Furry fandom Audience in United States

Furry fandom logo

Furry fandom has an estimated audience of 1,592,721 people in United States. 53.7% are female, 46.3% are male, average age 34.2. Top brand affinities: Sydney Evan, Khafji, Ira Glass, PropertyGuys.com, Knauf Insulation.

Top brand affinities include Sydney Evan, Khafji, Ira Glass, with strongest over-indexing on Sydney Evan (60.24× the country average). Demographically, the Furry fandom audience skews balanced with an average age of 34.2, and over-indexes on personality traits such as LGBTQ+ Identity, Pet Ownership.

Category: Literature · Type: Topic · Subtype: Literary genre

Demographics of Furry fandom fans

Demographic split for Furry fandom audience in United States
MetricValue
Female53.7%
Male46.3%
Average age34.2
Estimated audience size1,592,721

Audience persona

The typical Furry fandom fan in United States is balanced, around 34.2 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Sydney Evan.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Furry fandom audience
BrandAffinityCategory
Sydney Evan60.24×Fashion & Accessoires
Khafji27.15×Travel & Leisure
Ira Glass22.56×Music & Radio
PropertyGuys.com20.77×Home & Garden
Knauf Insulation20.29×Business & Career
Johan Glans19.73×Movies & TV
Mojinos Escozíos19.03×Music & Radio
Jeram18.46×Literature
University of Hawaii Maui College18.27×Business & Career
Marek Hamsik.18.07×Sports
The Gioi Nuoc Hoa17.97×Shopping
Gepps Cross, South Australia17.76×Travel & Leisure
Habtamu Wondimu17.52×Politics & Society
Google Home16.98×Technology & Electronics
ISU Figure Skating16.83×Sports
Hibachi16.63×Food & Beverages
University of Toledo Medical Center16.61×Business & Career
Hapsatou Sy16.01×Business & Career
Edvard Grieg15.83×Literature
Hendri Saputra15.44×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Furry fandom audience
TraitClusterScore
LGBTQ+ IdentityOPEN4.11
Pet OwnershipJOY1.84
ExtroversionTHRILL1.66
Community OrientationOPEN1.63
Urban LifestyleOPEN1.59
Early Adopter MentalityPOWER1.46

Worldwide distribution

Worldwide audience distribution share by country for Furry fandom
CountryShare
United States21.1%
Germany13.6%
Spain7.8%

See Furry fandom audiences in other countries

More Literary genre audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Furry fandom. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.