Fossil fuel Audience in United States

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Fossil fuel has an estimated audience of 4,734,194 people in United States. 56.6% are female, 43.4% are male, average age 31.7. Top regions: California, Texas, Florida. Top brand affinities: Sustainable energy, Renewable energy, Planet Fitness, Diaper bag, Gold mining.

The average Fossil fuel fan in United States is 31.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Sustainable energy, Renewable energy, Planet Fitness, with strongest over-indexing on Sustainable energy (9.76× the country average). Demographically, the Fossil fuel audience skews more female with an average age of 31.7, and over-indexes on personality traits such as Sustainability, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Fossil fuel fans

Demographic split for Fossil fuel audience in United States
MetricValue
Female56.6%
Male43.4%
Average age31.7
Estimated audience size4,734,194

Audience persona

The typical Fossil fuel fan in United States is more female, around 31.7 years old, with strong Sustainability tendencies and a notable affinity for Sustainable energy.

Top regions in United States

Top regions ranked by reach for Fossil fuel in United States
RegionReachAffinity
California699,2121.34×
Texas565,3581.39×
Florida420,5421.31×
New York316,7961.2×
Georgia192,2491.32×
North Carolina176,8571.24×
Virginia161,6201.4×
Pennsylvania155,1960.97×
Illinois148,4110.94×
New Jersey134,2851.12×
Washington114,8441.21×
Michigan113,9800.92×
Ohio107,6470.74×
Massachusetts105,3531.13×
Tennessee105,1261.11×
Arizona101,8881.05×
Maryland99,7151.23×
South Carolina87,1681.22×
Indiana80,7400.93×
Minnesota65,3410.96×
Louisiana63,6561.04×
Missouri63,1520.83×
Alabama58,3170.88×
Colorado58,1860.78×
Oklahoma57,7081.1×
Kentucky53,6150.9×
Wisconsin52,3350.73×
Connecticut49,8721.05×
Oregon48,6840.9×
Mississippi48,6451.25×
Nevada42,4820.93×
Utah34,4620.81×
Iowa34,0440.87×
Kansas33,1500.89×
Arkansas27,7100.71×
New Mexico24,3081.02×
Hawaii23,5391.16×
West Virginia22,014
Washington, District of Columbia19,9741.4×
Nebraska19,5920.83×
Idaho17,1250.72×
New Hampshire15,9400.85×
Maine15,0640.89×
Rhode Island14,5430.97×
Delaware11,3120.87×
North Dakota10,7081.1×
Montana8,1240.62×
Alaska7,4560.74×
Wyoming6,9070.98×
South Dakota6,8740.63×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Fossil fuel audience
BrandAffinityCategory
Sustainable energy9.76×Home & Garden
Renewable energy6.24×Business & Career
Planet Fitness3.28×Sports
Diaper bag4.81×Kids & Family
Gold mining8.26×Business & Career
Food storage7.02×Home & Garden
Global warming6.28×Politics & Society
ConocoPhillips9.64×Business & Career
Petronas43.68×Cars & Mobility
Clarinet5.11×Music & Radio
Food processing4.43×Food & Beverages
Fox News Channel1.56×Movies & TV
Bass guitar2.68×Music & Radio
Largemouth bass5.09×Food & Beverages
NBA Finals2.55×Sports
Saxophone4.75×Music & Radio
CNN1.69×Movies & TV
Funko5.27×Kids & Family
FC Bayern Munich3.35×Sports
Hydraulics7.5×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Fossil fuel audience
TraitClusterScore
SustainabilityBALANCE3.46
PatriotismCONSERVATISM1.62
Need for SecurityCONSERVATISM1.57
IndividualismJOY1.46
Quality AwarenessPREMIUM1.45
Career OrientationPOWER1.35

Worldwide distribution

Worldwide audience distribution share by country for Fossil fuel
CountryShare
United States36.5%
Germany7.8%
India7.6%

See Fossil fuel audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Fossil fuel have in United States?

Fossil fuel has an estimated audience of 4,734,194 people in United States, concentrated in California and Texas.

What is the gender split and age of Fossil fuel fans?

56.6% of Fossil fuel fans are female, 43.4% are male, with an average age of 31.7 years.

Which brands do Fossil fuel fans like most?

Fossil fuel fans show strongest brand affinity for Sustainable energy (9.76×), Renewable energy (6.24×), and Planet Fitness (3.28×) over the country average.

Where do Fossil fuel fans live in United States?

Fossil fuel fans in United States are most concentrated in California (reach 699,212), Texas (reach 565,358), and Florida (reach 420,542). These three regions account for the largest share of the active audience.

What other brands do Fossil fuel fans also like?

Beyond Fossil fuel itself, the audience over-indexes on Renewable energy (6.24×), Planet Fitness (3.28×), Diaper bag (4.81×), and Gold mining (8.26×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Fossil fuel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.