Ethan Allen (furniture company) Audience in United States
Ethan Allen (furniture company) has an estimated audience of 3,059,076 people in United States. 74.2% are female, 25.8% are male, average age 44.8. Top regions: California, New York, Florida. Top brand affinities: Product design, Fairy godmother, edureka, Governor of Michigan, Cherish (group).
The average Ethan Allen (furniture company) fan in United States is 44.8 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Florida. Top brand affinities include Product design, Fairy godmother, edureka, with strongest over-indexing on Product design (3.75× the country average). Demographically, the Ethan Allen (furniture company) audience skews more female with an average age of 44.8, and over-indexes on personality traits such as Design Affinity, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Home & Garden · Type: Brand · Subtype: Furniture
Demographics of Ethan Allen (furniture company) fans
| Metric | Value |
|---|---|
| Female | 74.2% |
| Male | 25.8% |
| Average age | 44.8 |
| Estimated audience size | 3,059,076 |
Audience persona
The typical Ethan Allen (furniture company) fan in United States is more female, around 44.8 years old, with strong Design Affinity tendencies and a notable affinity for Product design.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 315,046 | 0.94× |
| New York | 270,846 | 1.58× |
| Florida | 237,968 | 1.15× |
| Texas | 227,853 | 0.87× |
| New Jersey | 140,945 | 1.81× |
| Pennsylvania | 133,090 | 1.29× |
| North Carolina | 111,561 | 1.21× |
| Virginia | 109,813 | 1.47× |
| Massachusetts | 103,956 | 1.72× |
| Michigan | 94,413 | 1.18× |
| Georgia | 93,076 | 0.99× |
| Connecticut | 92,557 | 3.02× |
| Illinois | 87,535 | 0.86× |
| Ohio | 77,534 | 0.82× |
| Maryland | 74,097 | 1.41× |
| South Carolina | 64,255 | 1.4× |
| Arizona | 58,587 | 0.94× |
| Tennessee | 51,774 | 0.84× |
| Washington | 46,302 | 0.75× |
| Colorado | 45,435 | 0.94× |
| Minnesota | 38,737 | 0.88× |
| Indiana | 38,685 | 0.69× |
| Wisconsin | 35,302 | 0.77× |
| Missouri | 34,750 | 0.7× |
| Kentucky | 25,894 | 0.68× |
| Iowa | 23,413 | 0.93× |
| Oregon | 23,005 | 0.66× |
| Nevada | 22,817 | 0.77× |
| New Hampshire | 22,300 | 1.85× |
| Vermont | 21,369 | 3.98× |
| Alabama | 21,252 | 0.5× |
| Louisiana | 21,175 | 0.54× |
| Oklahoma | 19,073 | 0.56× |
| Kansas | 18,758 | 0.78× |
| Utah | 17,818 | 0.65× |
| Arkansas | 14,257 | 0.57× |
| Idaho | 14,233 | 0.93× |
| Nebraska | 14,198 | 0.93× |
| New Mexico | 12,290 | 0.8× |
| Rhode Island | 11,636 | 1.19× |
| Washington, District of Columbia | 9,990 | 1.09× |
| Maine | 9,827 | 0.9× |
| Delaware | 9,440 | 1.12× |
| Mississippi | 9,017 | 0.36× |
| West Virginia | 5,704 | 0.4× |
| Montana | 4,205 | 0.5× |
| Hawaii | 2,427 | 0.18× |
| South Dakota | 1,945 | 0.28× |
| North Dakota | 1,691 | 0.27× |
| Wyoming | 1,669 | 0.37× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Product design | 3.75× | Business & Career |
| Fairy godmother | 13.15× | Literature |
| edureka | 39.22× | Business & Career |
| Governor of Michigan | 7.19× | Politics & Society |
| Cherish (group) | 9.62× | Music & Radio |
| Goop | 4.7× | Internet & Social Media |
| Home equity | 1.7× | Home & Garden |
| Mothercare | 2.74× | Kids & Family |
| headspace | 7.73× | Health |
| Sub Zero (Official) | 8.13× | Literature |
| Natural rubber | 1.59× | Cars & Mobility |
| Soldering iron | 2.46× | Home & Garden |
| Certified diabetes educator | 9.66× | Business & Career |
| Google Home | 4.22× | Technology & Electronics |
| Jesse Plemons | 2.21× | Movies & TV |
| Geotechnical investigation | 18.45× | Business & Career |
| Hibachi | 4.98× | Food & Beverages |
| Wok | 4.03× | Food & Beverages |
| Stamp collecting | 2.86× | Home & Garden |
| UK garage | 3.21× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 2.1 |
| Indulgence | JOY | 2.07 |
| Quality Awareness | PREMIUM | 1.71 |
| Luxury Orientation | PREMIUM | 1.7 |
| Family Orientation | CONSERVATISM | 1.61 |
| Pet Ownership | JOY | 1.42 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 87.4% |
| Canada | 4.9% |
| United Arab Emirates | 1.5% |
See Ethan Allen (furniture company) audiences in other countries
- Ethan Allen (furniture company) — Germany
- Ethan Allen (furniture company) — United Kingdom
- Ethan Allen (furniture company) — France
- Ethan Allen (furniture company) — Italy
- Ethan Allen (furniture company) — Spain
- Ethan Allen (furniture company) — Brazil
- Ethan Allen (furniture company) — Japan
- Ethan Allen (furniture company) — South Korea
- Ethan Allen (furniture company) — India
More Furniture audiences in United States
- IKEA (52,624,603)
- Pottery Barn (31,509,455)
- Wayfair (28,820,910)
- Ashley Furniture HomeStores (19,025,835)
- West Elm (18,987,827)
Frequently asked questions
How many fans does Ethan Allen (furniture company) have in United States?
Ethan Allen (furniture company) has an estimated audience of 3,059,076 people in United States, concentrated in California and New York.
What is the gender split and age of Ethan Allen (furniture company) fans?
74.2% of Ethan Allen (furniture company) fans are female, 25.8% are male, with an average age of 44.8 years.
Which brands do Ethan Allen (furniture company) fans like most?
Ethan Allen (furniture company) fans show strongest brand affinity for Product design (3.75×), Fairy godmother (13.15×), and edureka (39.22×) over the country average.
Where do Ethan Allen (furniture company) fans live in United States?
Ethan Allen (furniture company) fans in United States are most concentrated in California (reach 315,046), New York (reach 270,846), and Florida (reach 237,968). These three regions account for the largest share of the active audience.
What other brands do Ethan Allen (furniture company) fans also like?
Beyond Ethan Allen (furniture company) itself, the audience over-indexes on Fairy godmother (13.15×), edureka (39.22×), Governor of Michigan (7.19×), and Cherish (group) (9.62×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Ethan Allen (furniture company). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.