Rascasse Audience Intelligence

Financial Services Agency Audience in United States

A data profile of the people who buy, follow and care about Financial Services Agency in United States — modelled from more than twelve digital signal sources. Financial Services Agency has an estimated audience of 1,074,525 people in United States.

#200among NGO / Political Party in United States

The average Financial Services Agency fan in United States is 35.1 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Jo Koy, QuickBooks, Discount Tire, with strongest over-indexing on Jo Koy (50.46× the country average).

Demographically, the Financial Services Agency audience skews balanced with an average age of 35.1, and over-indexes on personality traits such as Career Orientation, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Financial Services Agency fan in United States is balanced, around 35.1 years old, with strong Career Orientation tendencies and a notable affinity for Jo Koy.

Type: NGO / Political Party

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Financial Services Agency profile in United States.

Audience size
1.1M
in United States
Gender
47.2%♀
52.8% male
Age
35.1
average years
Country rank
#22583
NGO / Political Party in United States
Fig. 01

Search interest · 12-month trend

+18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Financial Services Agency fans

47.2% are female, 52.8% are male, average age 35.1.

Fig. 02

Gender split

47.2%
Female
52.8%
Male
Demographic split for Financial Services Agency audience in United States
MetricValue
Female47.2%
Male52.8%
Average age35.1
Estimated audience size1,074,525
Fig. 03

Age distribution

Ø 35.1
average years
Age distribution of the Financial Services Agency audience in United States
Age bracketShare%
16-1934%
20-2917%
30-3918%
40-4915%
50+16%
Fig. 04

Worldwide distribution

60.5%

of the worldwide Financial Services Agency audience comes from United States.

Worldwide audience distribution share by country for Financial Services Agency
CountryShare
United States60.5%
Japan7.9%
United Kingdom7.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Financial Services Agency audience in United States is strongest.

Fig. 05

Top regions by affinity

Financial Services Agency fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~5K1.47×
02South Dakota~3K1.31×
03North Dakota~3K1.29×
04Iowa~10K1.26×
05Mississippi~10K1.22×
06Nebraska~6K1.21×
07Kentucky~20K1.18×
08Maryland~20K1.16×
09Louisiana~10K1.12×
10Missouri~20K1.09×
11Arkansas~9K1.09×
12Virginia~30K1.08×
13Kansas~9K1.08×
14Oregon~10K1.07×
15Oklahoma~10K1.07×
16Georgia~30K1.06×
17Montana~3K1.05×
18Connecticut~10K1.04×
19West Virginia~5K1.03×
20California~100K1.02×
21Alabama~10K1.02×
22Vermont~2K1.02×
23Indiana~20K1.01×
24Minnesota~10K1.01×
25New York~60K0.99×
26Florida~70K0.98×
27Pennsylvania~30K0.97×
28South Carolina~20K0.97×
29Wisconsin~20K0.97×
30Idaho~5K0.97×
31Washington~20K0.96×
32Ohio~30K0.95×
33Massachusetts~20K0.95×
34Illinois~30K0.94×
35North Carolina~30K0.93×
36Tennessee~20K0.93×
37Texas~80K0.90×
38Michigan~20K0.89×
39Maine~3K0.88×
40Alaska~2K0.88×
41Colorado~10K0.87×
42New Hampshire~4K0.87×
43Rhode Island~3K0.87×
44New Mexico~4K0.85×
45Delaware~2K0.85×
46New Jersey~20K0.84×
47Hawaii~4K0.83×
48Arizona~20K0.75×
49Utah~6K0.70×
50Nevada~7K0.69×
Fig. 06

Affinity by region

Affinity by region — Financial Services Agency, United States
0.69×1.00×1.47×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Financial Services Agency audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Financial Services Agency audience
#·InterestCategoryAffinity×
01Jo KoyMovies & TV50.46×
02Business softwareBusiness & Career17.42×
03QuickBooksHome & Garden16.20×
04Burt ReynoldsMovies & TV14.19×
05Electronic trading platformBusiness & Career12.13×
06Forex Online TradingBusiness & Career9.74×
07Public StorageBusiness & Career8.01×
08Discount TireShopping7.72×
09Sally FieldMovies & TV7.22×
10AccountingBusiness & Career3.14×
11FedExBusiness & Career3.07×
12Diaper bagKids & Family3.07×
13Renewable energyBusiness & Career2.96×
14InnovationBusiness & Career2.56×
15Bank of AmericaBusiness & Career2.42×
16Planet FitnessSports2.36×
17Mortgage loansBusiness & Career2.34×
18Indeed.comBusiness & Career2.25×
19PinterestInternet & Social Media1.76×
20Wells FargoBusiness & Career1.75×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Financial Services Agency audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Financial Services Agency audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER2.03×
Convenience OrientationPREMIUM1.84×
PatriotismCONSERVATISM1.71×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Financial Services Agency audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.83×
ExtroversionTHRILL0.84×
Healthy LifestyleBALANCE0.92×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Financial Services Agency have in United States?

Financial Services Agency has an estimated audience of 1,074,525 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Financial Services Agency fans?

47.2% of Financial Services Agency fans are female, 52.8% are male, with an average age of 35.1 years.

03

Which brands do Financial Services Agency fans like most?

Financial Services Agency fans show strongest brand affinity for Jo Koy (50.46×), QuickBooks (16.2×), and Discount Tire (7.72×) over the country average.

04

Where do Financial Services Agency fans live in United States?

Financial Services Agency fans in United States are most concentrated in California (reach ~100K), Texas (reach ~80K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Financial Services Agency fans also like?

Beyond Financial Services Agency itself, the audience over-indexes on QuickBooks (16.2×), Discount Tire (7.72×), Business software (17.42×), and Burt Reynolds (14.19×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More audiences in United States

See Financial Services Agency audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Financial Services Agency. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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