A data profile of the people who buy, follow and care about Furry fandom in United States — modelled from more than twelve digital signal sources. Furry fandom has an estimated audience of 1,592,721 people in United States.
Furry fandom has an estimated audience of 1,592,721 people in United States. 53.7% are female, 46.3% are male, average age 34.2. Top brand affinities: International education, Shark Tale, avatar last airbender, Pokémon, Concept art.
Top brand affinities include International education, Shark Tale, avatar last airbender, with strongest over-indexing on International education (47.42× the country average).
Demographically, the Furry fandom audience skews balanced with an average age of 34.2, and over-indexes on personality traits such as Community Orientation, Pet Ownership.
The typical Furry fandom fan in United States is balanced, around 34.2 years old, with strong Community Orientation tendencies and a notable affinity for International education.
The key figures that characterise the Furry fandom profile in United States.
53.7% are female, 46.3% are male, average age 34.2.
| Metric | Value |
|---|---|
| Female | 53.7% |
| Male | 46.3% |
| Average age | 34.2 |
| Estimated audience size | 1,592,721 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 38% | |
| 20-29 | 19% | |
| 30-39 | 13% | |
| 40-49 | 12% | |
| 50+ | 17% |
The strongest cross-interests of the Furry fandom audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | International education | Business & Career | 47.42× | ||
| 02 | Shark Tale | Movies & TV | 38.75× | ||
| 03 | Sausage Party | Movies & TV | 25.39× | ||
| 04 | Concept art | Arts & Culture | 22.42× | ||
| 05 | avatar last airbender | Movies & TV | 22.27× | ||
| 06 | Gender studies | Politics & Society | 12.03× | ||
| 07 | Portrait painting | Arts & Culture | 11.06× | ||
| 08 | Zootopia | Movies & TV | 10.90× | ||
| 09 | Disneyland Paris | Travel & Leisure | 10.72× | ||
| 10 | Graphic novel | Literature | 9.23× | ||
| 11 | Watercolor painting | Arts & Culture | 6.81× | ||
| 12 | Oil painting | Arts & Culture | 6.62× | ||
| 13 | Pokémon | Games | 6.25× | ||
| 14 | Anime and manga fandom | Literature | 5.93× | ||
| 15 | Digital art | Arts & Culture | 5.93× | ||
| 16 | DC Comics | Literature | 5.50× | ||
| 17 | Broadway theatre | Travel & Leisure | 5.39× | ||
| 18 | Millie Bobby Brown | Movies & TV | 5.14× | ||
| 19 | Radio | Technology & Electronics | 3.78× | ||
| 20 | Superman | Movies & TV | 2.70× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 2.66× | |
| Pet Ownership | JOY | 2.34× | |
| Patriotism | CONSERVATISM | 1.85× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.52× | |
| Career Orientation | POWER | 0.81× | |
| Family Orientation | CONSERVATISM | 0.83× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Furry fandom. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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