A data profile of the people who buy, follow and care about Good Sam Club in United States — modelled from more than twelve digital signal sources. Good Sam Club has an estimated audience of 899,217 people in United States.
The average Good Sam Club fan in United States is 51.4 years old, more male, and lives primarily in California.
The audience is concentrated in California, Florida, Texas.
Top brand affinities include FedEx, Renewable energy, Solar energy, with strongest over-indexing on FedEx (7.3× the country average).
Demographically, the Good Sam Club audience skews more male with an average age of 51.4, and over-indexes on personality traits such as Convenience Orientation, Quality Awareness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Good Sam Club fan in United States is more male, around 51.4 years old, with strong Convenience Orientation tendencies and a notable affinity for FedEx.
The key figures that characterise the Good Sam Club profile in United States.
43.1% are female, 56.9% are male, average age 51.4.
| Metric | Value |
|---|---|
| Female | 43.1% |
| Male | 56.9% |
| Average age | 51.4 |
| Estimated audience size | 899,217 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 2% | |
| 20-29 | 6% | |
| 30-39 | 13% | |
| 40-49 | 24% | |
| 50+ | 55% |
Where the Good Sam Club audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Montana | ~6K | 2.45× | |
| 02 | Idaho | ~9K | 2.09× | |
| 03 | Oregon | ~20K | 1.89× | |
| 04 | Wyoming | ~2K | 1.80× | |
| 05 | Colorado | ~20K | 1.70× | |
| 06 | New Mexico | ~8K | 1.68× | |
| 07 | Utah | ~10K | 1.32× | |
| 08 | Arizona | ~20K | 1.28× | |
| 09 | Arkansas | ~9K | 1.27× | |
| 10 | Nevada | ~10K | 1.22× | |
| 11 | Maine | ~4K | 1.17× | |
| 12 | Alaska | ~2K | 1.17× | |
| 13 | Tennessee | ~20K | 1.14× | |
| 14 | New Hampshire | ~4K | 1.13× | |
| 15 | Washington | ~20K | 1.12× | |
| 16 | Missouri | ~20K | 1.09× | |
| 17 | South Dakota | ~2K | 1.08× | |
| 18 | Alabama | ~10K | 1.07× | |
| 19 | West Virginia | ~4K | 1.03× | |
| 20 | Louisiana | ~10K | 1.02× | |
| 21 | Oklahoma | ~10K | 1.02× | |
| 22 | Mississippi | ~7K | 0.98× | |
| 23 | Kansas | ~7K | 0.95× | |
| 24 | North Dakota | ~2K | 0.95× | |
| 25 | South Carolina | ~10K | 0.94× | |
| 26 | Florida | ~60K | 0.93× | |
| 27 | Kentucky | ~10K | 0.88× | |
| 28 | North Carolina | ~20K | 0.87× | |
| 29 | Iowa | ~6K | 0.86× | |
| 30 | Delaware | ~2K | 0.85× | |
| 31 | Nebraska | ~4K | 0.84× | |
| 32 | Hawaii | ~3K | 0.84× | |
| 33 | Rhode Island | ~2K | 0.84× | |
| 34 | Washington, District of Columbia | ~2K | 0.82× | |
| 35 | Virginia | ~20K | 0.80× | |
| 36 | Wisconsin | ~10K | 0.79× | |
| 37 | Indiana | ~10K | 0.78× | |
| 38 | Michigan | ~20K | 0.77× | |
| 39 | Minnesota | ~10K | 0.77× | |
| 40 | Georgia | ~20K | 0.74× | |
| 41 | Texas | ~60K | 0.72× | |
| 42 | Ohio | ~20K | 0.72× | |
| 43 | California | ~70K | 0.69× | |
| 44 | Pennsylvania | ~20K | 0.68× | |
| 45 | Connecticut | ~6K | 0.66× | |
| 46 | Massachusetts | ~10K | 0.58× | |
| 47 | Maryland | ~9K | 0.58× | |
| 48 | Illinois | ~20K | 0.55× | |
| 49 | New Jersey | ~10K | 0.50× | |
| 50 | New York | ~20K | 0.44× |
The strongest cross-interests of the Good Sam Club audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Airstream | Cars & Mobility | 15.27× | ||
| 02 | ExxonMobil | Cars & Mobility | 14.71× | ||
| 03 | Popup camper | Travel & Leisure | 12.08× | ||
| 04 | Buick | Cars & Mobility | 9.11× | ||
| 05 | Renewable energy | Business & Career | 8.36× | ||
| 06 | Sustainable energy | Home & Garden | 8.19× | ||
| 07 | Weather forecasting | Home & Garden | 7.81× | ||
| 08 | FedEx | Business & Career | 7.30× | ||
| 09 | Solar energy | Home & Garden | 6.86× | ||
| 10 | QVC | Movies & TV | 6.62× | ||
| 11 | RV park | Cars & Mobility | 6.22× | ||
| 12 | Home automation | Technology & Electronics | 5.88× | ||
| 13 | First class travel | Travel & Leisure | 5.16× | ||
| 14 | Vehicle insurance | Cars & Mobility | 5.15× | ||
| 15 | Mortgage loans | Business & Career | 5.08× | ||
| 16 | Discount Tire | Shopping | 4.42× | ||
| 17 | Internet & Social Media | 2.73× | |||
| 18 | Camping | Travel & Leisure | 2.72× | ||
| 19 | Airbnb | Travel & Leisure | 2.72× | ||
| 20 | Furniture | Home & Garden | 2.35× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 3.08× | |
| Quality Awareness | PREMIUM | 2.62× | |
| Sustainability | BALANCE | 2.39× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.68× | |
| Healthy Lifestyle | BALANCE | 0.71× | |
| Mindfulness | BALANCE | 0.75× |
Good Sam Club has an estimated audience of 899,217 people in United States, concentrated in California and Florida.
43.1% of Good Sam Club fans are female, 56.9% are male, with an average age of 51.4 years.
Good Sam Club fans show strongest brand affinity for FedEx (7.3×), Renewable energy (8.36×), and Solar energy (6.86×) over the country average.
Good Sam Club fans in United States are most concentrated in California (reach ~70K), Florida (reach ~60K), and Texas (reach ~60K). These three regions account for the largest share of the active audience.
Beyond Good Sam Club itself, the audience over-indexes on Renewable energy (8.36×), Solar energy (6.86×), Mortgage loans (5.08×), and Sustainable energy (8.19×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Good Sam Club. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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