Free Casual Games Audience in United States
Free Casual Games has an estimated audience of 842,872 people in United States. 57.5% are female, 42.5% are male, average age 30.7. Top regions: Florida, Missouri, Alabama. Top brand affinities: Dog breed, Springfield, Illinois, Monogram, Endless Space, Nebraska Cornhuskers football.
The average Free Casual Games fan in United States is 30.7 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, Missouri, Alabama. Top brand affinities include Dog breed, Springfield, Illinois, Monogram, with strongest over-indexing on Dog breed (1.53× the country average). Demographically, the Free Casual Games audience skews more female with an average age of 30.7, and over-indexes on personality traits such as Luxury Orientation, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 37 regions tracked by Rascasse.
Category: Games · Type: Topic
Demographics of Free Casual Games fans
| Metric | Value |
|---|---|
| Female | 57.5% |
| Male | 42.5% |
| Average age | 30.7 |
| Estimated audience size | 842,872 |
Audience persona
The typical Free Casual Games fan in United States is more female, around 30.7 years old, with strong Luxury Orientation tendencies and a notable affinity for Dog breed.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Florida | 93,821 | 1.64× |
| Missouri | 41,860 | 3.08× |
| Alabama | 31,537 | 2.68× |
| Texas | 15,666 | 0.22× |
| New Jersey | 13,739 | 0.64× |
| Arizona | 13,641 | 0.79× |
| New York | 13,334 | 0.28× |
| Louisiana | 13,268 | 1.22× |
| Wisconsin | 12,301 | 0.97× |
| Mississippi | 11,725 | 1.69× |
| California | 11,194 | 0.12× |
| South Carolina | 10,708 | 0.84× |
| Arkansas | 10,416 | 1.5× |
| Oklahoma | 10,186 | 1.09× |
| Kentucky | 10,025 | 0.95× |
| Utah | 9,879 | 1.31× |
| West Virginia | 9,679 | 2.47× |
| Tennessee | 9,245 | 0.55× |
| Ohio | 8,972 | 0.35× |
| Indiana | 8,943 | 0.58× |
| Kansas | 8,940 | 1.35× |
| Iowa | 8,488 | 1.22× |
| North Carolina | 8,315 | 0.33× |
| Georgia | 8,248 | 0.32× |
| Michigan | 8,244 | 0.37× |
| Illinois | 7,989 | 0.28× |
| New Hampshire | 7,975 | 2.4× |
| Pennsylvania | 7,863 | 0.28× |
| Nebraska | 7,810 | 1.85× |
| Oregon | 7,645 | 0.79× |
| Virginia | 7,550 | 0.37× |
| Maryland | 7,512 | 0.52× |
| Minnesota | 7,327 | 0.61× |
| Massachusetts | 7,252 | 0.44× |
| Washington | 7,079 | 0.42× |
| Colorado | 7,059 | 0.53× |
| Washington, District of Columbia | 4,980 | 1.97× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dog breed | 1.53× | Pets & Animals |
| Springfield, Illinois | 13.05× | Travel & Leisure |
| Monogram | 3.81× | Home & Garden |
| Endless Space | 22.52× | Games |
| Nebraska Cornhuskers football | 3.16× | Sports |
| REC TEC Grills | 15.76× | Sports |
| Elsword | 13.05× | Games |
| JDSU | 2.37× | Business & Career |
| Sugar glass | 22.36× | Food & Beverages |
| Jesse Plemons | 2.33× | Movies & TV |
| Jaws | 3.03× | Movies & TV |
| Atkins diet | 2.85× | Health |
| Corona (band) | 3.13× | Music & Radio |
| Urban horticulture | 1.94× | Home & Garden |
| Hoosier Lottery | 4.08× | Games |
| Joe Haden | 11.81× | Sports |
| Staycation | 1.56× | Home & Garden |
| Morphine (band) | 3.76× | Music & Radio |
| Home staging | 2.42× | Home & Garden |
| UK garage | 2.38× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 3.66 |
| Early Adopter Mentality | POWER | 1.5 |
| LGBTQ+ Identity | OPEN | 1.27 |
| Risk Appetite | THRILL | 1.24 |
| Indulgence | JOY | 1.2 |
| Pet Ownership | JOY | 1.12 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 28.3% |
| Brazil | 23.2% |
| Japan | 12.9% |
See Free Casual Games audiences in other countries
More Games audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Free Casual Games have in United States?
Free Casual Games has an estimated audience of 842,872 people in United States, concentrated in Florida and Missouri.
What is the gender split and age of Free Casual Games fans?
57.5% of Free Casual Games fans are female, 42.5% are male, with an average age of 30.7 years.
Which brands do Free Casual Games fans like most?
Free Casual Games fans show strongest brand affinity for Dog breed (1.53×), Springfield, Illinois (13.05×), and Monogram (3.81×) over the country average.
Where do Free Casual Games fans live in United States?
Free Casual Games fans in United States are most concentrated in Florida (reach 93,821), Missouri (reach 41,860), and Alabama (reach 31,537). These three regions account for the largest share of the active audience.
What other brands do Free Casual Games fans also like?
Beyond Free Casual Games itself, the audience over-indexes on Springfield, Illinois (13.05×), Monogram (3.81×), Endless Space (22.52×), and Nebraska Cornhuskers football (3.16×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Free Casual Games. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.