Gloria Steinem Audience in United States
Gloria Steinem has an estimated audience of 684,113 people in United States. 77.9% are female, 22.1% are male, average age 37.1. Top regions: California, New York, Texas. Top brand affinities: Keene, New Hampshire, Hebe, Hickok45, Goop, Home equity.
The average Gloria Steinem fan in United States is 37.1 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Keene, New Hampshire, Hebe, Hickok45, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Gloria Steinem audience skews more female with an average age of 37.1, and over-indexes on personality traits such as Sustainability, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Literature · Type: Person · Subtype: Journalist
Demographics of Gloria Steinem fans
| Metric | Value |
|---|---|
| Female | 77.9% |
| Male | 22.1% |
| Average age | 37.1 |
| Estimated audience size | 684,113 |
Audience persona
The typical Gloria Steinem fan in United States is more female, around 37.1 years old, with strong Sustainability tendencies and a notable affinity for Keene, New Hampshire.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 87,695 | 1.17× |
| New York | 61,060 | 1.6× |
| Texas | 46,942 | 0.8× |
| Florida | 41,778 | 0.9× |
| Illinois | 25,606 | 1.12× |
| Pennsylvania | 25,351 | 1.1× |
| Massachusetts | 21,942 | 1.63× |
| New Jersey | 21,839 | 1.26× |
| Ohio | 21,772 | 1.03× |
| North Carolina | 19,592 | 0.95× |
| Georgia | 18,002 | 0.85× |
| Virginia | 17,789 | 1.07× |
| Michigan | 17,380 | 0.97× |
| Washington | 17,293 | 1.26× |
| Maryland | 12,911 | 1.1× |
| Arizona | 12,888 | 0.92× |
| Colorado | 12,413 | 1.15× |
| Tennessee | 11,338 | 0.83× |
| Minnesota | 10,812 | 1.1× |
| Oregon | 10,618 | 1.35× |
| Missouri | 10,482 | 0.95× |
| Indiana | 10,469 | 0.84× |
| Wisconsin | 10,037 | 0.98× |
| Connecticut | 9,544 | 1.39× |
| South Carolina | 8,093 | 0.79× |
| Oklahoma | 8,021 | 1.06× |
| Kentucky | 7,099 | 0.83× |
| Alabama | 6,534 | 0.68× |
| Louisiana | 6,322 | 0.72× |
| Utah | 5,522 | 0.9× |
| Nevada | 5,176 | 0.78× |
| Washington, District of Columbia | 4,428 | 2.15× |
| Iowa | 4,421 | 0.78× |
| Kansas | 4,357 | 0.81× |
| Arkansas | 4,017 | 0.71× |
| Maine | 3,369 | 1.37× |
| Mississippi | 3,300 | 0.59× |
| New Hampshire | 3,274 | 1.21× |
| New Mexico | 3,179 | 0.93× |
| Idaho | 2,993 | 0.87× |
| Nebraska | 2,896 | 0.84× |
| Rhode Island | 2,397 | 1.1× |
| West Virginia | 2,389 | 0.75× |
| Hawaii | 2,340 | 0.8× |
| Montana | 2,005 | 1.06× |
| Delaware | 1,770 | 0.94× |
| Vermont | 1,691 | 1.41× |
| Alaska | 1,054 | 0.72× |
| South Dakota | 948 | 0.6× |
| North Dakota | 903 | 0.64× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Keene, New Hampshire | 675× | Travel & Leisure |
| Hebe | 10.48× | Home & Garden |
| Hickok45 | 27.16× | Internet & Social Media |
| Goop | 8.32× | Internet & Social Media |
| Home equity | 2.61× | Home & Garden |
| headspace | 12.22× | Health |
| Natural rubber | 2.31× | Cars & Mobility |
| Grace Slick | 9.51× | Music & Radio |
| Collectable | 1.7× | Kids & Family |
| Governor of Michigan | 7.83× | Politics & Society |
| Whataburger | 1.83× | Food & Beverages |
| Cryptic crossword | 15.34× | Technology & Electronics |
| Wok | 5.81× | Food & Beverages |
| Google Home | 5.52× | Technology & Electronics |
| Home staging | 4.33× | Home & Garden |
| Necktie | 4.07× | Fashion & Accessoires |
| Cherish (group) | 8.68× | Music & Radio |
| The Devil's Rejects | 8.07× | Movies & TV |
| Product design | 1.55× | Business & Career |
| Stamp collecting | 3.72× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 2.72 |
| Urban Lifestyle | OPEN | 2.01 |
| Individualism | JOY | 1.64 |
| Design Affinity | PREMIUM | 1.64 |
| Luxury Orientation | PREMIUM | 1.59 |
| Career Orientation | POWER | 1.51 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 62.7% |
| United Kingdom | 6.5% |
| Australia | 5.9% |
See Gloria Steinem audiences in other countries
More Journalist audiences in United States
- Megyn Kelly (4,741,029)
- Mark Twain (2,005,564)
- Jacqueline Kennedy Onassis (2,002,826)
- Anna Wintour (1,859,212)
- Hunter S. Thompson (1,481,890)
Frequently asked questions
How many fans does Gloria Steinem have in United States?
Gloria Steinem has an estimated audience of 684,113 people in United States, concentrated in California and New York.
What is the gender split and age of Gloria Steinem fans?
77.9% of Gloria Steinem fans are female, 22.1% are male, with an average age of 37.1 years.
Which brands do Gloria Steinem fans like most?
Gloria Steinem fans show strongest brand affinity for Keene, New Hampshire (675×), Hebe (10.48×), and Hickok45 (27.16×) over the country average.
Where do Gloria Steinem fans live in United States?
Gloria Steinem fans in United States are most concentrated in California (reach 87,695), New York (reach 61,060), and Texas (reach 46,942). These three regions account for the largest share of the active audience.
What other brands do Gloria Steinem fans also like?
Beyond Gloria Steinem itself, the audience over-indexes on Hebe (10.48×), Hickok45 (27.16×), Goop (8.32×), and Home equity (2.61×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Gloria Steinem. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.