Free Knitting Patterns Audience in United States

Free Knitting Patterns has an estimated audience of 617,401 people in United States. 68.2% are female, 31.8% are male, average age 35.5. Top regions: California, New York, Texas. Top brand affinities: Ravelry, Autism Awareness, Diabetes mellitus awareness, Cashmere wool, Microblogging.

The average Free Knitting Patterns fan in United States is 35.5 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Ravelry, Autism Awareness, Diabetes mellitus awareness, with strongest over-indexing on Ravelry (40.98× the country average). Demographically, the Free Knitting Patterns audience skews more female with an average age of 35.5, and over-indexes on personality traits such as Luxury Orientation, Creativity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Type: Topic

Demographics of Free Knitting Patterns fans

Demographic split for Free Knitting Patterns audience in United States
MetricValue
Female68.2%
Male31.8%
Average age35.5
Estimated audience size617,401

Audience persona

The typical Free Knitting Patterns fan in United States is more female, around 35.5 years old, with strong Luxury Orientation tendencies and a notable affinity for Ravelry.

Top regions in United States

Top regions ranked by reach for Free Knitting Patterns in United States
RegionReachAffinity
California42,7640.63×
New York33,6070.97×
Texas23,4220.44×
Florida23,3570.56×
Pennsylvania18,8520.91×
Michigan18,7121.16×
Massachusetts17,9781.48×
Washington17,5081.41×
Illinois16,0510.78×
North Carolina15,8240.85×
Ohio13,7840.72×
Wisconsin12,3601.33×
Virginia12,2150.81×
New Jersey11,7750.75×
Minnesota11,7261.33×
Oregon11,4341.62×
Georgia10,6560.56×
Indiana10,2530.91×
Colorado10,0241.03×
Tennessee8,3390.67×
Arizona8,3190.66×
Maryland8,0000.75×
Connecticut7,9871.29×
Missouri7,7620.78×
Maine7,3013.3×
South Carolina6,8370.74×
Kentucky5,9510.77×
Oklahoma5,8100.85×
Alabama5,4210.63×
Utah5,3510.97×
New Hampshire5,3382.19×
Iowa4,4450.87×
Kansas4,1620.86×
Idaho3,8491.24×
Arkansas3,4550.68×
Nevada3,1550.53×
Louisiana3,0940.39×
Vermont3,0422.81×
Rhode Island2,7791.41×
New Mexico2,6670.86×
Nebraska2,3630.76×
Montana2,2541.32×
Alaska2,1921.66×
Mississippi2,1150.42×
West Virginia2,0280.71×
Delaware1,4450.85×
South Dakota1,4030.98×
Hawaii1,3420.51×
Washington, District of Columbia1,0430.56×
North Dakota9420.74×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Free Knitting Patterns audience
BrandAffinityCategory
Ravelry40.98×Internet & Social Media
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Cashmere wool20.94×Fashion & Accessoires
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Sewing7.39×Home & Garden
Red Heart Yarns69.44×Home & Garden
Planet Fitness4.42×Sports
Income tax13.19×Business & Career
Sewing machine10.21×Home & Garden
Semi-detached32.61×Home & Garden
Christmas ornament12.58×Home & Garden
Cath Kidston15.45×Fashion & Accessoires
Charles, Prince of Wales18.87×Politics & Society
Luxury Travel8.65×Travel & Leisure
Alpaca11.26×Pets & Animals
Boston Marathon10×Sports
Luxury Bags13.88×Fashion & Accessoires
Cast-iron cookware8.07×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Free Knitting Patterns audience
TraitClusterScore
Luxury OrientationPREMIUM3.53
CreativityOPEN2
Quality AwarenessPREMIUM1.84
SustainabilityBALANCE1.73
Urban LifestyleOPEN1.71
Design AffinityPREMIUM1.62

Worldwide distribution

Worldwide audience distribution share by country for Free Knitting Patterns
CountryShare
Sweden14.0%
United States13.4%
Norway10.1%

See Free Knitting Patterns audiences in other countries

More audiences in United States

Frequently asked questions

How many fans does Free Knitting Patterns have in United States?

Free Knitting Patterns has an estimated audience of 617,401 people in United States, concentrated in California and New York.

What is the gender split and age of Free Knitting Patterns fans?

68.2% of Free Knitting Patterns fans are female, 31.8% are male, with an average age of 35.5 years.

Which brands do Free Knitting Patterns fans like most?

Free Knitting Patterns fans show strongest brand affinity for Ravelry (40.98×), Autism Awareness (19.03×), and Diabetes mellitus awareness (12.48×) over the country average.

Where do Free Knitting Patterns fans live in United States?

Free Knitting Patterns fans in United States are most concentrated in California (reach 42,764), New York (reach 33,607), and Texas (reach 23,422). These three regions account for the largest share of the active audience.

What other brands do Free Knitting Patterns fans also like?

Beyond Free Knitting Patterns itself, the audience over-indexes on Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), Cashmere wool (20.94×), and Microblogging (12.67×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Free Knitting Patterns. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.