Financial Services Agency Audience in United States

Financial Services Agency has an estimated audience of 1,034,089 people in United States. 47.2% are female, 52.8% are male, average age 35.1. Top regions: California, Texas, Florida. Top brand affinities: QuickBooks, HostGator, Planet Fitness, Burt Reynolds, Diaper bag.

The average Financial Services Agency fan in United States is 35.1 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include QuickBooks, HostGator, Planet Fitness, with strongest over-indexing on QuickBooks (15.82× the country average). Demographically, the Financial Services Agency audience skews balanced with an average age of 35.1, and over-indexes on personality traits such as Risk Appetite, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Type: NGO / Political Party

Demographics of Financial Services Agency fans

Demographic split for Financial Services Agency audience in United States
MetricValue
Female47.2%
Male52.8%
Average age35.1
Estimated audience size1,034,089

Audience persona

The typical Financial Services Agency fan in United States is balanced, around 35.1 years old, with strong Risk Appetite tendencies and a notable affinity for QuickBooks.

Top regions in United States

Top regions ranked by reach for Financial Services Agency in United States
RegionReachAffinity
California123,4491.09×
Texas84,7090.95×
Florida71,5931.02×
New York62,4111.08×
Pennsylvania35,3951.02×
Georgia35,1191.1×
Illinois33,8820.98×
Ohio30,4850.96×
North Carolina29,4670.95×
Virginia28,3621.13×
Michigan24,7990.92×
New Jersey22,6190.86×
Washington21,5851.04×
Maryland21,0491.18×
Massachusetts20,0950.99×
Indiana19,4071.03×
Tennessee19,1730.92×
Missouri17,9631.08×
Arizona16,1080.76×
Louisiana15,5711.17×
Minnesota15,3971.04×
Wisconsin15,3750.99×
Kentucky15,2501.18×
South Carolina15,2230.98×
Colorado14,8830.91×
Alabama13,4950.93×
Oregon13,1521.11×
Oklahoma12,1371.06×
Iowa10,6091.25×
Connecticut10,5231.01×
Mississippi9,4211.11×
Arkansas9,0131.06×
Kansas8,8411.08×
Nevada7,1790.72×
Utah6,5760.71×
Nebraska6,1141.18×
Idaho4,9720.96×
West Virginia4,7060.98×
Washington, District of Columbia4,6681.5×
New Mexico4,1620.8×
New Hampshire3,5490.87×
Hawaii3,5120.79×
Maine3,1340.85×
South Dakota2,9821.25×
Montana2,9351.02×
Rhode Island2,6760.81×
North Dakota2,6621.25×
Delaware2,2710.8×
Alaska1,8410.83×
Vermont1,7530.97×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Financial Services Agency audience
BrandAffinityCategory
QuickBooks15.82×Home & Garden
HostGator64.25×Technology & Electronics
Planet Fitness3.94×Sports
Burt Reynolds12.16×Movies & TV
Diaper bag5.93×Kids & Family
Electronic trading platform14.55×Business & Career
Business software11.18×Business & Career
Discount Tire4.21×Shopping
Public Storage6.98×Business & Career
Kia Sportage13.47×Cars & Mobility
Jo Koy16.46×Movies & TV
Largemouth bass5.27×Food & Beverages
Golf Channel3.19×Sports
PSV Eindhoven18.94×Sports
Beetlejuice2.44×Movies & TV
Hiking trails4.7×Sports
Accounting3.38×Business & Career
Bass guitar2.43×Music & Radio
Craigslist1.99×Shopping
Metaphysics2.67×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Financial Services Agency audience
TraitClusterScore
Risk AppetiteTHRILL1.56
Career OrientationPOWER1.55
Quality AwarenessPREMIUM1.48
Luxury OrientationPREMIUM1.42
Early Adopter MentalityPOWER1.33
Need for SecurityCONSERVATISM1.31

Worldwide distribution

Worldwide audience distribution share by country for Financial Services Agency
CountryShare
United States60.0%
Japan8.0%
United Kingdom7.3%

See Financial Services Agency audiences in other countries

More audiences in United States

Frequently asked questions

How many fans does Financial Services Agency have in United States?

Financial Services Agency has an estimated audience of 1,034,089 people in United States, concentrated in California and Texas.

What is the gender split and age of Financial Services Agency fans?

47.2% of Financial Services Agency fans are female, 52.8% are male, with an average age of 35.1 years.

Which brands do Financial Services Agency fans like most?

Financial Services Agency fans show strongest brand affinity for QuickBooks (15.82×), HostGator (64.25×), and Planet Fitness (3.94×) over the country average.

Where do Financial Services Agency fans live in United States?

Financial Services Agency fans in United States are most concentrated in California (reach 123,449), Texas (reach 84,709), and Florida (reach 71,593). These three regions account for the largest share of the active audience.

What other brands do Financial Services Agency fans also like?

Beyond Financial Services Agency itself, the audience over-indexes on HostGator (64.25×), Planet Fitness (3.94×), Burt Reynolds (12.16×), and Diaper bag (5.93×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Financial Services Agency. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.