Ford Fusion (Europe) Audience in United States

Ford Fusion (Europe) has an estimated audience of 696,654 people in United States. 22.7% are female, 77.3% are male, average age 31.5. Top regions: Texas, California, Florida. Top brand affinities: Kia Cerato, Mitsubishi Pajero, Subaru Outback, Honda City, Jeep Cherokee.

The average Ford Fusion (Europe) fan in United States is 31.5 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Kia Cerato, Mitsubishi Pajero, Subaru Outback, with strongest over-indexing on Kia Cerato (487.22× the country average). Demographically, the Ford Fusion (Europe) audience skews more male with an average age of 31.5, and over-indexes on personality traits such as Price Sensitivity, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Car Model

Demographics of Ford Fusion (Europe) fans

Demographic split for Ford Fusion (Europe) audience in United States
MetricValue
Female22.7%
Male77.3%
Average age31.5
Estimated audience size696,654

Audience persona

The typical Ford Fusion (Europe) fan in United States is more male, around 31.5 years old, with strong Price Sensitivity tendencies and a notable affinity for Kia Cerato.

Top regions in United States

Top regions ranked by reach for Ford Fusion (Europe) in United States
RegionReachAffinity
Texas68,7351.15×
California61,5400.8×
Florida42,9850.91×
Michigan32,7671.8×
Illinois29,7531.28×
Ohio28,2721.32×
New York25,1200.65×
Georgia23,2861.09×
North Carolina22,7831.09×
Pennsylvania22,3810.95×
Indiana18,2601.43×
Missouri18,1361.61×
Tennessee16,8141.2×
Virginia15,6110.92×
Arizona13,8860.98×
New Jersey12,9170.73×
Kentucky12,6641.45×
Alabama12,1731.25×
Minnesota11,6851.17×
Wisconsin11,5891.11×
Washington11,1970.8×
Massachusetts10,6110.77×
South Carolina10,2480.98×
Louisiana9,8801.1×
Oklahoma9,5871.24×
Maryland9,4880.79×
Colorado8,6810.79×
Iowa8,3411.45×
Kansas8,1461.48×
Mississippi7,3951.29×
Arkansas6,0811.06×
Oregon5,8180.73×
Utah5,6690.91×
Nevada5,3500.79×
Connecticut4,8250.69×
Nebraska4,5271.3×
West Virginia3,3121.02×
New Mexico3,2070.92×
Idaho3,1370.9×
Maine1,9970.8×
South Dakota1,9071.18×
New Hampshire1,7880.65×
Delaware1,6470.86×
Hawaii1,5110.5×
North Dakota1,4841.04×
Montana1,4290.74×
Rhode Island1,3920.63×
Washington, District of Columbia1,3630.65×
Alaska1,1170.75×
Wyoming8220.8×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ford Fusion (Europe) audience
BrandAffinityCategory
Kia Cerato487.22×Cars & Mobility
Mitsubishi Pajero180.95×Cars & Mobility
Subaru Outback49.91×Cars & Mobility
Honda City78.96×Cars & Mobility
Jeep Cherokee51.7×Cars & Mobility
Subaru Forester29.22×Cars & Mobility
Kia Sportage30.71×Cars & Mobility
Honda CR-V16.43×Cars & Mobility
Kia Sorento26.56×Cars & Mobility
Mazda630.74×Cars & Mobility
Subcompact car33.43×Cars & Mobility
Honda Civic12.53×Cars & Mobility
Mazda CX-517.08×Cars & Mobility
Kia Optima36.34×Cars & Mobility
Ford Explorer15.99×Cars & Mobility
Toyota Camry12.4×Cars & Mobility
Subaru Impreza15.78×Cars & Mobility
Mitsubishi Outlander18.22×Cars & Mobility
Mazda315.71×Cars & Mobility
Toyota Tacoma8.76×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ford Fusion (Europe) audience
TraitClusterScore
Price SensitivityPREMIUM1.49
Risk AppetiteTHRILL1.45
Sports ActivityPOWER1.28
Career OrientationPOWER1.24
Need for SecurityCONSERVATISM1.19
Pet OwnershipJOY1.02

Worldwide distribution

Worldwide audience distribution share by country for Ford Fusion (Europe)
CountryShare
United States32.0%
Brazil23.3%
Germany5.4%

See Ford Fusion (Europe) audiences in other countries

More Cars & Mobility audiences in United States

Frequently asked questions

How many fans does Ford Fusion (Europe) have in United States?

Ford Fusion (Europe) has an estimated audience of 696,654 people in United States, concentrated in Texas and California.

What is the gender split and age of Ford Fusion (Europe) fans?

22.7% of Ford Fusion (Europe) fans are female, 77.3% are male, with an average age of 31.5 years.

Which brands do Ford Fusion (Europe) fans like most?

Ford Fusion (Europe) fans show strongest brand affinity for Kia Cerato (487.22×), Mitsubishi Pajero (180.95×), and Subaru Outback (49.91×) over the country average.

Where do Ford Fusion (Europe) fans live in United States?

Ford Fusion (Europe) fans in United States are most concentrated in Texas (reach 68,735), California (reach 61,540), and Florida (reach 42,985). These three regions account for the largest share of the active audience.

What other brands do Ford Fusion (Europe) fans also like?

Beyond Ford Fusion (Europe) itself, the audience over-indexes on Mitsubishi Pajero (180.95×), Subaru Outback (49.91×), Honda City (78.96×), and Jeep Cherokee (51.7×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ford Fusion (Europe). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.