Faster-than-light Audience in United States
Faster-than-light has an estimated audience of 287,589 people in United States. 56.3% are female, 43.7% are male, average age 38.7. Top brand affinities: Home construction, Historic site, Alaska, Goop, Vocal harmony.
Top brand affinities include Home construction, Historic site, Alaska, with strongest over-indexing on Home construction (1.85× the country average). Demographically, the Faster-than-light audience skews more female with an average age of 38.7, and over-indexes on personality traits such as Career Orientation, Quality Awareness.
Category: Games · Type: Video / Board Game · Subtype: Strategy
Demographics of Faster-than-light fans
| Metric | Value |
|---|---|
| Female | 56.3% |
| Male | 43.7% |
| Average age | 38.7 |
| Estimated audience size | 287,589 |
Audience persona
The typical Faster-than-light fan in United States is more female, around 38.7 years old, with strong Career Orientation tendencies and a notable affinity for Home construction.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home construction | 1.85× | Home & Garden |
| Historic site | 4.25× | Arts & Culture |
| Alaska | 1.5× | Travel & Leisure |
| Goop | 4.51× | Internet & Social Media |
| Vocal harmony | 3.47× | Music & Radio |
| Governor of Michigan | 5.57× | Politics & Society |
| Grinch | 2.95× | Movies & TV |
| Wow! Wow! Wubbzy! | 5.57× | Movies & TV |
| Wok | 4.46× | Food & Beverages |
| Kendra Scott | 1.96× | Fashion & Accessoires |
| Hibachi | 4.86× | Food & Beverages |
| Fairy godmother | 4.58× | Literature |
| Who Wants to Be a Millionaire? | 5.57× | Movies & TV |
| Hipster | 5.57× | Politics & Society |
| Google Home | 3.73× | Technology & Electronics |
| Life of Pi | 5.47× | Movies & TV |
| Tipsy Elves | 5.57× | Shopping |
| TV Fanatic | 5.57× | Movies & TV |
| Noodle (Gorillaz) | 1.86× | Music & Radio |
| Cherish (group) | 5.57× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 1.69 |
| Quality Awareness | PREMIUM | 1.42 |
| Sustainability | BALANCE | 1.37 |
| Risk Appetite | THRILL | 1.37 |
| Early Adopter Mentality | POWER | 1.31 |
| Need for Security | CONSERVATISM | 1.3 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 59.7% |
| United Kingdom | 12.4% |
| Canada | 5.1% |
See Faster-than-light audiences in other countries
More Strategy audiences in United States
- Civilization (5,539,459)
- SimCity (1,509,644)
- Age of Empires (1,335,847)
- SimCity BuildIt (356,108)
- Civilization (video game) (353,521)
How to read this data
Audience size is the estimated number of people in United States who actively search for Faster-than-light. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.