Era Audience in United States

Era has an estimated audience of 1,136,076 people in United States. 40.8% are female, 59.2% are male, average age 36.5. Top regions: California, Texas, New York. Top brand affinities: Keenan Allen, jennifer l armentrout, College of the Holy Cross, Keith Stanfield, Israel.
The average Era fan in United States is 36.5 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Keenan Allen, jennifer l armentrout, College of the Holy Cross, with strongest over-indexing on Keenan Allen (11.1× the country average). Demographically, the Era audience skews more male with an average age of 36.5, and over-indexes on personality traits such as Luxury Orientation, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Politics & Society · Type: Topic
Demographics of Era fans
| Metric | Value |
|---|---|
| Female | 40.8% |
| Male | 59.2% |
| Average age | 36.5 |
| Estimated audience size | 1,136,076 |
Audience persona
The typical Era fan in United States is more male, around 36.5 years old, with strong Luxury Orientation tendencies and a notable affinity for Keenan Allen.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 123,024 | 0.98× |
| Texas | 107,538 | 1.1× |
| New York | 87,210 | 1.37× |
| Florida | 81,329 | 1.06× |
| Pennsylvania | 49,077 | 1.28× |
| Illinois | 45,920 | 1.21× |
| Ohio | 42,562 | 1.22× |
| Michigan | 36,840 | 1.24× |
| Georgia | 32,910 | 0.94× |
| North Carolina | 31,688 | 0.93× |
| New Jersey | 30,921 | 1.07× |
| Virginia | 28,922 | 1.05× |
| Massachusetts | 26,187 | 1.17× |
| Tennessee | 22,589 | 0.99× |
| Maryland | 22,176 | 1.14× |
| Arizona | 21,982 | 0.95× |
| Indiana | 21,804 | 1.05× |
| Missouri | 20,574 | 1.12× |
| Washington | 20,083 | 0.88× |
| Louisiana | 18,467 | 1.26× |
| Wisconsin | 18,165 | 1.06× |
| Alabama | 16,095 | 1.01× |
| South Carolina | 15,934 | 0.93× |
| Minnesota | 15,222 | 0.94× |
| Colorado | 14,426 | 0.81× |
| Kentucky | 14,358 | 1.01× |
| Connecticut | 12,522 | 1.1× |
| Oklahoma | 11,903 | 0.94× |
| Oregon | 11,543 | 0.89× |
| Mississippi | 9,678 | 1.03× |
| Arkansas | 9,608 | 1.03× |
| Nevada | 9,480 | 0.86× |
| Utah | 9,077 | 0.89× |
| Kansas | 8,268 | 0.92× |
| Iowa | 8,199 | 0.88× |
| West Virginia | 6,955 | 1.31× |
| Nebraska | 6,381 | 1.12× |
| Washington, District of Columbia | 5,343 | 1.56× |
| New Mexico | 5,047 | 0.89× |
| Hawaii | 4,225 | 0.87× |
| Idaho | 4,106 | 0.72× |
| Rhode Island | 3,697 | 1.02× |
| New Hampshire | 3,632 | 0.81× |
| Maine | 3,208 | 0.79× |
| Delaware | 2,774 | 0.89× |
| Montana | 2,336 | 0.74× |
| South Dakota | 2,068 | 0.79× |
| Vermont | 1,769 | 0.89× |
| Alaska | 1,719 | 0.71× |
| North Dakota | 1,714 | 0.73× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Keenan Allen | 11.1× | Sports |
| jennifer l armentrout | 30.15× | Literature |
| College of the Holy Cross | 15.72× | Business & Career |
| Keith Stanfield | 5.27× | Movies & TV |
| Israel | 1.67× | Travel & Leisure |
| Jeep Wagoneer | 4.3× | Cars & Mobility |
| Hammock camping | 4.45× | Travel & Leisure |
| Kendra Scott | 1.53× | Fashion & Accessoires |
| Home staging | 2.64× | Home & Garden |
| JamBase | 5.36× | Music & Radio |
| Urban horticulture | 1.67× | Home & Garden |
| TeachHUB | 1.83× | Business & Career |
| Noodle (Gorillaz) | 1.64× | Music & Radio |
| Jesse Plemons | 1.55× | Movies & TV |
| Charlamagne Tha God | 3.97× | Movies & TV |
| MK | 1.56× | Music & Radio |
| N1 road (South Africa) | 1.52× | Travel & Leisure |
| John Havlicek | 5.75× | Sports |
| Harvey Mudd College | 7.9× | Business & Career |
| Chili con carne | 2.67× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 1.31 |
| Quality Awareness | PREMIUM | 1.26 |
| Early Adopter Mentality | POWER | 1.15 |
| Indulgence | JOY | 1.13 |
| Extroversion | THRILL | 1.11 |
| Career Orientation | POWER | 1.11 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.6% |
| Japan | 11.9% |
| Italy | 9.8% |
See Era audiences in other countries
More Politics & Society audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Era have in United States?
Era has an estimated audience of 1,136,076 people in United States, concentrated in California and Texas.
What is the gender split and age of Era fans?
40.8% of Era fans are female, 59.2% are male, with an average age of 36.5 years.
Which brands do Era fans like most?
Era fans show strongest brand affinity for Keenan Allen (11.1×), jennifer l armentrout (30.15×), and College of the Holy Cross (15.72×) over the country average.
Where do Era fans live in United States?
Era fans in United States are most concentrated in California (reach 123,024), Texas (reach 107,538), and New York (reach 87,210). These three regions account for the largest share of the active audience.
What other brands do Era fans also like?
Beyond Era itself, the audience over-indexes on jennifer l armentrout (30.15×), College of the Holy Cross (15.72×), Keith Stanfield (5.27×), and Israel (1.67×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Era. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.