Free Casual Games Audience in United States

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Free Casual Games has an estimated audience of 842,872 people in United States. 57.5% are female, 42.5% are male, average age 30.7. Top regions: Florida, Missouri, Alabama. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter, Income tax.

The average Free Casual Games fan in United States is 30.7 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, Missouri, Alabama. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Microblogging, with strongest over-indexing on Autism Awareness (19.02× the country average). Demographically, the Free Casual Games audience skews more female with an average age of 30.7, and over-indexes on personality traits such as Luxury Orientation, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 37 regions tracked by Rascasse.

Category: Games · Type: Topic

Demographics of Free Casual Games fans

Demographic split for Free Casual Games audience in United States
MetricValue
Female57.5%
Male42.5%
Average age30.7
Estimated audience size842,872

Audience persona

The typical Free Casual Games fan in United States is more female, around 30.7 years old, with strong Luxury Orientation tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Free Casual Games in United States
RegionReachAffinity
Florida93,8211.64×
Missouri41,8603.08×
Alabama31,5372.68×
Texas15,6660.22×
New Jersey13,7390.64×
Arizona13,6410.79×
New York13,3340.28×
Louisiana13,2681.22×
Wisconsin12,3010.97×
Mississippi11,7251.69×
California11,1940.12×
South Carolina10,7080.84×
Arkansas10,4161.5×
Oklahoma10,1861.09×
Kentucky10,0250.95×
Utah9,8791.31×
West Virginia9,6792.47×
Tennessee9,2450.55×
Ohio8,9720.35×
Indiana8,9430.58×
Kansas8,9401.35×
Iowa8,4881.22×
North Carolina8,3150.33×
Georgia8,2480.32×
Michigan8,2440.37×
Illinois7,9890.28×
New Hampshire7,9752.4×
Pennsylvania7,8630.28×
Nebraska7,8101.85×
Oregon7,6450.79×
Virginia7,5500.37×
Maryland7,5120.52×
Minnesota7,3270.61×
Massachusetts7,2520.44×
Washington7,0790.42×
Colorado7,0590.53×
Washington, District of Columbia4,9801.97×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Free Casual Games audience
BrandAffinityCategory
Autism Awareness19.02×Health
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Income tax13.19×Business & Career
SimCity26.3×Games
The Sims Resource41.56×Games
Horoscope8.07×Health
Luxury Travel10.18×Travel & Leisure
Christopher Walken13.05×Movies & TV
Sweatpants8.61×Fashion & Accessoires
Björk16.68×Music & Radio
Luxury Bags15.61×Fashion & Accessoires
Charles, Prince of Wales18.87×Politics & Society
Austin Powers (film series)13.05×Movies & TV
World Chess Championship22.36×Sports
Prepackaged meal10.47×Food & Beverages
Smosh21.26×Movies & TV
Kia Sportage13.05×Cars & Mobility
Metaphysics3.53×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Free Casual Games audience
TraitClusterScore
Luxury OrientationPREMIUM3.66
Early Adopter MentalityPOWER1.5
LGBTQ+ IdentityOPEN1.27
Risk AppetiteTHRILL1.24
IndulgenceJOY1.2
Pet OwnershipJOY1.12

Worldwide distribution

Worldwide audience distribution share by country for Free Casual Games
CountryShare
United States28.3%
Brazil23.2%
Japan12.9%

See Free Casual Games audiences in other countries

More Games audiences in United States

Frequently asked questions

How many fans does Free Casual Games have in United States?

Free Casual Games has an estimated audience of 842,872 people in United States, concentrated in Florida and Missouri.

What is the gender split and age of Free Casual Games fans?

57.5% of Free Casual Games fans are female, 42.5% are male, with an average age of 30.7 years.

Which brands do Free Casual Games fans like most?

Free Casual Games fans show strongest brand affinity for Autism Awareness (19.02×), Diabetes mellitus awareness (12.48×), and Microblogging (12.67×) over the country average.

Where do Free Casual Games fans live in United States?

Free Casual Games fans in United States are most concentrated in Florida (reach 93,821), Missouri (reach 41,860), and Alabama (reach 31,537). These three regions account for the largest share of the active audience.

What other brands do Free Casual Games fans also like?

Beyond Free Casual Games itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Microblogging (12.67×), Singer-songwriter (5.51×), and Income tax (13.19×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Free Casual Games. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.