Rascasse Audience Intelligence

Finger Audience in United States

A data profile of the people who buy, follow and care about Finger in United States — modelled from more than twelve digital signal sources. Finger has an estimated audience of 7,710,079 people in United States.

The average Finger fan in United States is 41.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Mineral water, Non-alcoholic beverage, Discount stores, with strongest over-indexing on Mineral water (4.37× the country average).

Demographically, the Finger audience skews more female with an average age of 41.0, and over-indexes on personality traits such as Convenience Orientation, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Finger fan in United States is more female, around 41.0 years old, with strong Convenience Orientation tendencies and a notable affinity for Mineral water.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Finger profile in United States.

Audience size
7.7M
in United States
Gender
72.9%
27.1% male
Age
41.0
average years
Country rank
#4603
Topic in United States
Fig. 01

Search interest · 12-month trend

+9%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Finger fans

72.9% are female, 27.1% are male, average age 41.0.

Fig. 02

Gender split

72.9%
Female
27.1%
Male
Demographic split for Finger audience in United States
MetricValue
Female72.9%
Male27.1%
Average age41.0
Estimated audience size7,710,079
Fig. 03

Age distribution

Ø 41.0
average years
Age distribution of the Finger audience in United States
Age bracketShare%
16-1917%
20-2917%
30-3919%
40-4924%
50+23%
Fig. 04

Worldwide distribution

24.6%

of the worldwide Finger audience comes from United States.

Worldwide audience distribution share by country for Finger
CountryShare
United States24.6%
United Kingdom6.5%
Mexico5.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Finger audience in United States is strongest.

Fig. 05

Top regions by affinity

Finger fans by region: top regions in United States
#RegionReachAffinity×
01Wisconsin~200K1.84×
02Alabama~100K1.29×
03Louisiana~100K1.22×
04New York~500K1.20×
05Tennessee~200K1.20×
06Mississippi~80K1.19×
07Georgia~300K1.17×
08California~1M1.16×
09Arkansas~70K1.13×
10Texas~700K1.10×
11Oklahoma~90K1.09×
12Alaska~20K1.09×
13New Jersey~200K1.08×
14Kentucky~100K1.08×
15Indiana~100K1.03×
16Kansas~60K1.03×
17Florida~500K1.02×
18Arizona~200K1.01×
19Washington~200K1.01×
20West Virginia~40K1.01×
21North Carolina~200K1.00×
22Nevada~70K1.00×
23New Mexico~40K1.00×
24Virginia~200K0.99×
25Maryland~100K0.99×
26South Carolina~100K0.99×
27Pennsylvania~300K0.97×
28Ohio~200K0.97×
29Missouri~100K0.97×
30Connecticut~70K0.97×
31Nebraska~40K0.97×
32Iowa~60K0.96×
33Delaware~20K0.96×
34Illinois~200K0.95×
35Michigan~200K0.95×
36Hawaii~30K0.95×
37Oregon~80K0.94×
38South Dakota~20K0.94×
39North Dakota~10K0.94×
40Massachusetts~100K0.93×
41Minnesota~100K0.93×
42Utah~60K0.92×
43Rhode Island~20K0.91×
44Idaho~30K0.86×
45Colorado~100K0.84×
46Washington, District of Columbia~20K0.84×
47Vermont~10K0.84×
48Maine~20K0.82×
49Montana~20K0.82×
50New Hampshire~20K0.80×
Fig. 06

Affinity by region

Affinity by region — Finger, United States
0.80×1.00×1.84×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Finger audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Finger audience
#·InterestCategoryAffinity×
01Mineral waterFood & Beverages4.37×
02Non-alcoholic beverageFood & Beverages3.29×
03Milwaukee BrewersSports2.75×
04Web serverTechnology & Electronics2.65×
05Microwave ovenHome & Garden2.38×
06WaxingBeauty & Wellness2.38×
07MassageHealth2.16×
08Detroit TigersSports2.16×
09Britney SpearsMusic & Radio2.02×
10Discount storesShopping1.98×
11GeneticsKids & Family1.88×
12Real propertyHome & Garden1.83×
13PastryFood & Beverages1.82×
14PharmacyBusiness & Career1.77×
15Pizza HutFood & Beverages1.60×
16Subscription business modelShopping1.54×
17Ace HardwareHome & Garden1.54×
18Five BelowShopping1.53×
19Shopping mallsShopping1.52×
20J. C. PenneyShopping1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Finger audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Finger audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.39×
Career OrientationPOWER1.34×
Community OrientationOPEN1.30×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Finger audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.70×
Early Adopter MentalityPOWER0.75×
Luxury OrientationPREMIUM0.78×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Finger have in United States?

Finger has an estimated audience of 7,710,079 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Finger fans?

72.9% of Finger fans are female, 27.1% are male, with an average age of 41.0 years.

03

Which brands do Finger fans like most?

Finger fans show strongest brand affinity for Mineral water (4.37×), Non-alcoholic beverage (3.29×), and Discount stores (1.98×) over the country average.

04

Where do Finger fans live in United States?

Finger fans in United States are most concentrated in California (reach ~1M), Texas (reach ~700K), and Florida (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do Finger fans also like?

Beyond Finger itself, the audience over-indexes on Non-alcoholic beverage (3.29×), Discount stores (1.98×), Pizza Hut (1.6×), and Genetics (1.88×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Finger. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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