Empower Field at Mile High Audience in United States

Empower Field at Mile High logo

Empower Field at Mile High has an estimated audience of 1,106,462 people in United States. 42.7% are female, 57.3% are male, average age 37.0. Top regions: Colorado, California, Texas. Top brand affinities: Google Maps, Aaron Rodgers, Capital One, Indeed.com, CarGurus.

The average Empower Field at Mile High fan in United States is 37.0 years old, more male, and lives primarily in Colorado. The audience is concentrated in Colorado, California, Texas. Top brand affinities include Google Maps, Aaron Rodgers, Capital One, with strongest over-indexing on Google Maps (15.63× the country average). Demographically, the Empower Field at Mile High audience skews more male with an average age of 37.0, and over-indexes on personality traits such as Extroversion, Social Media Usage. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: POI · Subtype: Stadium

Demographics of Empower Field at Mile High fans

Demographic split for Empower Field at Mile High audience in United States
MetricValue
Female42.7%
Male57.3%
Average age37.0
Estimated audience size1,106,462

Audience persona

The typical Empower Field at Mile High fan in United States is more male, around 37.0 years old, with strong Extroversion tendencies and a notable affinity for Google Maps.

Top regions in United States

Top regions ranked by reach for Empower Field at Mile High in United States
RegionReachAffinity
Colorado252,99614.51×
California91,5270.75×
Texas84,6680.89×
Florida35,9140.48×
Illinois25,6010.69×
New York22,3000.36×
Georgia18,5270.54×
New Mexico17,2903.12×
North Carolina16,9560.51×
Arizona16,8280.74×
Kansas16,6171.91×
Missouri15,3540.86×
Ohio14,8040.43×
Pennsylvania14,0780.38×
New Jersey13,7290.49×
Utah12,9991.31×
Virginia12,3570.46×
Nebraska10,7241.93×
Indiana10,5340.52×
Michigan10,1750.35×
Washington10,1400.46×
Tennessee9,9320.45×
Nevada9,1670.86×
Oklahoma9,1350.74×
Wisconsin8,6160.52×
South Carolina8,0410.48×
Minnesota7,8930.5×
Maryland7,7370.41×
Iowa7,2340.79×
Oregon6,4030.5×
Kentucky6,1710.44×
Louisiana5,9550.42×
Massachusetts5,9020.27×
Arkansas5,5800.61×
Wyoming5,4233.31×
Alabama5,2270.34×
Montana4,9341.61×
Idaho4,6820.84×
South Dakota4,6241.81×
Connecticut4,2000.38×
Mississippi3,1580.35×
North Dakota2,2270.98×
Hawaii1,8700.39×
West Virginia1,4320.28×
Washington, District of Columbia1,2970.39×
Delaware1,2040.39×
New Hampshire1,0390.24×
Rhode Island8430.24×
Alaska8290.35×
Maine7740.2×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Empower Field at Mile High audience
BrandAffinityCategory
Google Maps15.63×Internet & Social Media
Aaron Rodgers23.26×Sports
Capital One13.92×Business & Career
Indeed.com13.64×Business & Career
CarGurus15.13×Cars & Mobility
Enterprise Rent-A-Car14.51×Cars & Mobility
Circle K14.73×Shopping
Google News12.04×News
AccuWeather13.01×Home & Garden
Beetlejuice8.8×Movies & TV
Bruce Willis12.7×Movies & TV
ICloud15.3×Technology & Electronics
StubHub14.85×Travel & Leisure
DeviantArt11.2×Internet & Social Media
Khan Academy12.75×Business & Career
Diane Keaton9.38×Movies & TV
DuckDuckGo13.26×Internet & Social Media
Google Earth13.92×Internet & Social Media
Zac Efron12.98×Movies & TV
Twin Peaks11.1×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Empower Field at Mile High audience
TraitClusterScore
ExtroversionTHRILL1.06
Social Media UsageJOY1.03
Sports ActivityPOWER0.99
Early Adopter MentalityPOWER0.97
LGBTQ+ IdentityOPEN0.93
Risk AppetiteTHRILL0.93

Worldwide distribution

Worldwide audience distribution share by country for Empower Field at Mile High
CountryShare
United States93.2%
Canada1.5%
Mexico1.2%

See Empower Field at Mile High audiences in other countries

More Stadium audiences in United States

Frequently asked questions

How many fans does Empower Field at Mile High have in United States?

Empower Field at Mile High has an estimated audience of 1,106,462 people in United States, concentrated in Colorado and California.

What is the gender split and age of Empower Field at Mile High fans?

42.7% of Empower Field at Mile High fans are female, 57.3% are male, with an average age of 37.0 years.

Which brands do Empower Field at Mile High fans like most?

Empower Field at Mile High fans show strongest brand affinity for Google Maps (15.63×), Aaron Rodgers (23.26×), and Capital One (13.92×) over the country average.

Where do Empower Field at Mile High fans live in United States?

Empower Field at Mile High fans in United States are most concentrated in Colorado (reach 252,996), California (reach 91,527), and Texas (reach 84,668). These three regions account for the largest share of the active audience.

What other brands do Empower Field at Mile High fans also like?

Beyond Empower Field at Mile High itself, the audience over-indexes on Aaron Rodgers (23.26×), Capital One (13.92×), Indeed.com (13.64×), and CarGurus (15.13×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Empower Field at Mile High. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.