Grammar Audience in United States
Grammar has an estimated audience of 7,952,986 people in United States. 61.6% are female, 38.4% are male, average age 44.6. Top regions: California, Texas, Florida. Top brand affinities: Nationality, Israel, Urban Outfitters, Jeep Wagoneer, Google Photos.
The average Grammar fan in United States is 44.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Nationality, Israel, Urban Outfitters, with strongest over-indexing on Nationality (3.07× the country average). Demographically, the Grammar audience skews more female with an average age of 44.6, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Kids & Family · Type: Topic · Subtype: Field of study
Demographics of Grammar fans
| Metric | Value |
|---|---|
| Female | 61.6% |
| Male | 38.4% |
| Average age | 44.6 |
| Estimated audience size | 7,952,986 |
Audience persona
The typical Grammar fan in United States is more female, around 44.6 years old, with strong Risk Appetite tendencies and a notable affinity for Nationality.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 1,209,813 | 1.38× |
| Texas | 892,338 | 1.31× |
| Florida | 663,560 | 1.23× |
| New York | 550,340 | 1.24× |
| Illinois | 295,629 | 1.12× |
| Georgia | 282,707 | 1.15× |
| North Carolina | 281,073 | 1.17× |
| Virginia | 263,262 | 1.36× |
| Pennsylvania | 253,644 | 0.95× |
| Ohio | 252,430 | 1.03× |
| Washington | 208,209 | 1.31× |
| New Jersey | 202,646 | 1× |
| Michigan | 201,425 | 0.97× |
| Tennessee | 171,589 | 1.08× |
| Massachusetts | 161,689 | 1.03× |
| Maryland | 156,807 | 1.15× |
| Arizona | 137,216 | 0.85× |
| Indiana | 136,821 | 0.94× |
| Colorado | 124,744 | 1× |
| Missouri | 120,180 | 0.94× |
| Minnesota | 116,441 | 1.02× |
| South Carolina | 115,933 | 0.97× |
| Wisconsin | 103,580 | 0.87× |
| Kentucky | 99,874 | 1× |
| Oregon | 99,282 | 1.09× |
| Louisiana | 98,293 | 0.96× |
| Oklahoma | 85,173 | 0.96× |
| Nevada | 84,035 | 1.09× |
| Connecticut | 80,460 | 1.01× |
| Utah | 71,651 | 1.01× |
| Alabama | 71,124 | 0.64× |
| Mississippi | 64,035 | 0.98× |
| Arkansas | 63,744 | 0.97× |
| Kansas | 61,394 | 0.98× |
| Iowa | 59,492 | 0.91× |
| Hawaii | 45,672 | 1.34× |
| New Mexico | 41,278 | 1.03× |
| Nebraska | 38,346 | 0.96× |
| Idaho | 37,262 | 0.93× |
| Washington, District of Columbia | 32,482 | 1.36× |
| West Virginia | 31,627 | 0.85× |
| New Hampshire | 26,485 | 0.85× |
| Maine | 22,273 | 0.78× |
| Rhode Island | 21,327 | 0.84× |
| Delaware | 18,649 | 0.85× |
| Montana | 15,729 | 0.71× |
| North Dakota | 14,588 | 0.89× |
| South Dakota | 13,997 | 0.76× |
| Alaska | 12,315 | 0.72× |
| Vermont | 11,229 | 0.8× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Nationality | 3.07× | Politics & Society |
| Israel | 2.5× | Travel & Leisure |
| Urban Outfitters | 1.54× | Shopping |
| Jeep Wagoneer | 4.39× | Cars & Mobility |
| Google Photos | 1.78× | Technology & Electronics |
| Emperor Entertainment Group | 8.49× | Business & Career |
| Home staging | 2.77× | Home & Garden |
| Nebraska Cornhuskers football | 1.56× | Sports |
| Hocus Pocus | 2.02× | Movies & TV |
| Solo climbing | 2.82× | Sports |
| JamBase | 4.5× | Music & Radio |
| Isla Holbox | 8.94× | Travel & Leisure |
| Iron Man (film) | 1.68× | Movies & TV |
| Strategic human resource planning | 3.22× | Business & Career |
| REC TEC Grills | 6.63× | Sports |
| Buying and Selling Real Estate | 2.63× | Home & Garden |
| Jezebel (film) | 2.27× | Movies & TV |
| John Havlicek | 4.92× | Sports |
| Steampunk | 1.51× | Fashion & Accessoires |
| Hayward, California | 3.28× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 1.98 |
| Luxury Orientation | PREMIUM | 1.48 |
| Spirituality | BALANCE | 1.45 |
| Patriotism | CONSERVATISM | 1.43 |
| Tradition | CONSERVATISM | 1.34 |
| Extroversion | THRILL | 1.32 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 30.4% |
| United Kingdom | 5.7% |
| India | 5.4% |
See Grammar audiences in other countries
More Field of study audiences in United States
- Music (181,108,961)
- Politics and social issues (139,815,487)
- Education (104,984,855)
- Medicine (89,907,855)
- Psychology (89,088,191)
Frequently asked questions
How many fans does Grammar have in United States?
Grammar has an estimated audience of 7,952,986 people in United States, concentrated in California and Texas.
What is the gender split and age of Grammar fans?
61.6% of Grammar fans are female, 38.4% are male, with an average age of 44.6 years.
Which brands do Grammar fans like most?
Grammar fans show strongest brand affinity for Nationality (3.07×), Israel (2.5×), and Urban Outfitters (1.54×) over the country average.
Where do Grammar fans live in United States?
Grammar fans in United States are most concentrated in California (reach 1,209,813), Texas (reach 892,338), and Florida (reach 663,560). These three regions account for the largest share of the active audience.
What other brands do Grammar fans also like?
Beyond Grammar itself, the audience over-indexes on Israel (2.5×), Urban Outfitters (1.54×), Jeep Wagoneer (4.39×), and Google Photos (1.78×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Grammar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.