Experiential gifts Audience in United States

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Experiential gifts has an estimated audience of 1,297,223 people in United States. 75.9% are female, 24.1% are male, average age 34.3. Top regions: California, New York, Kentucky. Top brand affinities: Nordic walking, Strategic planning, Local news, la prairie, Data management.

The average Experiential gifts fan in United States is 34.3 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Kentucky. Top brand affinities include Nordic walking, Strategic planning, Local news, with strongest over-indexing on Nordic walking (291.04× the country average). Demographically, the Experiential gifts audience skews more female with an average age of 34.3, and over-indexes on personality traits such as Design Affinity, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 42 regions tracked by Rascasse.

Category: Shopping · Type: Topic

Demographics of Experiential gifts fans

Demographic split for Experiential gifts audience in United States
MetricValue
Female75.9%
Male24.1%
Average age34.3
Estimated audience size1,297,223

Audience persona

The typical Experiential gifts fan in United States is more female, around 34.3 years old, with strong Design Affinity tendencies and a notable affinity for Nordic walking.

Top regions in United States

Top regions ranked by reach for Experiential gifts in United States
RegionReachAffinity
California52,3350.37×
New York40,9020.56×
Kentucky26,3101.62×
Virginia23,5890.75×
Texas22,4260.2×
Louisiana20,8451.25×
Pennsylvania18,6700.43×
Florida18,2590.21×
Tennessee16,1740.62×
New Jersey15,9210.48×
Arkansas15,6211.46×
Ohio15,5250.39×
Georgia15,4620.39×
Massachusetts15,4060.6×
Oklahoma15,2761.06×
Colorado14,9970.73×
Alabama14,5520.8×
North Carolina14,5490.37×
West Virginia14,5162.4×
Illinois13,8240.32×
South Carolina13,7650.71×
Minnesota13,7350.74×
Connecticut13,6431.05×
Indiana13,4110.57×
Kansas13,4081.31×
Idaho13,4052.06×
Michigan13,3940.39×
Wisconsin13,3230.68×
Washington13,2700.51×
Rhode Island13,1993.2×
Missouri12,9880.62×
Hawaii12,8052.3×
Iowa12,7291.19×
Maryland12,2050.55×
Arizona11,8430.45×
Nebraska11,7121.8×
New Mexico11,6511.79×
Nevada11,6130.93×
Maine11,5422.48×
Oregon11,4650.77×
Utah11,3960.98×
Washington, District of Columbia7,4681.92×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Experiential gifts audience
BrandAffinityCategory
Nordic walking291.04×Sports
Strategic planning49×Business & Career
Local news15.19×News
la prairie144.35×Beauty & Wellness
Data management46.96×Technology & Electronics
Brunello Cucinelli77.84×Fashion & Accessoires
Art dealer52.47×Arts & Culture
International relations29.45×Business & Career
Investment banking20×Business & Career
Economy class105.56×Travel & Leisure
Motorcycle racing15.25×Cars & Mobility
National Gallery82.63×Arts & Culture
Property management17.59×Business & Career
ancestry12.44×Kids & Family
Socially responsible investing111.26×Business & Career
Eyewear11.77×Fashion & Accessoires
Business class15.38×Travel & Leisure
Bentley20×Cars & Mobility
Baggage9.06×Fashion & Accessoires
Christie's38.89×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Experiential gifts audience
TraitClusterScore
Design AffinityPREMIUM1.84
Family OrientationCONSERVATISM1.77
Luxury OrientationPREMIUM1.62
IndulgenceJOY1.58
Pet OwnershipJOY1.38
TravellingTHRILL1.38

Worldwide distribution

Worldwide audience distribution share by country for Experiential gifts
CountryShare
United States12.5%
Japan6.0%
Indonesia4.1%

See Experiential gifts audiences in other countries

More Shopping audiences in United States

Frequently asked questions

How many fans does Experiential gifts have in United States?

Experiential gifts has an estimated audience of 1,297,223 people in United States, concentrated in California and New York.

What is the gender split and age of Experiential gifts fans?

75.9% of Experiential gifts fans are female, 24.1% are male, with an average age of 34.3 years.

Which brands do Experiential gifts fans like most?

Experiential gifts fans show strongest brand affinity for Nordic walking (291.04×), Strategic planning (49×), and Local news (15.19×) over the country average.

Where do Experiential gifts fans live in United States?

Experiential gifts fans in United States are most concentrated in California (reach 52,335), New York (reach 40,902), and Kentucky (reach 26,310). These three regions account for the largest share of the active audience.

What other brands do Experiential gifts fans also like?

Beyond Experiential gifts itself, the audience over-indexes on Strategic planning (49×), Local news (15.19×), la prairie (144.35×), and Data management (46.96×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Experiential gifts. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.