Rascasse Audience Intelligence

Estate jewelery Audience in United States

A data profile of the people who buy, follow and care about Estate jewelery in United States — modelled from more than twelve digital signal sources. Estate jewelery has an estimated audience of 2,350,718 people in United States.

#5809among Topic in United States#568in Fashion & Accessoires

The average Estate jewelery fan in United States is 45.9 years old, more female, and lives primarily in Ohio.

The audience is concentrated in Ohio, California, Florida.

Top brand affinities include Costume jewelry, Antique furniture, Nordstrom rack, with strongest over-indexing on Costume jewelry (6.58× the country average).

Demographically, the Estate jewelery audience skews more female with an average age of 45.9, and over-indexes on personality traits such as Indulgence, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Estate jewelery fan in United States is more female, around 45.9 years old, with strong Indulgence tendencies and a notable affinity for Costume jewelry.

Category: Fashion & Accessoires · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Estate jewelery profile in United States.

Audience size
2.4M
in United States
Gender
74.7%♀
25.3% male
Age
45.9
average years
Country rank
#12507
Topic in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Estate jewelery fans

74.7% are female, 25.3% are male, average age 45.9.

Fig. 02

Gender split

74.7%
Female
25.3%
Male
Demographic split for Estate jewelery audience in United States
MetricValue
Female74.7%
Male25.3%
Average age45.9
Estimated audience size2,350,718
Fig. 03

Age distribution

Ø 45.9
average years
Age distribution of the Estate jewelery audience in United States
Age bracketShare%
16-1911%
20-2912%
30-3915%
40-4923%
50+40%
Fig. 04

Worldwide distribution

46.5%

of the worldwide Estate jewelery audience comes from United States.

Worldwide audience distribution share by country for Estate jewelery
CountryShare
United States46.5%
Japan9.1%
Italy4.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Estate jewelery audience in United States is strongest.

Fig. 05

Top regions by affinity

Estate jewelery fans by region: top regions in United States
#RegionReachAffinity×
01Ohio~200K3.14×
02Maine~20K1.94×
03South Carolina~60K1.82×
04Vermont~7K1.79×
05New Hampshire~10K1.57×
06Michigan~90K1.50×
07North Carolina~100K1.47×
08Connecticut~30K1.32×
09Massachusetts~60K1.31×
10Pennsylvania~100K1.26×
11Rhode Island~9K1.18×
12Alabama~40K1.08×
13Tennessee~50K1.04×
14Maryland~40K1.03×
15Washington, District of Columbia~7K1.03×
16Arkansas~20K0.99×
17Delaware~6K0.98×
18Virginia~60K0.97×
19Indiana~40K0.96×
20New Jersey~60K0.93×
21Arizona~40K0.93×
22Mississippi~20K0.93×
23West Virginia~10K0.93×
24Oregon~20K0.92×
25Missouri~30K0.91×
26Kentucky~30K0.91×
27Alaska~5K0.91×
28Colorado~30K0.89×
29Montana~6K0.89×
30New York~100K0.88×
31North Dakota~4K0.88×
32Florida~100K0.87×
33Washington~40K0.87×
34Louisiana~30K0.87×
35South Dakota~5K0.87×
36Georgia~60K0.84×
37Minnesota~30K0.83×
38Hawaii~8K0.83×
39Oklahoma~20K0.82×
40Iowa~20K0.82×
41Kansas~20K0.82×
42Idaho~10K0.82×
43Nebraska~10K0.81×
44California~200K0.79×
45Illinois~60K0.78×
46New Mexico~9K0.78×
47Wisconsin~30K0.73×
48Utah~10K0.69×
49Nevada~20K0.66×
50Texas~100K0.62×
Fig. 06

Affinity by region

Affinity by region — Estate jewelery, United States
0.62×1.00×3.14×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Estate jewelery audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Estate jewelery audience
#·InterestCategoryAffinity×
01Ross-Simons JewelryFashion & Accessoires20.17×
02Nordic walkingSports20.00×
03Costume jewelryFashion & Accessoires6.58×
04Art DecoArts & Culture5.52×
05Antique furnitureHome & Garden5.43×
06SwarovskiFashion & Accessoires5.25×
07QVCMovies & TV3.51×
08Garden furnitureHome & Garden3.51×
09Office DepotShopping3.17×
10Robert RedfordMovies & TV2.92×
11Vintage clothingFashion & Accessoires2.69×
12FedExBusiness & Career2.44×
13Nordstrom rackFashion & Accessoires2.37×
14Discount storesShopping2.37×
15Planet FitnessSports1.96×
16IKEAHome & Garden1.92×
17Shopping mallsShopping1.81×
18AirbnbTravel & Leisure1.62×
19Hobby LobbyHome & Garden1.58×
20PinterestInternet & Social Media1.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Estate jewelery audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Estate jewelery audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY2.00×
Design AffinityPREMIUM1.67×
Price SensitivityPREMIUM1.55×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Estate jewelery audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.82×
Risk AppetiteTHRILL0.87×
Healthy LifestyleBALANCE0.94×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Estate jewelery have in United States?

Estate jewelery has an estimated audience of 2,350,718 people in United States, concentrated in Ohio and California.

02

What is the gender split and age of Estate jewelery fans?

74.7% of Estate jewelery fans are female, 25.3% are male, with an average age of 45.9 years.

03

Which brands do Estate jewelery fans like most?

Estate jewelery fans show strongest brand affinity for Costume jewelry (6.58×), Antique furniture (5.43×), and Nordstrom rack (2.37×) over the country average.

04

Where do Estate jewelery fans live in United States?

Estate jewelery fans in United States are most concentrated in Ohio (reach ~200K), California (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Estate jewelery fans also like?

Beyond Estate jewelery itself, the audience over-indexes on Antique furniture (5.43×), Nordstrom rack (2.37×), Planet Fitness (1.96×), and Vintage clothing (2.69×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Fashion & Accessoires audiences in United States

See Estate jewelery audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Estate jewelery. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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