Rascasse Audience Intelligence

Era Audience in United States

A data profile of the people who buy, follow and care about Era in United States — modelled from more than twelve digital signal sources. Era has an estimated audience of 1,136,076 people in United States.

#8231among Topic in United States#1295in Politics & Society

The average Era fan in United States is 36.5 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, California, New York.

Top brand affinities include Jeopardy!, Barry Gibb, Samba, with strongest over-indexing on Jeopardy! (37.48× the country average).

Demographically, the Era audience skews more male with an average age of 36.5, and over-indexes on personality traits such as Career Orientation, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Era fan in United States is more male, around 36.5 years old, with strong Career Orientation tendencies and a notable affinity for Jeopardy!.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Era profile in United States.

Audience size
1.1M
in United States
Gender
40.8%♀
59.2% male
Age
36.5
average years
Country rank
#21693
Topic in United States
Fig. 01

Search interest · 12-month trend

+18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Era fans

40.8% are female, 59.2% are male, average age 36.5.

Fig. 02

Gender split

40.8%
Female
59.2%
Male
Demographic split for Era audience in United States
MetricValue
Female40.8%
Male59.2%
Average age36.5
Estimated audience size1,136,076
Fig. 03

Age distribution

Ø 36.5
average years
Age distribution of the Era audience in United States
Age bracketShare%
16-1928%
20-2920%
30-3918%
40-4917%
50+16%
Fig. 04

Worldwide distribution

17.5%

of the worldwide Era audience comes from United States.

Worldwide audience distribution share by country for Era
CountryShare
United States17.5%
Japan11.9%
Italy9.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Era audience in United States is strongest.

Fig. 05

Top regions by affinity

Era fans by region: top regions in United States
#RegionReachAffinity×
01Texas~200K2.18×
02Washington, District of Columbia~5K1.48×
03Pennsylvania~50K1.37×
04West Virginia~7K1.35×
05New York~80K1.31×
06Michigan~40K1.25×
07Louisiana~20K1.25×
08Arkansas~10K1.21×
09Ohio~40K1.17×
10Massachusetts~30K1.16×
11Illinois~40K1.14×
12Maryland~20K1.12×
13Missouri~20K1.10×
14Nebraska~6K1.09×
15Connecticut~10K1.06×
16Mississippi~10K1.06×
17Rhode Island~4K1.06×
18Florida~80K1.05×
19New Jersey~30K1.05×
20Wisconsin~20K1.05×
21Alabama~20K1.03×
22Indiana~20K1.01×
23Virginia~30K1.00×
24Tennessee~20K0.98×
25Kentucky~10K0.98×
26Vermont~2K0.98×
27New Mexico~6K0.97×
28California~100K0.95×
29Arizona~20K0.93×
30Oklahoma~10K0.93×
31Kansas~8K0.93×
32Georgia~30K0.92×
33North Carolina~30K0.90×
34South Carolina~20K0.90×
35Minnesota~10K0.90×
36Utah~9K0.89×
37Delaware~3K0.89×
38Hawaii~4K0.88×
39Iowa~8K0.87×
40New Hampshire~4K0.86×
41Nevada~9K0.85×
42Washington~20K0.84×
43Colorado~20K0.84×
44South Dakota~2K0.84×
45Oregon~10K0.83×
46Maine~3K0.82×
47Alaska~2K0.81×
48North Dakota~2K0.81×
49Idaho~4K0.76×
50Montana~2K0.76×
Fig. 06

Affinity by region

Affinity by region — Era, United States
0.76×1.00×2.18×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Era audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Era audience
#·InterestCategoryAffinity×
01Jeopardy!Movies & TV37.48×
02Barry GibbMusic & Radio20.00×
03TwinkieFood & Beverages20.00×
04Toaster StrudelFood & Beverages20.00×
05HellsingLiterature17.15×
06DoraemonLiterature14.04×
07MP3Technology & Electronics13.55×
08Daytona 500Sports11.05×
09SambaMusic & Radio11.03×
10TunicFashion & Accessoires7.30×
11Pike Place MarketTravel & Leisure4.71×
12Barnes & NobleLiterature4.58×
13Matthew StaffordSports4.14×
14RockabillyFashion & Accessoires4.09×
15MariachiMusic & Radio3.99×
16Kyle BuschSports2.49×
17Foot LockerShopping2.40×
18Diaper bagKids & Family2.01×
19InnovationBusiness & Career1.78×
20Planet FitnessSports1.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Era audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Era audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.25×
Convenience OrientationPREMIUM1.15×
Quality AwarenessPREMIUM1.14×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Era audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.72×
CreativityOPEN0.81×
DIY MentalityTHRILL0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Era have in United States?

Era has an estimated audience of 1,136,076 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Era fans?

40.8% of Era fans are female, 59.2% are male, with an average age of 36.5 years.

03

Which brands do Era fans like most?

Era fans show strongest brand affinity for Jeopardy! (37.48×), Barry Gibb (20×), and Samba (11.03×) over the country average.

04

Where do Era fans live in United States?

Era fans in United States are most concentrated in Texas (reach ~200K), California (reach ~100K), and New York (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Era fans also like?

Beyond Era itself, the audience over-indexes on Barry Gibb (20×), Samba (11.03×), Barnes & Noble (4.58×), and MP3 (13.55×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Politics & Society audiences in United States

See Era audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Era. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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