Experiential gifts Audience in United States

Experiential gifts has an estimated audience of 1,297,223 people in United States. 75.9% are female, 24.1% are male, average age 34.3. Top regions: California, New York, Kentucky. Top brand affinities: Nordic walking, Strategic planning, Local news, la prairie, Data management.
The average Experiential gifts fan in United States is 34.3 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Kentucky. Top brand affinities include Nordic walking, Strategic planning, Local news, with strongest over-indexing on Nordic walking (291.04× the country average). Demographically, the Experiential gifts audience skews more female with an average age of 34.3, and over-indexes on personality traits such as Design Affinity, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 42 regions tracked by Rascasse.
Category: Shopping · Type: Topic
Demographics of Experiential gifts fans
| Metric | Value |
|---|---|
| Female | 75.9% |
| Male | 24.1% |
| Average age | 34.3 |
| Estimated audience size | 1,297,223 |
Audience persona
The typical Experiential gifts fan in United States is more female, around 34.3 years old, with strong Design Affinity tendencies and a notable affinity for Nordic walking.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 52,335 | 0.37× |
| New York | 40,902 | 0.56× |
| Kentucky | 26,310 | 1.62× |
| Virginia | 23,589 | 0.75× |
| Texas | 22,426 | 0.2× |
| Louisiana | 20,845 | 1.25× |
| Pennsylvania | 18,670 | 0.43× |
| Florida | 18,259 | 0.21× |
| Tennessee | 16,174 | 0.62× |
| New Jersey | 15,921 | 0.48× |
| Arkansas | 15,621 | 1.46× |
| Ohio | 15,525 | 0.39× |
| Georgia | 15,462 | 0.39× |
| Massachusetts | 15,406 | 0.6× |
| Oklahoma | 15,276 | 1.06× |
| Colorado | 14,997 | 0.73× |
| Alabama | 14,552 | 0.8× |
| North Carolina | 14,549 | 0.37× |
| West Virginia | 14,516 | 2.4× |
| Illinois | 13,824 | 0.32× |
| South Carolina | 13,765 | 0.71× |
| Minnesota | 13,735 | 0.74× |
| Connecticut | 13,643 | 1.05× |
| Indiana | 13,411 | 0.57× |
| Kansas | 13,408 | 1.31× |
| Idaho | 13,405 | 2.06× |
| Michigan | 13,394 | 0.39× |
| Wisconsin | 13,323 | 0.68× |
| Washington | 13,270 | 0.51× |
| Rhode Island | 13,199 | 3.2× |
| Missouri | 12,988 | 0.62× |
| Hawaii | 12,805 | 2.3× |
| Iowa | 12,729 | 1.19× |
| Maryland | 12,205 | 0.55× |
| Arizona | 11,843 | 0.45× |
| Nebraska | 11,712 | 1.8× |
| New Mexico | 11,651 | 1.79× |
| Nevada | 11,613 | 0.93× |
| Maine | 11,542 | 2.48× |
| Oregon | 11,465 | 0.77× |
| Utah | 11,396 | 0.98× |
| Washington, District of Columbia | 7,468 | 1.92× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Nordic walking | 291.04× | Sports |
| Strategic planning | 49× | Business & Career |
| Local news | 15.19× | News |
| la prairie | 144.35× | Beauty & Wellness |
| Data management | 46.96× | Technology & Electronics |
| Brunello Cucinelli | 77.84× | Fashion & Accessoires |
| Art dealer | 52.47× | Arts & Culture |
| International relations | 29.45× | Business & Career |
| Investment banking | 20× | Business & Career |
| Economy class | 105.56× | Travel & Leisure |
| Motorcycle racing | 15.25× | Cars & Mobility |
| National Gallery | 82.63× | Arts & Culture |
| Property management | 17.59× | Business & Career |
| ancestry | 12.44× | Kids & Family |
| Socially responsible investing | 111.26× | Business & Career |
| Eyewear | 11.77× | Fashion & Accessoires |
| Business class | 15.38× | Travel & Leisure |
| Bentley | 20× | Cars & Mobility |
| Baggage | 9.06× | Fashion & Accessoires |
| Christie's | 38.89× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 1.84 |
| Family Orientation | CONSERVATISM | 1.77 |
| Luxury Orientation | PREMIUM | 1.62 |
| Indulgence | JOY | 1.58 |
| Pet Ownership | JOY | 1.38 |
| Travelling | THRILL | 1.38 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 12.5% |
| Japan | 6.0% |
| Indonesia | 4.1% |
See Experiential gifts audiences in other countries
More Shopping audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Experiential gifts have in United States?
Experiential gifts has an estimated audience of 1,297,223 people in United States, concentrated in California and New York.
What is the gender split and age of Experiential gifts fans?
75.9% of Experiential gifts fans are female, 24.1% are male, with an average age of 34.3 years.
Which brands do Experiential gifts fans like most?
Experiential gifts fans show strongest brand affinity for Nordic walking (291.04×), Strategic planning (49×), and Local news (15.19×) over the country average.
Where do Experiential gifts fans live in United States?
Experiential gifts fans in United States are most concentrated in California (reach 52,335), New York (reach 40,902), and Kentucky (reach 26,310). These three regions account for the largest share of the active audience.
What other brands do Experiential gifts fans also like?
Beyond Experiential gifts itself, the audience over-indexes on Strategic planning (49×), Local news (15.19×), la prairie (144.35×), and Data management (46.96×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Experiential gifts. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.