Georgetown Cupcake Audience in United States

Georgetown Cupcake logo

Georgetown Cupcake has an estimated audience of 350,296 people in United States. 91.7% are female, 8.3% are male, average age 34.0. Top regions: Washington, District of Columbia, Maryland, Virginia. Top brand affinities: Capital One, Baileys Irish Cream, Google Maps, Indeed.com, Kia Sportage.

The average Georgetown Cupcake fan in United States is 34.0 years old, more female, and lives primarily in Washington, District of Columbia. The audience is concentrated in Washington, District of Columbia, Maryland, Virginia. Top brand affinities include Capital One, Baileys Irish Cream, Google Maps, with strongest over-indexing on Capital One (5.19× the country average). Demographically, the Georgetown Cupcake audience skews more female with an average age of 34.0, and over-indexes on personality traits such as Urban Lifestyle, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Brand

Demographics of Georgetown Cupcake fans

Demographic split for Georgetown Cupcake audience in United States
MetricValue
Female91.7%
Male8.3%
Average age34.0
Estimated audience size350,296

Audience persona

The typical Georgetown Cupcake fan in United States is more female, around 34.0 years old, with strong Urban Lifestyle tendencies and a notable affinity for Capital One.

Top regions in United States

Top regions ranked by reach for Georgetown Cupcake in United States
RegionReachAffinity
Washington, District of Columbia33,44631.77×
Maryland32,3785.38×
Virginia31,3873.68×
New York9,2180.47×
California6,8890.18×
Massachusetts6,0080.87×
Pennsylvania5,1180.43×
Florida4,9760.21×
Texas4,7030.16×
Georgia4,3120.4×
New Jersey3,6440.41×
North Carolina3,0590.29×
Illinois2,2370.19×
Ohio1,9600.18×
Michigan1,4560.16×
Connecticut1,4230.4×
South Carolina1,0680.2×
Tennessee1,0030.14×
Washington9360.13×
Indiana9260.14×
Colorado9120.17×
Arizona8260.12×
West Virginia7730.47×
Minnesota7410.15×
Wisconsin7360.14×
Kentucky7070.16×
Missouri6450.11×
Louisiana6010.13×
Alabama5360.11×
Delaware4930.51×
Utah4650.15×
Oregon4410.11×
Oklahoma4320.11×
Nevada4240.13×
New Hampshire4090.3×
Kansas3750.14×
Rhode Island3650.33×
Maine3260.26×
Arkansas2880.1×
Iowa2850.1×
Mississippi2540.09×
Hawaii2190.15×
Nebraska2080.12×
Vermont1790.29×
Idaho1680.1×
New Mexico1570.09×
Montana1160.12×
North Dakota960.13×
South Dakota860.11×
Wyoming770.15×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Georgetown Cupcake audience
BrandAffinityCategory
Capital One5.19×Business & Career
Baileys Irish Cream36.36×Food & Beverages
Google Maps4.5×Internet & Social Media
Indeed.com4.39×Business & Career
Kia Sportage18.9×Cars & Mobility
Aaron Rodgers5.42×Sports
Enterprise Rent-A-Car4.56×Cars & Mobility
Do it yourself (DIY)2.46×Home & Garden
Google News4.12×News
New York Post4.48×News
CarGurus3.9×Cars & Mobility
AccuWeather4.28×Home & Garden
MSN2.59×News
Circle K4.51×Shopping
Diane Keaton3.95×Movies & TV
Staples (Canada)3.15×Business & Career
Khan Academy4.79×Business & Career
Beetlejuice2.76×Movies & TV
DeviantArt3.99×Internet & Social Media
Cupcake3.53×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Georgetown Cupcake audience
TraitClusterScore
Urban LifestyleOPEN1.72
Design AffinityPREMIUM1.61
SustainabilityBALANCE1.47
DIY MentalityTHRILL1.47
CreativityOPEN1.46
IndulgenceJOY1.45

Worldwide distribution

Worldwide audience distribution share by country for Georgetown Cupcake
CountryShare
United States93.6%
United Kingdom1.6%
Canada0.8%

See Georgetown Cupcake audiences in other countries

More Food & Beverages audiences in United States

Frequently asked questions

How many fans does Georgetown Cupcake have in United States?

Georgetown Cupcake has an estimated audience of 350,296 people in United States, concentrated in Washington, District of Columbia and Maryland.

What is the gender split and age of Georgetown Cupcake fans?

91.7% of Georgetown Cupcake fans are female, 8.3% are male, with an average age of 34.0 years.

Which brands do Georgetown Cupcake fans like most?

Georgetown Cupcake fans show strongest brand affinity for Capital One (5.19×), Baileys Irish Cream (36.36×), and Google Maps (4.5×) over the country average.

Where do Georgetown Cupcake fans live in United States?

Georgetown Cupcake fans in United States are most concentrated in Washington, District of Columbia (reach 33,446), Maryland (reach 32,378), and Virginia (reach 31,387). These three regions account for the largest share of the active audience.

What other brands do Georgetown Cupcake fans also like?

Beyond Georgetown Cupcake itself, the audience over-indexes on Baileys Irish Cream (36.36×), Google Maps (4.5×), Indeed.com (4.39×), and Kia Sportage (18.9×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Georgetown Cupcake. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.