Property management Audience in United States

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Property management has an estimated audience of 10,828,007 people in United States. 49.6% are female, 50.4% are male, average age 41.8. Top regions: California, Florida, Texas. Top brand affinities: Governor of Michigan, Fairy godmother, Vocal harmony, Goop, Historic site.

The average Property management fan in United States is 41.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Governor of Michigan, Fairy godmother, Vocal harmony, with strongest over-indexing on Governor of Michigan (19.4× the country average). Demographically, the Property management audience skews balanced with an average age of 41.8, and over-indexes on personality traits such as Family Orientation, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Property management fans

Demographic split for Property management audience in United States
MetricValue
Female49.6%
Male50.4%
Average age41.8
Estimated audience size10,828,007

Audience persona

The typical Property management fan in United States is balanced, around 41.8 years old, with strong Family Orientation tendencies and a notable affinity for Governor of Michigan.

Top regions in United States

Top regions ranked by reach for Property management in United States
RegionReachAffinity
California2,129,6971.79×
Florida580,7430.79×
Texas564,9280.61×
Oregon496,3204×
North Carolina431,8851.33×
Washington345,8271.59×
Ohio324,8390.97×
Indiana295,6151.49×
Michigan279,2170.99×
Georgia275,7710.83×
New York262,0640.43×
South Carolina259,2091.59×
Pennsylvania247,5720.68×
Illinois234,2020.65×
Virginia219,3500.83×
Wisconsin213,8431.31×
Tennessee204,5600.94×
Arizona195,2560.88×
Colorado192,8631.13×
Idaho179,4083.3×
Utah155,4071.6×
Missouri144,3180.83×
Kentucky143,1861.05×
Massachusetts122,7980.58×
Maryland110,5470.59×
Alabama103,9480.69×
New Jersey103,3870.38×
Arkansas89,9391.01×
Montana85,0972.83×
Oklahoma79,6900.66×
Minnesota79,2780.51×
Iowa78,5220.88×
Nevada76,6680.73×
Louisiana75,5750.54×
Kansas74,2950.87×
Mississippi73,5820.82×
New Mexico56,9101.05×
Connecticut38,0530.35×
South Dakota33,9031.35×
Hawaii30,4430.65×
Maine27,6070.71×
Nebraska25,6890.47×
New Hampshire23,5160.55×
North Dakota19,3950.87×
Rhode Island19,2910.56×
Delaware17,3500.58×
West Virginia17,1760.34×
Washington, District of Columbia14,2250.44×
Vermont12,5400.66×
Wyoming11,0140.69×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Property management audience
BrandAffinityCategory
Governor of Michigan19.4×Politics & Society
Fairy godmother18.15×Literature
Vocal harmony10.87×Music & Radio
Goop12.32×Internet & Social Media
Historic site9.67×Arts & Culture
Hipster17.69×Politics & Society
Grinch7.19×Movies & TV
Wok10.92×Food & Beverages
Preta Gil35.06×Music & Radio
Cherish (group)17.19×Music & Radio
Hibachi12.07×Food & Beverages
Mathcore12.05×Music & Radio
TV Fanatic15.17×Movies & TV
headspace13.24×Health
El Paso County, Colorado17.92×Travel & Leisure
Google Home8.63×Technology & Electronics
Grace Slick11.29×Music & Radio
Harlow14.86×Travel & Leisure
Kikar HaShabbat19.17×News
Guitarist (magazine)12.77×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Property management audience
TraitClusterScore
Family OrientationCONSERVATISM1.54
Career OrientationPOWER1.53
Quality AwarenessPREMIUM1.5
Risk AppetiteTHRILL1.26
TravellingTHRILL1.23
Convenience OrientationPREMIUM1.23

Worldwide distribution

Worldwide audience distribution share by country for Property management
CountryShare
United States22.0%
Australia6.3%
United Kingdom6.2%

See Property management audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Property management have in United States?

Property management has an estimated audience of 10,828,007 people in United States, concentrated in California and Florida.

What is the gender split and age of Property management fans?

49.6% of Property management fans are female, 50.4% are male, with an average age of 41.8 years.

Which brands do Property management fans like most?

Property management fans show strongest brand affinity for Governor of Michigan (19.4×), Fairy godmother (18.15×), and Vocal harmony (10.87×) over the country average.

Where do Property management fans live in United States?

Property management fans in United States are most concentrated in California (reach 2,129,697), Florida (reach 580,743), and Texas (reach 564,928). These three regions account for the largest share of the active audience.

What other brands do Property management fans also like?

Beyond Property management itself, the audience over-indexes on Fairy godmother (18.15×), Vocal harmony (10.87×), Goop (12.32×), and Historic site (9.67×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Property management. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.