GameFly Audience in United States

GameFly logo

GameFly has an estimated audience of 1,131,883 people in United States. 28.4% are female, 71.6% are male, average age 31.7. Top regions: California, Texas, Florida. Top brand affinities: Lulu 黃路梓茵, Grammarly, Jeremy Riddle, Wikia, KLIX (AM).

The average GameFly fan in United States is 31.7 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Lulu 黃路梓茵, Grammarly, Jeremy Riddle, with strongest over-indexing on Lulu 黃路梓茵 (20× the country average). Demographically, the GameFly audience skews more male with an average age of 31.7, and over-indexes on personality traits such as Early Adopter Mentality, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Website / Newspaper / Magazine

Demographics of GameFly fans

Demographic split for GameFly audience in United States
MetricValue
Female28.4%
Male71.6%
Average age31.7
Estimated audience size1,131,883

Audience persona

The typical GameFly fan in United States is more male, around 31.7 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Lulu 黃路梓茵.

Top regions in United States

Top regions ranked by reach for GameFly in United States
RegionReachAffinity
California116,6620.94×
Texas97,1761×
Florida70,7810.92×
New York53,5380.85×
Ohio44,1751.27×
Michigan41,1611.39×
North Carolina40,2741.18×
Pennsylvania40,2621.06×
Illinois35,7180.95×
Georgia35,3721.01×
Virginia28,0301.02×
Washington27,1861.2×
Indiana25,5301.23×
Arizona25,2751.09×
Tennessee25,2081.11×
New Jersey21,3940.74×
Alabama21,2841.35×
Missouri20,4381.12×
Oklahoma19,5171.55×
Kentucky19,2291.36×
South Carolina18,8591.11×
Wisconsin17,5841.03×
Massachusetts16,9890.76×
Minnesota16,8521.04×
Louisiana16,4591.13×
Maryland16,3970.84×
Oregon14,8601.15×
Colorado14,6400.82×
Nevada11,7641.07×
Arkansas11,6901.25×
Mississippi11,2571.21×
Iowa10,1771.09×
Utah9,4690.93×
Kansas9,1371.02×
Connecticut8,7510.77×
West Virginia8,4261.6×
Idaho5,3400.94×
New Mexico5,2710.93×
Maine4,9101.21×
Nebraska4,5820.81×
New Hampshire3,7610.84×
Rhode Island2,9740.83×
Delaware2,5160.81×
Hawaii2,1860.45×
Montana2,1380.68×
Washington, District of Columbia2,1360.63×
Vermont2,0041.01×
South Dakota1,9150.73×
North Dakota1,6230.7×
Wyoming1,2700.76×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for GameFly audience
BrandAffinityCategory
Lulu 黃路梓茵20×Movies & TV
Grammarly27.73×Business & Career
Jeremy Riddle163.26×Music & Radio
Wikia10.21×Internet & Social Media
KLIX (AM)47.37×Music & Radio
Dog breed2.14×Pets & Animals
Home staging5.44×Home & Garden
Combat sport1.63×Sports
Captain America (1990 film)4.44×Movies & TV
Google Photos2.34×Technology & Electronics
Nebraska Cornhuskers football3.27×Sports
Hendrix College22.45×Business & Career
Morphine (band)7.19×Music & Radio
Kay Arthur20×Literature
Jeep Jamboree20×Cars & Mobility
Chili con carne6.92×Food & Beverages
Berenstain Bears6.56×Literature
Atkins diet3.85×Health
Hog Hunting2.46×Sports
3D printing1.78×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by GameFly audience
TraitClusterScore
Early Adopter MentalityPOWER2.17
Quality AwarenessPREMIUM1.38
ExtroversionTHRILL1.27
Need for SecurityCONSERVATISM1.27
Social Media UsageJOY1.26
Convenience OrientationPREMIUM1.17

Worldwide distribution

Worldwide audience distribution share by country for GameFly
CountryShare
United States90.2%
United Kingdom4.4%
Brazil1.6%

See GameFly audiences in other countries

More Games audiences in United States

Frequently asked questions

How many fans does GameFly have in United States?

GameFly has an estimated audience of 1,131,883 people in United States, concentrated in California and Texas.

What is the gender split and age of GameFly fans?

28.4% of GameFly fans are female, 71.6% are male, with an average age of 31.7 years.

Which brands do GameFly fans like most?

GameFly fans show strongest brand affinity for Lulu 黃路梓茵 (20×), Grammarly (27.73×), and Jeremy Riddle (163.26×) over the country average.

Where do GameFly fans live in United States?

GameFly fans in United States are most concentrated in California (reach 116,662), Texas (reach 97,176), and Florida (reach 70,781). These three regions account for the largest share of the active audience.

What other brands do GameFly fans also like?

Beyond GameFly itself, the audience over-indexes on Grammarly (27.73×), Jeremy Riddle (163.26×), Wikia (10.21×), and KLIX (AM) (47.37×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for GameFly. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.