Rascasse Audience Intelligence

Ross-Simons Jewelry Target Market in United States

A data profile of the people who buy, follow and care about Ross-Simons Jewelry in United States — modelled from more than twelve digital signal sources. Ross-Simons Jewelry has an estimated audience of 546,079 people in United States.

#28among Jewelry in United States#3572among Brand in United States#1288in Fashion & Accessoires

The average Ross-Simons Jewelry fan in United States is 43.5 years old, more female, and lives primarily in Florida.

The audience is concentrated in Florida, California, Texas.

Top brand affinities include Neoclassical architecture, Eddie Huang, International Space Station, with strongest over-indexing on Neoclassical architecture (135.63× the country average).

Demographically, the Ross-Simons Jewelry audience skews more female with an average age of 43.5, and over-indexes on personality traits such as Quality Awareness, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Ross-Simons Jewelry fan in United States is more female, around 43.5 years old, with strong Quality Awareness tendencies and a notable affinity for Neoclassical architecture.

Category: Fashion & Accessoires · Type: Brand · Subtype: Jewelry

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ross-Simons Jewelry profile in United States.

Audience size
546K
in United States
Gender
73.0%♀
27.0% male
Age
43.5
average years
Country rank
#34797
Brand in United States
Fig. 01

Search interest · 12-month trend

+17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Ross-Simons Jewelry

73.0% are female, 27.0% are male, average age 43.5.

Fig. 02

Gender split

73.0%
Female
27.0%
Male
Demographic split for Ross-Simons Jewelry audience in United States
MetricValue
Female73.0%
Male27.0%
Average age43.5
Estimated audience size546,079
Fig. 03

Age distribution

Ø 43.5
average years
Age distribution of the Ross-Simons Jewelry audience in United States
Age bracketShare%
16-1920%
20-2911%
30-3912%
40-4918%
50+39%
Fig. 04

Worldwide distribution

98.6%

of the worldwide Ross-Simons Jewelry audience comes from United States.

Worldwide audience distribution share by country for Ross-Simons Jewelry
CountryShare
United States98.6%
China0.8%
Germany0.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ross-Simons Jewelry audience in United States is strongest.

Fig. 05

Top regions by affinity

Ross-Simons Jewelry customers by region in United States
#RegionReachAffinity×
01Rhode Island~3K2.03×
02South Carolina~10K1.84×
03Connecticut~10K1.82×
04Delaware~2K1.56×
05Louisiana~10K1.55×
06Alabama~10K1.51×
07Mississippi~6K1.36×
08Tennessee~10K1.28×
09Pennsylvania~20K1.27×
10North Carolina~20K1.27×
11Virginia~20K1.26×
12Florida~50K1.23×
13Georgia~20K1.18×
14New Jersey~20K1.18×
15Massachusetts~10K1.16×
16Vermont~1K1.16×
17West Virginia~3K1.09×
18Kentucky~7K1.08×
19Arkansas~5K1.08×
20Maine~2K1.03×
21Maryland~10K1.02×
22New York~30K0.98×
23New Hampshire~2K0.98×
24Oklahoma~6K0.95×
25New Mexico~3K0.95×
26Hawaii~2K0.92×
27Ohio~20K0.91×
28Alaska~1K0.90×
29Texas~40K0.89×
30North Dakota<1K0.89×
31Arizona~10K0.88×
32Montana~1K0.88×
33South Dakota~1K0.88×
34Missouri~8K0.87×
35Indiana~9K0.86×
36Idaho~2K0.86×
37Nevada~4K0.82×
38Illinois~10K0.81×
39Michigan~10K0.81×
40Kansas~3K0.81×
41Nebraska~2K0.81×
42Washington, District of Columbia~1K0.78×
43Colorado~7K0.77×
44Wisconsin~6K0.77×
45Iowa~3K0.76×
46Oregon~4K0.71×
47California~40K0.70×
48Minnesota~5K0.69×
49Utah~3K0.68×
50Washington~7K0.67×
Fig. 06

Affinity by region

Affinity by region — Ross-Simons Jewelry, United States
0.67×1.00×2.03×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ross-Simons Jewelry audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ross-Simons Jewelry audience
#·InterestCategoryAffinity×
01Naby KeïtaSports164.60×
02Munna Bhai M.B.B.S.Movies & TV138.75×
03Neoclassical architectureHome & Garden135.63×
04Eddie HuangLiterature120.33×
05International Space StationCars & Mobility31.88×
06Estate jeweleryFashion & Accessoires20.17×
07John Hardy (jewelry)Fashion & Accessoires17.45×
08Home accessoriesHome & Garden14.20×
09BaubleBarShopping11.78×
10Helzberg DiamondsShopping10.41×
11JewlrFashion & Accessoires9.15×
12Brilliant EarthFashion & Accessoires7.53×
13ZalesFashion & Accessoires7.05×
14Kendra ScottFashion & Accessoires6.19×
15Kay JewelersFashion & Accessoires5.98×
16Robert RedfordMovies & TV3.30×
17Nordstrom rackFashion & Accessoires2.76×
18GodPolitics & Society2.16×
19Macy'sShopping2.16×
20Best BuyShopping1.70×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ross-Simons Jewelry audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Ross-Simons Jewelry audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM1.55×
Design AffinityPREMIUM1.51×
Luxury OrientationPREMIUM1.41×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Ross-Simons Jewelry audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.70×
PatriotismCONSERVATISM0.77×
Early Adopter MentalityPOWER0.79×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Ross-Simons Jewelry's target market in United States?

Ross-Simons Jewelry's target market in United States covers an estimated 546,079 people, concentrated in Florida and California.

02

What is the gender split and age of Ross-Simons Jewelry customers?

73.0% of the Ross-Simons Jewelry audience are female, 27.0% are male, with an average age of 43.5 years.

03

Which brands do Ross-Simons Jewelry fans like most?

Ross-Simons Jewelry fans show strongest brand affinity for Neoclassical architecture (135.63×), Eddie Huang (120.33×), and International Space Station (31.88×) over the country average.

04

Where do Ross-Simons Jewelry fans live in United States?

Ross-Simons Jewelry fans in United States are most concentrated in Florida (reach ~50K), California (reach ~40K), and Texas (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Ross-Simons Jewelry fans also like?

Beyond Ross-Simons Jewelry itself, the audience over-indexes on Eddie Huang (120.33×), International Space Station (31.88×), Munna Bhai M.B.B.S. (138.75×), and Estate jewelery (20.17×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in United States who actively search for Ross-Simons Jewelry. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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