Rascasse Audience Intelligence

Fungus Audience in United States

A data profile of the people who buy, follow and care about Fungus in United States — modelled from more than twelve digital signal sources. Fungus has an estimated audience of 8,747,832 people in United States.

#2556among Topic in United States#297in Home & Garden

The average Fungus fan in United States is 45.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Planet Fitness, Biology, Genetics, with strongest over-indexing on Planet Fitness (1.84× the country average).

Demographically, the Fungus audience skews more female with an average age of 45.3, and over-indexes on personality traits such as Sustainability, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Fungus fan in United States is more female, around 45.3 years old, with strong Sustainability tendencies and a notable affinity for Planet Fitness.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Fungus profile in United States.

Audience size
8.7M
in United States
Gender
60.9%♀
39.1% male
Age
45.3
average years
Country rank
#4071
Topic in United States
Fig. 01

Search interest · 12-month trend

-13%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Fungus fans

60.9% are female, 39.1% are male, average age 45.3.

Fig. 02

Gender split

60.9%
Female
39.1%
Male
Demographic split for Fungus audience in United States
MetricValue
Female60.9%
Male39.1%
Average age45.3
Estimated audience size8,747,832
Fig. 03

Age distribution

Ø 45.3
average years
Age distribution of the Fungus audience in United States
Age bracketShare%
16-199%
20-2913%
30-3918%
40-4924%
50+35%
Fig. 04

Worldwide distribution

21.5%

of the worldwide Fungus audience comes from United States.

Worldwide audience distribution share by country for Fungus
CountryShare
United States21.5%
Italy5.8%
United Kingdom4.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Fungus audience in United States is strongest.

Fig. 05

Top regions by affinity

Fungus fans by region: top regions in United States
#RegionReachAffinity×
01Georgia~500K1.74×
02Texas~1M1.44×
03North Carolina~400K1.38×
04Virginia~300K1.32×
05Mississippi~90K1.25×
06California~1M1.23×
07Florida~700K1.20×
08Hawaii~40K1.11×
09Washington~200K1.10×
10West Virginia~40K1.10×
11North Dakota~20K1.10×
12South Dakota~20K1.08×
13Indiana~200K1.05×
14Nebraska~50K1.05×
15New Mexico~50K1.05×
16Pennsylvania~300K1.03×
17Louisiana~100K1.02×
18Alaska~20K1.02×
19South Carolina~100K1.01×
20Arkansas~70K1.01×
21Kansas~70K1.00×
22New Jersey~200K0.99×
23Alabama~100K0.99×
24New York~500K0.98×
25Illinois~300K0.98×
26Tennessee~200K0.98×
27Oregon~100K0.98×
28Arizona~200K0.96×
29Kentucky~100K0.96×
30Oklahoma~90K0.96×
31Maryland~100K0.95×
32Ohio~300K0.94×
33Connecticut~80K0.94×
34Utah~70K0.94×
35Massachusetts~200K0.93×
36Maine~30K0.93×
37Missouri~100K0.92×
38Minnesota~100K0.92×
39Idaho~40K0.92×
40Nevada~80K0.90×
41Michigan~200K0.89×
42Iowa~60K0.87×
43Vermont~10K0.87×
44Rhode Island~20K0.85×
45Delaware~20K0.85×
46Wisconsin~100K0.84×
47New Hampshire~30K0.83×
48Colorado~100K0.82×
49Montana~20K0.81×
50Washington, District of Columbia~20K0.79×
Fig. 06

Affinity by region

Affinity by region — Fungus, United States
0.79×1.00×1.74×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Fungus audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Fungus audience
#·InterestCategoryAffinity×
01Fine Wine & Good SpiritsShopping7.39×
02MoldHealth3.97×
03Dexter (TV series)Movies & TV3.18×
04Life extensionHealth2.89×
05CholesterolFood & Beverages2.71×
06Sustainable energyHome & Garden2.41×
07Diaper bagKids & Family2.33×
08BiologyHealth2.30×
09Renewable energyBusiness & Career2.22×
10Microwave ovenHome & Garden2.10×
11NeuroscienceBusiness & Career2.06×
12MetaphysicsBusiness & Career1.97×
13GeneticsKids & Family1.95×
14MetabolismHealth1.88×
15Planet FitnessSports1.84×
16Hardware storeHome & Garden1.79×
17PharmacyBusiness & Career1.78×
18InnovationBusiness & Career1.75×
19NostalgiaHome & Garden1.60×
20DrawingHome & Garden1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Fungus audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Fungus audience · What stands out
TraitClusterDeviationScore
SustainabilityBALANCE1.52×
PatriotismCONSERVATISM1.41×
IndividualismJOY1.40×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Fungus audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.84×
Pet OwnershipJOY0.85×
Social Media UsageJOY0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Fungus have in United States?

Fungus has an estimated audience of 8,747,832 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Fungus fans?

60.9% of Fungus fans are female, 39.1% are male, with an average age of 45.3 years.

03

Which brands do Fungus fans like most?

Fungus fans show strongest brand affinity for Planet Fitness (1.84×), Biology (2.3×), and Genetics (1.95×) over the country average.

04

Where do Fungus fans live in United States?

Fungus fans in United States are most concentrated in California (reach ~1M), Texas (reach ~1M), and Florida (reach ~700K). These three regions account for the largest share of the active audience.

05

What other brands do Fungus fans also like?

Beyond Fungus itself, the audience over-indexes on Biology (2.3×), Genetics (1.95×), Fine Wine & Good Spirits (7.39×), and Renewable energy (2.22×) compared to the United States average.

Appendix

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See Fungus audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Fungus. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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