A data profile of the people who buy, follow and care about Graffiti & Street Art in United States — modelled from more than twelve digital signal sources. Graffiti & Street Art has an estimated audience of 1,013,327 people in United States.
Graffiti & Street Art has an estimated audience of 1,013,327 people in United States. 48.2% are female, 51.8% are male, average age 30.0. Top brand affinities: Street art, Napoleon Dynamite, International education, Smart Communications, Art dealer.
Top brand affinities include Street art, Napoleon Dynamite, International education, with strongest over-indexing on Street art (13.85× the country average).
Demographically, the Graffiti & Street Art audience skews balanced with an average age of 30.0, and over-indexes on personality traits such as Urban Lifestyle, Patriotism.
The typical Graffiti & Street Art fan in United States is balanced, around 30.0 years old, with strong Urban Lifestyle tendencies and a notable affinity for Street art.
The key figures that characterise the Graffiti & Street Art profile in United States.
48.2% are female, 51.8% are male, average age 30.0.
| Metric | Value |
|---|---|
| Female | 48.2% |
| Male | 51.8% |
| Average age | 30.0 |
| Estimated audience size | 1,013,327 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 43% | |
| 20-29 | 24% | |
| 30-39 | 16% | |
| 40-49 | 11% | |
| 50+ | 5% |
of the worldwide Graffiti & Street Art audience comes from United States.
| Country | Share |
|---|---|
| United States | 22.8% |
| China | 17.5% |
| Italy | 8.5% |
The strongest cross-interests of the Graffiti & Street Art audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Napoleon Dynamite | Movies & TV | 20.00× | ||
| 02 | Smart Communications | Technology & Electronics | 20.00× | ||
| 03 | Carrefour | Shopping | 20.00× | ||
| 04 | Berghain | Music & Radio | 20.00× | ||
| 05 | Resident Advisor | Music & Radio | 16.09× | ||
| 06 | International education | Business & Career | 15.89× | ||
| 07 | Mazda6 | Cars & Mobility | 14.91× | ||
| 08 | Art dealer | Arts & Culture | 14.70× | ||
| 09 | Street art | Arts & Culture | 13.85× | ||
| 10 | Toyota Yaris | Cars & Mobility | 12.53× | ||
| 11 | Concept art | Arts & Culture | 11.56× | ||
| 12 | Taron Egerton | Movies & TV | 10.20× | ||
| 13 | City car | Cars & Mobility | 7.31× | ||
| 14 | Anthony Joshua | Sports | 6.13× | ||
| 15 | Graphic novel | Literature | 5.84× | ||
| 16 | Brittany Snow | Movies & TV | 5.14× | ||
| 17 | Digital art | Arts & Culture | 4.94× | ||
| 18 | Antique car | Cars & Mobility | 4.83× | ||
| 19 | Fine-art photography | Technology & Electronics | 3.72× | ||
| 20 | Indeed.com | Business & Career | 2.03× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Urban Lifestyle | OPEN | 2.95× | |
| Patriotism | CONSERVATISM | 2.22× | |
| Risk Appetite | THRILL | 1.82× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 0.83× | |
| Creativity | OPEN | 0.85× | |
| Career Orientation | POWER | 0.86× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Graffiti & Street Art. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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