Gas metal arc welding Audience in United States

Gas metal arc welding logo

Gas metal arc welding has an estimated audience of 1,122,503 people in United States. 22.8% are female, 77.2% are male, average age 38.7. Top regions: Texas, California, Florida. Top brand affinities: Vocal harmony, Urban Outfitters, Historic site, Nebraska Cornhuskers football, Minnesota.

The average Gas metal arc welding fan in United States is 38.7 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Vocal harmony, Urban Outfitters, Historic site, with strongest over-indexing on Vocal harmony (9.93× the country average). Demographically, the Gas metal arc welding audience skews more male with an average age of 38.7, and over-indexes on personality traits such as Patriotism, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Gas metal arc welding fans

Demographic split for Gas metal arc welding audience in United States
MetricValue
Female22.8%
Male77.2%
Average age38.7
Estimated audience size1,122,503

Audience persona

The typical Gas metal arc welding fan in United States is more male, around 38.7 years old, with strong Patriotism tendencies and a notable affinity for Vocal harmony.

Top regions in United States

Top regions ranked by reach for Gas metal arc welding in United States
RegionReachAffinity
Texas144,6631.5×
California113,0800.92×
Florida42,0480.55×
Georgia37,7001.09×
Illinois36,4900.98×
Ohio34,8221.01×
New York31,7110.51×
Michigan30,8231.05×
Pennsylvania29,0470.77×
North Carolina27,6760.82×
Washington26,2301.16×
Wisconsin24,8371.47×
Virginia23,8720.87×
Louisiana23,2461.61×
Tennessee22,1530.98×
Arizona21,4650.94×
Indiana20,7351.01×
Alabama17,6551.13×
Missouri17,3910.96×
Utah17,1141.7×
Colorado16,9940.96×
Oklahoma16,7251.34×
South Carolina16,1900.96×
Oregon15,7751.23×
Minnesota15,5250.97×
Kentucky15,0151.07×
Mississippi12,7471.38×
New Jersey12,5540.44×
Kansas11,9021.35×
Iowa11,5821.25×
Arkansas11,0931.2×
Massachusetts9,9760.45×
Maryland9,3340.48×
Nevada9,1920.85×
New Mexico7,5851.35×
Idaho7,4371.32×
Connecticut7,0070.62×
Nebraska6,8451.22×
West Virginia5,1540.99×
Montana3,8301.23×
North Dakota3,4121.48×
Alaska3,1081.29×
South Dakota3,0431.17×
Maine2,7320.68×
Wyoming2,6061.57×
Hawaii2,4630.51×
Rhode Island2,3920.67×
New Hampshire2,3890.54×
Delaware1,3770.44×
Vermont1,2600.64×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Gas metal arc welding audience
BrandAffinityCategory
Vocal harmony9.93×Music & Radio
Urban Outfitters2.94×Shopping
Historic site5.15×Arts & Culture
Nebraska Cornhuskers football3.92×Sports
Minnesota1.84×Travel & Leisure
N1 road (South Africa)4.22×Travel & Leisure
Governor of Michigan7.31×Politics & Society
WESH4.63×Movies & TV
Fairy godmother7.06×Literature
Hipster8.63×Politics & Society
Grinch3.42×Movies & TV
Staycation2.63×Home & Garden
Home staging4.12×Home & Garden
ABC 7 Chicago3.24×Movies & TV
MK2.69×Music & Radio
Cherish (group)6.95×Music & Radio
Jesse Plemons2.05×Movies & TV
La Jolla5.47×Travel & Leisure
JDSU1.81×Business & Career
Queens College, City University of New York4.27×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Gas metal arc welding audience
TraitClusterScore
PatriotismCONSERVATISM2.13
DIY MentalityTHRILL1.85
Quality AwarenessPREMIUM1.39
IndividualismJOY1.36
Career OrientationPOWER1.23
SustainabilityBALANCE1.18

Worldwide distribution

Worldwide audience distribution share by country for Gas metal arc welding
CountryShare
United States23.9%
Brazil5.5%
Poland4.9%

See Gas metal arc welding audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Gas metal arc welding have in United States?

Gas metal arc welding has an estimated audience of 1,122,503 people in United States, concentrated in Texas and California.

What is the gender split and age of Gas metal arc welding fans?

22.8% of Gas metal arc welding fans are female, 77.2% are male, with an average age of 38.7 years.

Which brands do Gas metal arc welding fans like most?

Gas metal arc welding fans show strongest brand affinity for Vocal harmony (9.93×), Urban Outfitters (2.94×), and Historic site (5.15×) over the country average.

Where do Gas metal arc welding fans live in United States?

Gas metal arc welding fans in United States are most concentrated in Texas (reach 144,663), California (reach 113,080), and Florida (reach 42,048). These three regions account for the largest share of the active audience.

What other brands do Gas metal arc welding fans also like?

Beyond Gas metal arc welding itself, the audience over-indexes on Urban Outfitters (2.94×), Historic site (5.15×), Nebraska Cornhuskers football (3.92×), and Minnesota (1.84×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Gas metal arc welding. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.