Gilligan's Island Audience in United States

Gilligan's Island logo

Gilligan's Island has an estimated audience of 1,967,997 people in United States. 34.6% are female, 65.4% are male, average age 51.0. Top regions: California, Texas, Florida. Top brand affinities: The Halal Guys, Israel, The Nice Guys, Jingoism, Alaska.

The average Gilligan's Island fan in United States is 51.0 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include The Halal Guys, Israel, The Nice Guys, with strongest over-indexing on The Halal Guys (21.17× the country average). Demographically, the Gilligan's Island audience skews more male with an average age of 51.0, and over-indexes on personality traits such as Patriotism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: TV series

Demographics of Gilligan's Island fans

Demographic split for Gilligan's Island audience in United States
MetricValue
Female34.6%
Male65.4%
Average age51.0
Estimated audience size1,967,997

Audience persona

The typical Gilligan's Island fan in United States is more male, around 51.0 years old, with strong Patriotism tendencies and a notable affinity for The Halal Guys.

Top regions in United States

Top regions ranked by reach for Gilligan's Island in United States
RegionReachAffinity
California184,2840.85×
Texas139,1210.82×
Florida131,6710.99×
New York91,1120.83×
Pennsylvania67,4951.02×
Ohio66,7551.1×
Michigan60,2161.17×
Illinois58,5850.89×
North Carolina55,5330.94×
Georgia55,0830.91×
Tennessee45,0591.14×
Virginia42,2930.88×
Arizona42,0541.05×
New Jersey40,4520.81×
Washington39,8591.01×
Indiana38,1241.06×
Wisconsin37,8221.28×
Massachusetts36,2950.94×
Missouri35,6611.12×
South Carolina31,5161.06×
Minnesota31,2341.11×
Alabama29,9321.09×
Kentucky27,5681.12×
Colorado26,9090.87×
Maryland26,8880.79×
Louisiana25,9371.02×
Oregon23,6921.05×
Oklahoma23,5651.08×
Connecticut19,0600.97×
Iowa17,6341.09×
Mississippi17,3151.07×
Arkansas16,7921.04×
Utah16,2530.92×
Kansas15,9221.03×
Nevada15,1430.8×
Hawaii14,6841.74×
West Virginia10,9141.19×
Idaho10,7291.09×
Nebraska9,2950.94×
New Mexico8,9300.9×
Maine8,7681.24×
New Hampshire8,6101.11×
Rhode Island6,2411×
Montana5,0960.93×
South Dakota4,6801.03×
Delaware4,4350.82×
Washington, District of Columbia3,7600.64×
Alaska3,6400.86×
North Dakota3,6380.9×
Vermont3,0530.88×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Gilligan's Island audience
BrandAffinityCategory
The Halal Guys21.17×Food & Beverages
Israel4.02×Travel & Leisure
The Nice Guys11.26×Movies & TV
Jingoism2.52×Politics & Society
Alaska1.8×Travel & Leisure
Goop5×Internet & Social Media
Wok6.08×Food & Beverages
headspace8.43×Health
Home staging4.39×Home & Garden
Paisley6.48×Fashion & Accessoires
Grace Slick6.07×Music & Radio
JEZEBEL Magazine29.58×Internet & Social Media
Jeep Wagoneer3.8×Cars & Mobility
Google Home4.04×Technology & Electronics
OpenJDK12.91×
Hibachi4.83×Food & Beverages
Glossier3.14×Beauty & Wellness
Grinch2.34×Movies & TV
Urban horticulture2.08×Home & Garden
Vocal harmony2.6×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Gilligan's Island audience
TraitClusterScore
PatriotismCONSERVATISM1.7
TraditionCONSERVATISM1.55
TravellingTHRILL1.46
IndulgenceJOY1.31
Need for SecurityCONSERVATISM1.31
Price SensitivityPREMIUM1.18

Worldwide distribution

Worldwide audience distribution share by country for Gilligan's Island
CountryShare
United States91.5%
Canada1.8%
United Kingdom1.6%

See Gilligan's Island audiences in other countries

More TV series audiences in United States

Frequently asked questions

How many fans does Gilligan's Island have in United States?

Gilligan's Island has an estimated audience of 1,967,997 people in United States, concentrated in California and Texas.

What is the gender split and age of Gilligan's Island fans?

34.6% of Gilligan's Island fans are female, 65.4% are male, with an average age of 51.0 years.

Which brands do Gilligan's Island fans like most?

Gilligan's Island fans show strongest brand affinity for The Halal Guys (21.17×), Israel (4.02×), and The Nice Guys (11.26×) over the country average.

Where do Gilligan's Island fans live in United States?

Gilligan's Island fans in United States are most concentrated in California (reach 184,284), Texas (reach 139,121), and Florida (reach 131,671). These three regions account for the largest share of the active audience.

What other brands do Gilligan's Island fans also like?

Beyond Gilligan's Island itself, the audience over-indexes on Israel (4.02×), The Nice Guys (11.26×), Jingoism (2.52×), and Alaska (1.8×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Gilligan's Island. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.