles (12.1×) over the country average.

Where do Emission standard fans live in United States?

Emission standard fans in United States are most concentrated in California (reach 11,517), Texas (reach 6,794), and New York (reach 4,819). These three regions account for the largest share of the active audience.

What other brands do Emission standard fans also like?

Beyond Emission standard itself, the audience over-indexes on Engine tuning (22.37×), Fuel economy in automobiles (12.1×), Used Cars (5.59×), and Fossil fuel (12.54×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Emission standard. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.