Rascasse Audience Intelligence

Fast Lane (Cedar Fair) Target Market in United States

A data profile of the people who buy, follow and care about Fast Lane (Cedar Fair) in United States — modelled from more than twelve digital signal sources. Fast Lane (Cedar Fair) has an estimated audience of 470,411 people in United States.

#3902among Brand in United States#3066in Travel & Leisure

The average Fast Lane (Cedar Fair) fan in United States is 41.2 years old, more male, and lives primarily in Missouri.

The audience is concentrated in Missouri, Arkansas, California.

Top brand affinities include VMware, Alexis Bledel, Jesse Williams, with strongest over-indexing on VMware (85.71× the country average).

Demographically, the Fast Lane (Cedar Fair) audience skews more male with an average age of 41.2, and over-indexes on personality traits such as Early Adopter Mentality, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Fast Lane (Cedar Fair) fan in United States is more male, around 41.2 years old, with strong Early Adopter Mentality tendencies and a notable affinity for VMware.

Category: Travel & Leisure · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Fast Lane (Cedar Fair) profile in United States.

Audience size
470K
in United States
Gender
35.0%♀
65.0% male
Age
41.2
average years
Country rank
#37970
Brand in United States
Fig. 01

Search interest · 12-month trend

+27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Fast Lane (Cedar Fair)

35.0% are female, 65.0% are male, average age 41.2.

Fig. 02

Gender split

35.0%
Female
65.0%
Male
Demographic split for Fast Lane (Cedar Fair) audience in United States
MetricValue
Female35.0%
Male65.0%
Average age41.2
Estimated audience size470,411
Fig. 03

Age distribution

Ø 41.2
average years
Age distribution of the Fast Lane (Cedar Fair) audience in United States
Age bracketShare%
16-1918%
20-2916%
30-3918%
40-4924%
50+24%
Fig. 04

Worldwide distribution

52.8%

of the worldwide Fast Lane (Cedar Fair) audience comes from United States.

Worldwide audience distribution share by country for Fast Lane (Cedar Fair)
CountryShare
United States52.8%
Japan5.8%
United Kingdom5.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Fast Lane (Cedar Fair) audience in United States is strongest.

Fig. 05

Top regions by affinity

Fast Lane (Cedar Fair) customers by region in United States
#RegionReachAffinity×
01Arkansas~60K16.57×
02Missouri~80K10.57×
03Idaho~7K2.87×
04Oklahoma~7K1.44×
05Louisiana~7K1.16×
06Kentucky~6K1.00×
07Kansas~3K0.90×
08West Virginia~2K0.89×
09North Dakota<1K0.85×
10Mississippi~3K0.80×
11Alaska<1K0.80×
12Massachusetts~7K0.76×
13Vermont<1K0.76×
14South Dakota<1K0.74×
15Delaware<1K0.70×
16Montana<1K0.70×
17Tennessee~6K0.68×
18Rhode Island<1K0.66×
19Maine~1K0.64×
20Michigan~8K0.63×
21New Hampshire~1K0.63×
22Hawaii~1K0.61×
23Georgia~8K0.60×
24Maryland~5K0.60×
25Washington, District of Columbia<1K0.59×
26New Mexico~1K0.58×
27Nebraska~1K0.57×
28North Carolina~8K0.56×
29Iowa~2K0.56×
30Texas~20K0.54×
31Oregon~3K0.54×
32Ohio~7K0.53×
33Alabama~3K0.53×
34California~30K0.51×
35Florida~20K0.50×
36Indiana~4K0.50×
37Utah~2K0.50×
38Connecticut~2K0.48×
39Illinois~7K0.47×
40Virginia~5K0.47×
41Nevada~2K0.47×
42Arizona~4K0.44×
43Washington~4K0.43×
44Minnesota~3K0.42×
45Colorado~3K0.41×
46South Carolina~3K0.41×
47Wisconsin~3K0.40×
48Pennsylvania~6K0.36×
49New Jersey~4K0.33×
50New York~8K0.31×
Fig. 06

Affinity by region

Affinity by region — Fast Lane (Cedar Fair), United States
0.31×1.00×16.57×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Fast Lane (Cedar Fair) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Fast Lane (Cedar Fair) audience
#·InterestCategoryAffinity×
01VMwareTechnology & Electronics85.71×
02Pillars of EternityGames62.52×
03Alexis BledelMovies & TV29.11×
04Jesse WilliamsMovies & TV27.47×
05Naomi ScottMovies & TV20.00×
06Sausage PartyMovies & TV20.00×
07Nathalie EmmanuelMovies & TV20.00×
08Murdoch MysteriesMovies & TV20.00×
09A Million Ways to Die in the WestMovies & TV20.00×
10Equipment rentalHome & Garden17.30×
11Anthem Blue CrossBusiness & Career16.43×
12Ryan PhillippeMovies & TV10.69×
13Digital TrendsTechnology & Electronics9.71×
14Alison BrieMovies & TV9.07×
15Media Take OutInternet & Social Media8.59×
16Car clubCars & Mobility8.58×
17MarketWatchBusiness & Career5.42×
18Discount TireShopping3.45×
19Solar energyHome & Garden2.62×
20Planet FitnessSports2.41×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Fast Lane (Cedar Fair) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Fast Lane (Cedar Fair) audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER2.74×
PatriotismCONSERVATISM1.96×
Career OrientationPOWER1.57×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Fast Lane (Cedar Fair) audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.61×
Design AffinityPREMIUM0.65×
CreativityOPEN0.75×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Fast Lane (Cedar Fair)'s target market in United States?

Fast Lane (Cedar Fair)'s target market in United States covers an estimated 470,411 people, concentrated in Missouri and Arkansas.

02

What is the gender split and age of Fast Lane (Cedar Fair) customers?

35.0% of the Fast Lane (Cedar Fair) audience are female, 65.0% are male, with an average age of 41.2 years.

03

Which brands do Fast Lane (Cedar Fair) fans like most?

Fast Lane (Cedar Fair) fans show strongest brand affinity for VMware (85.71×), Alexis Bledel (29.11×), and Jesse Williams (27.47×) over the country average.

04

Where do Fast Lane (Cedar Fair) fans live in United States?

Fast Lane (Cedar Fair) fans in United States are most concentrated in Missouri (reach ~80K), Arkansas (reach ~60K), and California (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Fast Lane (Cedar Fair) fans also like?

Beyond Fast Lane (Cedar Fair) itself, the audience over-indexes on Alexis Bledel (29.11×), Jesse Williams (27.47×), Digital Trends (9.71×), and Naomi Scott (20×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in United States who actively search for Fast Lane (Cedar Fair). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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