Gibraltar Audience in United States

Gibraltar logo

Gibraltar has an estimated audience of 1,406,522 people in United States. 52.1% are female, 47.9% are male, average age 42.3. Top regions: California, New York, Florida. Top brand affinities: Israel, Morphine (band), Keene State College, Spear Education, Historic site.

The average Gibraltar fan in United States is 42.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Florida. Top brand affinities include Israel, Morphine (band), Keene State College, with strongest over-indexing on Israel (14.47× the country average). Demographically, the Gibraltar audience skews balanced with an average age of 42.3, and over-indexes on personality traits such as Quality Awareness, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Country

Demographics of Gibraltar fans

Demographic split for Gibraltar audience in United States
MetricValue
Female52.1%
Male47.9%
Average age42.3
Estimated audience size1,406,522

Audience persona

The typical Gibraltar fan in United States is balanced, around 42.3 years old, with strong Quality Awareness tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for Gibraltar in United States
RegionReachAffinity
California197,0111.27×
New York117,4921.49×
Florida115,7961.22×
Texas112,9310.93×
Illinois53,9551.15×
Pennsylvania51,5421.09×
New Jersey44,9151.26×
Michigan43,6221.19×
Virginia43,3071.26×
Washington40,6041.44×
Massachusetts40,2371.45×
Georgia40,0690.92×
North Carolina39,7150.94×
Ohio37,9060.87×
Maryland27,9641.16×
Colorado26,8561.21×
Arizona26,3470.92×
Tennessee23,2670.82×
Wisconsin21,9831.04×
Indiana20,9370.81×
Minnesota20,4981.02×
Missouri19,9730.88×
Oregon19,5091.21×
Connecticut17,1611.22×
South Carolina16,7610.79×
Utah13,8771.1×
Kentucky13,4490.76×
Alabama12,8360.65×
Louisiana12,2030.67×
Nevada12,1290.89×
Oklahoma11,5900.74×
Kansas9,7020.88×
Iowa9,1800.79×
Arkansas8,1690.7×
Washington, District of Columbia8,1491.93×
Hawaii7,6561.27×
Idaho6,4560.92×
New Hampshire6,3021.14×
Mississippi6,0120.52×
Nebraska5,5030.78×
New Mexico5,3290.76×
Maine5,3251.06×
Rhode Island4,9041.1×
West Virginia4,0340.62×
Delaware3,9151.01×
Montana3,2630.84×
Vermont3,2451.31×
Alaska2,9060.97×
North Dakota2,1690.75×
South Dakota2,1210.65×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Gibraltar audience
BrandAffinityCategory
Israel14.47×Travel & Leisure
Morphine (band)31.97×Music & Radio
Keene State College80.17×Business & Career
Spear Education47.53×Business & Career
Historic site4.62×Arts & Culture
Nebraska Cornhuskers football3.49×Sports
Zoroaster47.07×Politics & Society
Wikia2.72×Internet & Social Media
Winemaking3.55×Food & Beverages
Kay Arthur17.73×Literature
Home staging3.92×Home & Garden
Natural rubber1.51×Cars & Mobility
JibJab3.9×Internet & Social Media
Urban horticulture2.3×Home & Garden
Nipsey Hussle3.56×Music & Radio
Stamp collecting2.74×Home & Garden
Jesse Plemons1.76×Movies & TV
Grammarly2.33×Business & Career
Corona (band)2.86×Music & Radio
Stucco3.03×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Gibraltar audience
TraitClusterScore
Quality AwarenessPREMIUM1.81
Price SensitivityPREMIUM1.4
Early Adopter MentalityPOWER1.3
Need for SecurityCONSERVATISM1.27
Family OrientationCONSERVATISM1.18
Social Media UsageJOY1.14

Worldwide distribution

Worldwide audience distribution share by country for Gibraltar
CountryShare
United Kingdom41.9%
United States7.4%
Spain6.4%

See Gibraltar audiences in other countries

More Country audiences in United States

Frequently asked questions

How many fans does Gibraltar have in United States?

Gibraltar has an estimated audience of 1,406,522 people in United States, concentrated in California and New York.

What is the gender split and age of Gibraltar fans?

52.1% of Gibraltar fans are female, 47.9% are male, with an average age of 42.3 years.

Which brands do Gibraltar fans like most?

Gibraltar fans show strongest brand affinity for Israel (14.47×), Morphine (band) (31.97×), and Keene State College (80.17×) over the country average.

Where do Gibraltar fans live in United States?

Gibraltar fans in United States are most concentrated in California (reach 197,011), New York (reach 117,492), and Florida (reach 115,796). These three regions account for the largest share of the active audience.

What other brands do Gibraltar fans also like?

Beyond Gibraltar itself, the audience over-indexes on Morphine (band) (31.97×), Keene State College (80.17×), Spear Education (47.53×), and Historic site (4.62×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Gibraltar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.